Business Research

Product list
    • The Science Behind Why We Buy
    • By: Phil P. Barden
    • Narrated by: Graham Mack
    • Length: 9 hrs and 52 mins
    • Release date: 15-11-22
    • Language: English
    • 2.5 out of 5 stars 3 ratings
    • If you understand why people buy, you are already one step ahead in reaching out to them effectively with your products and services. Decoded: The Science Behind Why We Buy offers a groundbreaking exploration into the science of purchasing....

    Regular price: £12.99 or 1 Credit

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    • The Unbeatable Strategy of Loving Customers
    • By: Fred Reichheld, Darci Darnell, Maureen Burns
    • Narrated by: Walter Dixon
    • Length: 8 hrs and 37 mins
    • Release date: 31-12-21
    • Language: English
    • 4.5 out of 5 stars 9 ratings
    • Few management ideas have spread so far and so wide as the Net Promoter System (NPS). Created by author and loyalty guru Fred Reichheld, companies across the spectrum have adopted it....

    Regular price: £12.99 or 1 Credit

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    • How High Performers Overcome Customer Indecision
    • By: Matthew Dixon, Ted McKenna
    • Narrated by: Matthew Dixon, Ted McKenna
    • Length: 5 hrs and 47 mins
    • Release date: 20-09-22
    • Language: English
    • 4.5 out of 5 stars 15 ratings
    • In sales, the worst thing you can hear from a customer isn’t “no.” It’s “I need to think about it.” When this happens, deeply entrenched business advice says to double down on your efforts to sell a buyer on all the ways they might win by choosing you and your business....

    Regular price: £12.99 or 1 Credit

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    • What Marketers Don't Know
    • By: Byron Sharp
    • Narrated by: Daniel May
    • Length: 6 hrs and 34 mins
    • Release date: 04-02-14
    • Language: English
    • 4 out of 5 stars 193 ratings
    • This audiobook provides evidence-based answers to the key questions asked by marketers every day....

    Regular price: £14.99 or 1 Credit

    Sale price: £14.99 or 1 Credit

    • 25 Behavioural Biases That Influence What We Buy
    • By: Richard Shotton
    • Narrated by: Simon Cole
    • Length: 5 hrs and 1 min
    • Release date: 24-08-18
    • Language: English
    • 4.5 out of 5 stars 156 ratings
    • Before you can influence decisions, you need to understand what drives them. In The Choice Factory, Richard Shotton sets out to help you learn....

    Regular price: £14.99 or 1 Credit

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    • Why Things Catch On
    • By: Jonah Berger
    • Narrated by: Keith Nobbs
    • Length: 6 hrs and 50 mins
    • Release date: 05-03-13
    • Language: English
    • 4.5 out of 5 stars 830 ratings
    • Word of mouth makes products, ideas, and behaviors catch on. Can you create word of mouth for your product or idea? According to Berger, you can....

    Regular price: £12.99 or 1 Credit

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    • The Pursuit of Success, Love and What It All Means
    • By: Scott Galloway
    • Narrated by: Scott Galloway
    • Length: 3 hrs and 35 mins
    • Release date: 13-06-19
    • Language: English
    • 4.5 out of 5 stars 202 ratings
    • As Scott Galloway puts it, by the time you hit your mid-20s sh*t gets real. Life becomes stressful....

    Regular price: £7.99 or 1 Credit

    Sale price: £7.99 or 1 Credit

    • The Making of Behavioral Economics
    • By: Richard H. Thaler
    • Narrated by: L. J. Ganser
    • Length: 13 hrs and 35 mins
    • Release date: 18-05-15
    • Language: English
    • 4.5 out of 5 stars 1,085 ratings
    • Richard H. Thaler has spent his career studying the radical notion that the central agents in the economy are humans - predictable, error-prone individuals....

    Regular price: £18.99 or 1 Credit

    Sale price: £18.99 or 1 Credit

    • The New Paradigm for Connecting Brands to People
    • By: Marc Gobe
    • Narrated by: DeMario Clarke
    • Length: 12 hrs and 42 mins
    • Release date: 28-02-13
    • Language: English
    • 3.5 out of 5 stars 21 ratings
    • Emotional Branding is the best-selling revolutionary business book that has created a movement in branding circles by shifting the focus from products to people....

    Regular price: £18.99 or 1 Credit

    Sale price: £18.99 or 1 Credit

    • Proven Strategies to Make Your Pitch, Influence Decisions, and Close the Deal
    • By: David Hoffeld
    • Narrated by: David Hoffeld
    • Length: 7 hrs and 52 mins
    • Release date: 15-11-16
    • Language: English
    • 4 out of 5 stars 22 ratings
    • The revolutionary sales approach scientifically proven to dramatically improve your sales and business success....

