As mentioned by a mastermind member, you probably have millions of dollars of opportunity sitting dormant in your CRM. Learn how to get the most out of what you already have WITHOUT selling your soul...aka selling a guarantee. 

This episode covers:

00:00 - Intro
3:20 - Why Don’t People Think
6:30 - 5 Quintillion Bugs
14:35 - Expanding Your Niche
20:30 - Rethinking Price
23:40 - Working Your Untapped Leads
30:15 - Hiring Sales Reps to Create Competition
32:15 - Should You Have Guarantees
35:10 - Rapid Fire With Joey

Sales "professionals" are everywhere. Joey and JJ talk through the sales rep traits you absolutely must-have to build a successful team. They end the episode workshopping a real-life scenario of an unhappy client who wants special treatment. 

This episode covers:

00:00 - Intro
1:45 - Football & Primaries
8:40 - Best & Worst of New Acquisition
14:45 - Pushing Through The Hype
21:50 - Boring, Compounding, Consistency
26:45 - Worldclass SDR
34:10 - Sales Staffing Models
38:50 - Max Founder Based Selling
43:20 - Client Wants “Special Treatment”

Joey issues a challenge to those listening: are you going to continue getting fat on knowledge...or will you actually implement? I hope the former, but regardless of your choice, tune in for convos on traits of elite closers, must-have sales processes, and what Joey would do if he was Czar for a day. 

This episode covers:

00:00 - Intro
2:20 - Integration Is A Shit Storm
5:00 - Solving THE HARDEST Business Problem
10:30 - Building A Super Team
12:50 - The Biggest Problem In America Today
17:50 - Czar For A Day
23:45 - Rockstar Sales Process
29:24 - Nobody Will Do This!
34:20 - Broken Data = Broken Sales Ops
37:35 - Sales Closer 101
42:15 - Do Athletes Make Better Sales People
48:40 - The Sauce: Sales Ops Gold for 2023

Joey discusses the strategy and specifics around his recent acquisition of Phone Ready Leads--what options do agency owners have to source sales data that actually converts? Then buckle up for a convo on additional service lines, surviving down markets, and the 2024 election. 

This episode specifically covers:

00:00 - Intro
1:50 - How to Successfully Vacation
5:25 - BIG Acquisition for Apex
10:20 - Acquisitions as Investments
18:15 - Joey’s Next Move
25:10 - Apex + PRL, learn more!
28:00 - How to Survive Down Markets
34:11 - Should You Add New Service Lines
38:35 - Getting Sales Data Right
45:55 - Vivek 2024

All of us have a voice deep down inside that's trying to convince us to roll over and avoid doing hard things...the "little bit*h voice." On this episode, the hosts talk through how to kill that voice off and then pivot the conversation into phone follow-up strategies that would have you outperforming 99% of businesses. 

This episode covers:

00:00 - Intro
1:23 - Joey Loves Fashion
5:15 - Your Little Bitch Voice
8:17 - 10,000 Pushups Or Bust
11:35 - Talking Politics = Low IQ?
15:50 - The Ultimate Rebellion
18:23 - The Best Damn Agency Mastermind
19:53 - Pick 1 Market To Sell To
24:03 - Pick 1 Channel To Sell On
26:22 - Pick 1 Size Company to Sell For
29:00 - Milk The Phones
37:19 - Does Lumpy Mail Work
42:45 - Joey’s Media Mogul Dreams
46:19 - Go Do Something!

We've all heard it, "cold calling is dead." After viciously dissecting a few sales-focused LinkedIn posts, the hosts dismantle the why behind the false narrative around phone focused biz dev. Don't believe the lies. 

This episode features: 

00:00 - Intro
1:08 - Teasing Joey’s Acquisition
1:52 - Team Offsite Takeaways
5:00 - Farm Workout
6:40 - Climate Change or Nah?
15:45 - Critiquing Linkedin
18:32 - Chris Walker: Demand Gen Required to Win
22:45 - Amir Reiter: Women’s Only Sales Podcast
27:38 - John Morris: BDR’s Dont Scale
31:58 - Is Sales Still a Numbers Game
38:00 - Accounts Based vs. Volume
40:42 - Why Not Leverage the Phones
43:24 - Joey Talks His Career

Most people make excuses. Winners find a way to win. In this episode, the hosts talk through what it means to live by a code, take ownership, and commit to personal and professional excellence.

This episode covers: 

0:00 - Intro
1:10 - Bring Your Pitchforks
5:15 - Parents…Protect Your Kids
6:40 - Waiting in Line for Bourbon
7:55 - Our Last Misogi Conversation
12:12 - Palm Springs is Filling Up
15:15 - Targeting Industries with Outbound
19:50 - Investing in Sales the Stupid Way
21:20 - “The List is The Strategy”
25:32 - When You’re Not Looking
31:15 - Your Code is Critical
37:38 - Hire Studs, Fire the Rest
41:00 - CEO’s Struggle to Fire Fast
44:08 - Killer Cold Call Script

Chris Dreyer of Rankings.io joins the show and walks through offer creation and lead generation principals that have allowed him to scale well into the 8-figures.

This episode covers: 

00:00 - Intro 
1:05 - Welcome Chris Dreyer
3:43 - Sales Team is Exploding
7:15 - Palm Springs Persuasion
9:34 - We’re Softer Than We Know
18:42 - Testing Limits with Misogi
22:38 - Gaining Ground in Businesa
28:17 - Chris in Palm Springs
31:13 - How to Build Badass Offers
37:00 - How to Build a Personal Brand
42:24 - How to Build a Leadgen Engine
47:15 - Restarting Your Business
50:20 - Find Chris Dreyer Content