In this episode of Your Business Your Next Level, I sit down with Chris Zimmerman, founder of At Your Service Roofing and co-founder of Master Your Craft, a consulting firm specializing in training insurance restoration professionals. Chris shares his inspiring journey from growing up in the trades to becoming a nationally recognized speaker and trainer in the roofing industry. We discuss the importance of company culture, core values, and aligning your team with a shared mission to drive long-term success. Chris opens up about his approach to leadership, the role of mindset in overcoming challenges, and how he helps business owners shift from a "poor man’s mentality" to one that fosters growth and resilience. This episode is packed with insights for entrepreneurs in the trades and beyond, offering actionable advice on scaling with intention and clarity.

Key Takeaways:

Culture is King: Chris emphasizes that a company’s culture is its foundation, with core values and a clear mission serving as the guiding principles for decision-making and team alignment.

Shift from Self-Employment to Leadership: Transitioning from “wearing all the hats” to delegating effectively is critical for building a sustainable and scalable business.

The Power of Mindset: Success starts with a long-term mindset, embracing change, and focusing on mission-driven decisions rather than short-term gains.

Consultants and Coaches are Essential: Chris advocates for hiring external support to uncover blind spots and accelerate growth, turning potential roadblocks into opportunities.

Break Free of Fear: Fear of failure or judgment often holds business owners back. Chris discusses the importance of making decisions based on values and long-term goals, rather than fear or anxiety.

Timeline Summary:

[00:00] - Introduction to Chris Zimmerman and his journey into roofing and consulting.

[02:00] - The importance of culture and aligning teams with a shared mission.

[05:00] - Lessons learned from transitioning from self-employment to leadership.

[08:00] - Overcoming the “poor man’s mentality” and embracing a growth mindset.

[12:00] - Why hiring consultants and coaches accelerates success.

[15:00] - Breaking free from fear-based decision-making and focusing on values.

[20:00] - Final thoughts on scaling, leadership, and creating clarity in business.

Links & Resources:

https://aysroofing.com/

In this episode of Your Business Your Next Level, I sit down with Audree Grubesic, a serial entrepreneur and leading advocate for modular construction. As the founder of Offsite Dirt and co-founder of Dynamic Modular Solutions, Audree is at the forefront of reshaping the construction industry. She shares her journey from a background in TV and marketing to becoming a national speaker and expert in modular construction. We dive into the benefits of modular homes, the misconceptions surrounding them, and how this innovative approach is addressing labor shortages and housing demand. Audree also discusses how modular construction is not just for affordable housing but is being used for high-end homes, commercial buildings, and even major brand projects. This episode is packed with insights on the future of construction and how business owners, investors, and consumers can take advantage of these advancements.

Key Takeaways:

Modular Construction is Not Manufactured Housing: Audree clarifies the difference between modular and manufactured homes, emphasizing that modular homes meet the same building codes as traditional homes but are built in a controlled factory setting.

Faster Timelines, Higher Quality: Because modular homes are built indoors, they avoid weather delays, reduce material waste, and can be completed in a fraction of the time compared to traditional builds.

Labor Shortages and Modular’s Role: With fewer skilled workers available, modular construction is filling the gap by offering controlled environments where workers can specialize and improve efficiency.

Growing Government Support: States like California and Colorado are offering tax incentives for modular construction, making it an increasingly viable option for developers and homebuyers.

Financing is Becoming More Accessible: While some banks have been slow to adopt financing options for modular homes, more financial institutions are recognizing their value and reliability, offering new lending solutions.

Timeline Summary:

[00:00] - Introduction to Audree Grubesic and her journey into modular construction.

[02:00] - The differences between modular and manufactured homes.

[05:00] - Why modular homes can range from affordable to high-end luxury builds.

[08:00] - Overcoming misconceptions and the benefits of modular homes.

[12:00] - How modular construction addresses labor shortages and efficiency.

[15:00] - The role of government incentives and growing industry adoption.