    Regular price: £12.99 or 1 Credit

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    • Conquering the New Battleground for Customer Loyalty
    • By: Matthew Dixon, Nick Toman, Rick DeLisi
    • Narrated by: Matthew Dixon, Nick Toman, Rick DeLisi
    • Length: 6 hrs and 37 mins
    • Release date: 03-03-20
    • Language: English
    • 4 out of 5 stars 15 ratings
    • In their acclaimed best seller The Challenger Sale, Matthew Dixon and his colleagues at CEB busted many longstanding myths about sales. Now they've turned their research and analysis to a new vital business subject - customer loyalty....

    Regular price: £12.99 or 1 Credit

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    • How the Pope's Children Rewrote the Rules for Ireland
    • By: David McWilliams
    • Narrated by: David McWilliams
    • Length: 11 hrs and 22 mins
    • Release date: 21-11-19
    • Language: English
    • 4.5 out of 5 stars 184 ratings
    • In four decades, bookended by the Pope’s visits to Ireland in September 1979 and August 2018, Ireland has become one of the wealthiest and most progressive nations in the world....

    Regular price: £18.99 or 1 Credit

    Sale price: £18.99 or 1 Credit

    • By: Lisa Zimmer Hatch, Scott A. Hatch
    • Narrated by: Coleen Marlo
    • Length: 12 hrs and 28 mins
    • Release date: 25-06-19
    • Language: English
    • 2 out of 5 stars 1 rating
    • The demand for paralegal professionals is exploding, and Paralegal Career For Dummies, 2nd Edition explains the skills and requirements needed to pursue this rewarding career. Inside, you'll discover the ins and outs of paralegal skills....

    Regular price: £15.99 or 1 Credit

    Sale price: £15.99 or 1 Credit

    • 10 Universal Truths Every Salesperson Needs to Know
    • By: Shari Levitin
    • Narrated by: Shari Levitin
    • Length: 7 hrs and 3 mins
    • Release date: 12-11-19
    • Language: English
    • 5 out of 5 stars 5 ratings
    • Author Shari Levitin, creator of the Third-Level Selling system, offers a dynamic framework for effective selling in the Digital Age. Unlike other sales books that focus on abstract tips or techniques, Heart and Sell offers a science based real-world approach....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • How Paddy Power Bet Billions and Changed Gambling Forever
    • By: Aaron Rogan
    • Narrated by: Aidan Kelly
    • Length: 9 hrs and 15 mins
    • Release date: 14-10-21
    • Language: English
    • 4.5 out of 5 stars 92 ratings
    • Flutter Entertainment, the parent company of Paddy Power, is the largest gambling business in the world. The evidence of that success is visible everywhere, from shop fronts and bus shelters to sporting arenas and smartphone screens....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • Why the Key to Fixing Everything Is All of Us
    • By: Jon Alexander
    • Narrated by: Jon Alexander, Brian Eno
    • Length: 8 hrs and 52 mins
    • Release date: 14-11-22
    • Language: English
    • 4.5 out of 5 stars 24 ratings
    • "Citizens" opens up a new way of understanding ourselves and shows us what we must do to survive and thrive – as individuals, as...

    Regular price: £15.99 or 1 Credit

    Sale price: £15.99 or 1 Credit

    • How to Use Psychology to Influence Human Behavior
    • By: Nick Kolenda
    • Narrated by: Mike Norgaard
    • Length: 6 hrs and 6 mins
    • Release date: 18-09-17
    • Language: English
    • 4.5 out of 5 stars 185 ratings
    • Using principles from cognitive psychology, Nick Kolenda developed a unique way to subconsciously influence people's thoughts. He developed a "mind reading" stage show....

    Regular price: £14.99 or 1 Credit

    Sale price: £14.99 or 1 Credit

    • Turn Any Sale into Lifelong Loyalty in 100 Days
    • By: Joey Coleman
    • Narrated by: Joey Coleman
    • Length: 9 hrs and 28 mins
    • Release date: 03-04-18
    • Language: English
    • 4.5 out of 5 stars 83 ratings
    • Coleman's theory of customer loyalty is that it's not about getting the sale: It's about the 100 days after the sale....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • How to Make Your Brand Impossible to Resist
    • By: Sally Hogshead
    • Narrated by: Sally Hogshead
    • Length: 7 hrs and 39 mins
    • Release date: 26-04-16
    • Language: English
    • 4.5 out of 5 stars 29 ratings
    • A newly revised and updated edition of the influential guide that explores one of the most powerful ways to attract attention and influence behavior....

    Regular price: £12.99 or 1 Credit

    Sale price: £12.99 or 1 Credit

    • The Complete Step by Step Guide on Persuasion, Mind Control and NLP
    • By: Ryan James
    • Narrated by: Miguel Rodriguez
    • Length: 1 hr and 18 mins
    • Release date: 15-05-17
    • Language: English
    • 5 out of 5 stars 92 ratings
    • Persuasion: The Complete Step by Step Guide on Persuasion, Mind Control and NLP is a simple, step-by-step guidebook....

    Regular price: £6.99 or 1 Credit

    Sale price: £6.99 or 1 Credit