Business Research

Product list
    • The Science Behind Why We Buy
    • By: Phil P. Barden
    • Narrated by: Graham Mack
    • Length: 9 hrs and 52 mins
    • Release date: 15-11-22
    • Language: English
    • 2.5 out of 5 stars 3 ratings
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

    Regular price: £12.99 or 1 Credit

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    • The Unbeatable Strategy of Loving Customers
    • By: Fred Reichheld, Darci Darnell, Maureen Burns
    • Narrated by: Walter Dixon
    • Length: 8 hrs and 37 mins
    • Release date: 31-12-21
    • Language: English
    • 4.5 out of 5 stars 9 ratings
    • Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....

    Regular price: £12.99 or 1 Credit

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    • Psychology, Neuroscience, and the Human Side of Economics
    • By: David Orrell
    • Narrated by: Dan Bottomley
    • Series: Hot Science Series
    • Length: 4 hrs and 48 mins
    • Release date: 01-11-21
    • Language: English
    • 4 out of 5 stars 6 ratings
    • The controversial science that claims to have revolutionised economics. For centuries, economics was dominated by the idea that we are rational individuals who optimise our own ‘utility’. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

    Regular price: £9.99 or 1 Credit

    Sale price: £9.99 or 1 Credit

    • The New Paradigm for Connecting Brands to People
    • By: Marc Gobe
    • Narrated by: DeMario Clarke
    • Length: 12 hrs and 42 mins
    • Release date: 28-02-13
    • Language: English
    • 3.5 out of 5 stars 21 ratings
    • Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people....

    Regular price: £18.99 or 1 Credit

    Sale price: £18.99 or 1 Credit

    • 25 Behavioural Biases That Influence What We Buy
    • By: Richard Shotton
    • Narrated by: Simon Cole
    • Length: 5 hrs and 1 min
    • Release date: 24-08-18
    • Language: English
    • 4.5 out of 5 stars 154 ratings
    • Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn....

    Regular price: £14.99 or 1 Credit

    Sale price: £14.99 or 1 Credit

    • 10 Universal Truths Every Salesperson Needs to Know
    • By: Shari Levitin
    • Narrated by: Shari Levitin
    • Length: 7 hrs and 3 mins
    • Release date: 12-11-19
    • Language: English
    • 5 out of 5 stars 5 ratings
    • Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • The Making of Behavioral Economics
    • By: Richard H. Thaler
    • Narrated by: L. J. Ganser
    • Length: 13 hrs and 35 mins
    • Release date: 18-05-15
    • Language: English
    • 4.5 out of 5 stars 1,083 ratings
    • Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals....

    Regular price: £18.99 or 1 Credit

    Sale price: £18.99 or 1 Credit

    • The Real Reason Features and Benefits Selling Doesn't Work
    • By: Greg Nanigian
    • Narrated by: Graham Rowat
    • Length: 3 hrs and 48 mins
    • Release date: 29-12-20
    • Language: English
    • 4.5 out of 5 stars 4 ratings
    • Learn the secret of what really drives sales - and how to give people what they need so they want to buy from you....

    Regular price: £10.99 or 1 Credit

    Sale price: £10.99 or 1 Credit

    • The Pursuit of Success, Love and What It All Means
    • By: Scott Galloway
    • Narrated by: Scott Galloway
    • Length: 3 hrs and 35 mins
    • Release date: 13-06-19
    • Language: English
    • 4.5 out of 5 stars 199 ratings
    • As Scott Galloway puts it, by the time you hit your mid-20s sh*t gets real. Life becomes stressful....

    Regular price: £7.99 or 1 Credit

    Sale price: £7.99 or 1 Credit

    • By: Lisa Zimmer Hatch, Scott A. Hatch
    • Narrated by: Coleen Marlo
    • Length: 12 hrs and 28 mins
    • Release date: 25-06-19
    • Language: English
    • 2 out of 5 stars 1 rating
    • The demand for paralegal professionals is exploding, and Paralegal Career For Dummies, 2nd Edition explains the skills and requirements needed to pursue this rewarding career. Inside, you'll discover the ins and outs of paralegal skills....