[20:00] - Financing modular homes and how banks are adapting.

[25:00] - Final thoughts on the future of construction and what’s next for modular.

Links & Resources:

https://www.linkedin.com/in/audreegrubesic/

In this episode of Your Business Your Next Level, I sit down with David Katz, co-founder and CEO of Trio Heating and Air and Plumbing, a company that skyrocketed to over $10 million in revenue within just two years. David shares the powerful strategies behind this rapid growth, from building a strong company culture to implementing scalable systems and pricing strategies that prioritize both employee and customer satisfaction. We discuss leadership philosophies, including the "Leaders Eat Last" mindset, performance-based pay, and the importance of hiring for weaknesses. David also highlights the power of buying back your time—a principle that has allowed him and his team to focus on business growth while empowering employees to take ownership of their roles. This episode is packed with insights for entrepreneurs looking to scale their businesses with intention, efficiency, and purpose.

Key Takeaways:

Hire for Your Weaknesses: David stresses the importance of self-awareness in business—knowing what you’re great at and hiring talented individuals to fill the gaps.

Company Culture Drives Growth: Trio Heating’s success is built on a people-first philosophy, where employees are supported at levels most companies wouldn’t consider, leading to exceptional performance.

The Power of Performance-Based Pay: Implementing aggressive, transparent pay structures has helped attract top talent, motivate employees, and create a culture of accountability and high performance.

Buying Back Your Time: Entrepreneurs often hold onto tasks that they think only they can do. David explains how documenting processes and trusting employees to execute frees up leadership to focus on growth.

Being Priced Right is Essential: David shares why most businesses underprice their services and how increasing prices to match value not only ensures sustainability but also allows companies to take better care of their employees.

Timeline Summary:

[00:00] - Introduction to David Katz and the rapid rise of Trio Heating and Air.

[02:00] - The leadership dynamic between David and his co-founder, Michael, and how their differences drive success.

[05:00] - The impact of company culture and how supporting employees translates to business growth.

[08:00] - How performance-based pay structures attract top talent and boost motivation.

[12:00] - The concept of buying back your time and why leaders must learn to delegate.

[15:00] - Why pricing correctly is crucial and how it impacts employee satisfaction and customer experience.

[20:00] - The importance of self-awareness, hiring for weaknesses, and scaling through smart delegation.

[25:00] - Final thoughts on leadership, business growth, and future goals for Trio Heating.

Links & Resources:

In this episode of Your Business Your Next Level, I sit down with Dr. Ben Reinking, a board-certified pediatric cardiologist, master-certified physician development coach, and founder of The Developing Doctor. Ben shares his journey from practicing medicine to becoming a coach for physicians struggling with burnout. We dive deep into the emotional and professional challenges doctors face, the pressures of the healthcare system, and how high-achieving professionals can rediscover their purpose while maintaining a healthy work-life balance. Ben introduces his approach to coaching physicians, helping them redefine success, set boundaries, and implement small daily choices that lead to long-term well-being. His insights apply not only to doctors but to any high-performance individual looking to realign their career with their values.

Key Takeaways:

Finding Your "Why" is Critical: Burnout often happens when professionals lose sight of the reasons they entered their field. Ben explains how reconnecting with that original purpose can reignite passion and motivation.

The 80/20 Rule Applies to Fulfillment: Studies show that if professionals spend just 20% of their time on work they truly enjoy, they can endure and even thrive during the other 80% of their responsibilities.

The Power of Small Daily Choices: Making intentional decisions—whether about personal time, work commitments, or self-care—can have a major impact on reducing stress and avoiding burnout.

Set Boundaries and Honor Them: Physicians and professionals often feel they can’t say "no" or take time for themselves, but Ben emphasizes the importance of creating and respecting personal and professional boundaries.

Coaching is for Growth, Not Just Crisis: Seeking help from a coach isn’t about admitting failure—it’s about accelerating growth, much like professional athletes do. Having an outside perspective can help identify blind spots and lead to meaningful improvements.

Timeline Summary:

[00:00] - Introduction to Dr. Ben Reinking and his mission to help physicians overcome burnout.

[02:00] - Why doctors experience burnout and the pressures of the healthcare system.

[05:00] - Rediscovering your "why" and how it transforms professional fulfillment.

[08:00] - The 80/20 rule: Finding time for work that truly matters.

[12:00] - Setting boundaries and creating a schedule that prioritizes well-being.

[15:00] - The power of saying "I don’t know" and why it builds trust and confidence.

[20:00] - How coaching helps high achievers grow without feeling like they’ve failed.

[25:00] - Final thoughts on self-awareness, leadership, and making work enjoyable.

Links & Resources:

https://www.linkedin.com/in/ben-reinking-md-03987a101/

https://thedevelopingdoctor.com/

In this episode of Your Business Your Next Level, I sit down with Aaron Christy, founder of Indy Roof & Restoration, one of Indiana’s largest residential roofing companies. Aaron shares his journey from a background in sales and marketing to growing a multimillion-dollar roofing business in just a few years. We dive into the power of consistency in business growth, leveraging digital marketing to generate leads, and the importance of customer service in creating a lasting reputation. Aaron also discusses the challenges of working with insurance companies and how homeowners can advocate for fair claims. This episode is packed with practical business insights, leadership lessons, and marketing strategies that entrepreneurs across industries can apply.

Key Takeaways:

Consistency is Key to Growth: Aaron attributes much of his business success to staying consistent in branding, lead generation, and customer service efforts.

Leverage Digital Marketing: From Google My Business to social media, Aaron shares how a strong online presence helped Indy Roof & Restoration scale quickly and dominate the market.

Mastering the Insurance Game: Aaron explains why homeowners and business owners should understand the insurance claims process to avoid being shortchanged on repairs.

Building Trust with Customers: By prioritizing honesty and transparency, Aaron has cultivated a strong brand reputation, earning over 1,600 five-star Google reviews.

Using Data to Drive Business Decisions: Initially a “shoot-from-the-hip” entrepreneur, Aaron emphasizes how tracking metrics and understanding cost per lead helped refine his business strategy.

Timeline Summary:

[00:00] - Introduction to Aaron Christy and his journey in the roofing industry.

[02:00] - The power of learning from successful business models and applying proven strategies.

[05:00] - The importance of consistency in marketing and business operations.

[08:00] - Leveraging online reviews and digital marketing for exponential growth.

[12:00] - Understanding the insurance claims process and advocating for fair settlements.

[15:00] - Why tracking data is essential for scaling a business.

[20:00] - Final thoughts on leadership, resilience, and business growth.

Links & Resources:

https://www.linkedin.com/in/aaronchristy/

https://indyroofandrestoration.com/

In this episode of "Your Business Your Next Level," I welcome Ridgely Goldsborough, a serial entrepreneur, international speaker, and best-selling author of 20 books. Ridgely shares his remarkable journey of founding 45 companies, emphasizing the importance of designing a life that blends purpose, passion, and productivity. We explore his concept of "emotional messaging" and how it taps into the decision-making part of the brain, enabling businesses to connect with their ideal clients. Ridgely discusses the transformative role of AI in scaling operations, the lessons he’s learned from failures, and the power of staying authentic in both life and business. This conversation is a treasure trove of insights for entrepreneurs looking to build meaningful connections and scale their impact.

Key Takeaways:

Design Your Life: Ridgely advocates for creating a life so fulfilling that you never want to retire, focusing on work-life integration rather than balance.

Speak to the Decision Maker: Emotional messaging is about connecting with the limbic (feeling) brain rather than the thinking brain, helping businesses build trust and loyalty.

Leverage AI as a Tool: Ridgely explains how AI accelerates processes, from creating marketing messages to scaling operations, but emphasizes the need for human refinement to ensure authenticity.