    Regular price: £15.99 or 1 Credit

    Sale price: £15.99 or 1 Credit

    • How the Pope's Children Rewrote the Rules for Ireland
    • By: David McWilliams
    • Narrated by: David McWilliams
    • Length: 11 hrs and 22 mins
    • Release date: 21-11-19
    • Language: English
    • 4.5 out of 5 stars 184 ratings
    • In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world....

    Regular price: £18.99 or 1 Credit

    Sale price: £18.99 or 1 Credit

    • Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
    • By: David Hoffeld
    • Narrated by: David Hoffeld
    • Length: 7 hrs and 52 mins
    • Release date: 15-11-16
    • Language: English
    • 4 out of 5 stars 22 ratings
    • The revolutionary sales approach scientifically proven to dramatically improve your sales and business success....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • How to Build a Product That Sells Itself
    • By: Wes Bush
    • Narrated by: Derek Dysart
    • Length: 4 hrs and 23 mins
    • Release date: 28-10-19
    • Language: English
    • 4.5 out of 5 stars 54 ratings
    • Hi, I’m Wes Bush, founder of the Product-Led Institute. And in Product-Led Growth, I show you how you can cut your acquisition costs and scale further than you ever thought possible...by making your product the tool that helps you acquire, convert, and retain customers....

    Regular price: £11.99 or 1 Credit

    Sale price: £11.99 or 1 Credit

    • Find Winning Products to Sell on Amazon and Beyond
    • By: Renae Clark
    • Narrated by: Michelle Murillo
    • Length: 1 hr and 39 mins
    • Release date: 26-10-16
    • Language: English
    • 4.5 out of 5 stars 12 ratings
    • This book is written for the new or struggling seller wanting to source wholesale or private label products....

    Regular price: £6.99 or 1 Credit

    Sale price: £6.99 or 1 Credit

    • And Other Unexpected Forces that Shape How We Think, Feel, and Behave
    • By: Adam Alter
    • Narrated by: Tristan Morris
    • Length: 7 hrs and 18 mins
    • Release date: 21-03-13
    • Language: English
    • 4.5 out of 5 stars 35 ratings
    • An illuminating look at the way the thoughts we have and the decisions we make are influenced by forces that aren't always in our control....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • The Story of Innovation and Customer Choice
    • By: Clayton M. Christensen, Taddy Hall
    • Narrated by: John Pruden
    • Length: 7 hrs and 25 mins
    • Release date: 04-10-16
    • Language: English
    • 4.5 out of 5 stars 162 ratings
    • The foremost authority on innovation and growth presents a path-breaking book every company needs to transform innovation from a game of chance to one in which they develop products....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • Why the Key to Fixing Everything Is All of Us
    • By: Jon Alexander
    • Narrated by: Jon Alexander, Brian Eno
    • Length: 8 hrs and 52 mins
    • Release date: 14-11-22
    • Language: English
    • 4.5 out of 5 stars 24 ratings
    • "Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as...

    Regular price: £15.99 or 1 Credit

    Sale price: £15.99 or 1 Credit

    • Why We Love (or Hate) Everyday Things
    • By: Don Norman
    • Narrated by: George Newbern
    • Length: 7 hrs and 23 mins
    • Release date: 28-11-23
    • Language: English
    • 5 out of 5 stars 1 rating
    • Why attractive things work better and other crucial insights into human-centered design....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • Turn Any Sale into Lifelong Loyalty in 100 Days
    • By: Joey Coleman
    • Narrated by: Joey Coleman
    • Length: 9 hrs and 28 mins
    • Release date: 03-04-18
    • Language: English
    • 4.5 out of 5 stars 82 ratings
    • Coleman's theory of customer loyalty is that it's not about getting the sale: It's about the 100 days after the sale....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • Using Brain Science to Build Better Products
    • By: John Whalen PhD
    • Narrated by: Mitchell Dorian
    • Length: 4 hrs and 43 mins
    • Release date: 18-05-21
    • Language: English
    • 4 out of 5 stars 15 ratings
    • User experience doesn’t happen on a screen; it happens in the mind, and the experience is multidimensional and multisensory. This practical book will help you uncover critical insights about how your customers think so you can create products or services with an exceptional experience....

    Regular price: £25.99 or 1 Credit

    Sale price: £25.99 or 1 Credit