Learn from Failure: Ridgely reflects on his entrepreneurial journey, sharing how his biggest failures were valuable lessons that propelled him forward.

The Power of Showing Up: Success often comes to those who consistently show up, seize opportunities, and embrace a mindset of resilience and gratitude.

Timeline Summary:

[00:00] - Introduction to Ridgely Goldsborough and his entrepreneurial journey.

[02:00] - The importance of designing a fulfilling and purposeful life.

[05:00] - Emotional messaging: connecting with the limbic brain to attract ideal clients.

[08:00] - Leveraging AI to scale operations and create compelling marketing content.

[12:00] - Lessons from failures, including the importance of due diligence.

[15:00] - Staying authentic to attract and retain the right clients.

[20:00] - Final thoughts on resilience, gratitude, and showing up for success.

Links & Resources:

https://www.linkedin.com/in/ridgely-goldsborough-2b315831/

In this episode of "Your Business Your Next Level," I sit down with Stacie Feller, President of a thriving roofing company and a trailblazer in a male-dominated industry. Stacie shares her incredible journey of joining her husband’s small roofing business, helping it grow from $275,000 in annual revenue to a multi-million-dollar enterprise. We explore how Stacie’s background in insurance and her process-driven mindset helped transform the company, highlighting the importance of establishing workflows, implementing CRM systems, and fostering a team-oriented culture. Stacie also opens up about the lessons learned during rapid growth periods, the role of vulnerability in leadership, and her passion for mentoring young entrepreneurs. Her story is both inspiring and packed with actionable insights for business owners looking to scale their businesses while staying grounded in their values.

Key Takeaways:

Processes Drive Growth: Stacie emphasizes that creating consistent workflows and implementing tools like CRMs were critical for scaling the business effectively.

Leadership Through Vulnerability: Stacie highlights the importance of being transparent and open with your team, especially during challenging times, to foster collaboration and trust.

Adaptation Is Key in High-Growth Phases: Rapid growth can present unique challenges. Stacie shares her lessons on hiring carefully, listening to gut instincts, and addressing problems early.

Mentorship Matters: As a mentor to young entrepreneurs, Stacie encourages them to learn from mistakes, embrace resilience, and focus on systems that allow for sustainable growth.

Core Values as a Compass: Stacie’s leadership philosophy centers on hiring and retaining employees who align with her company’s core values, ensuring a cohesive and motivated team.

Timeline Summary:

[00:00] - Introduction to Stacie Feller and her journey into entrepreneurship.

[02:00] - Transitioning from insurance to running a roofing company with her husband.

[05:00] - The importance of implementing processes and CRM systems to scale the business.

[08:00] - Lessons learned during rapid growth, including hiring challenges and gut instincts.

[12:00] - How vulnerability and transparency strengthen leadership and team dynamics.

[15:00] - Mentoring young entrepreneurs and fostering sustainable business growth.

[20:00] - Final thoughts on using core values to guide hiring and decision-making.

Links & Resources:

https://www.linkedin.com/in/staciefeller/

https://www.linkedin.com/in/abrookskangaroof/

In this episode of "Your Business Your Next Level," I’m joined by Michael Trout, Editor-in-Chief of Concierge Medicine Today and a trusted voice for healthcare providers. Michael shares his inspiring journey into the world of concierge medicine, a field focused on creating personalized, subscription-based healthcare models. We discuss the myths surrounding concierge medicine, such as the misconception that it’s only for the ultra-wealthy, and Michael emphasizes its potential to provide better work-life balance for physicians while enhancing patient care. He also introduces the concept of hospitality in medicine, highlighting how small gestures can lead to meaningful connections with patients. From addressing physician burnout to encouraging a deeper relationship between doctors and patients, this episode is filled with actionable insights for healthcare providers looking to transform their practice.

Key Takeaways:

Concierge Medicine Is For Everyone: Michael dispels the myth that concierge medicine is exclusive to the wealthy, explaining how subscription-based models can be accessible to a broader range of patients.

Work-Life Balance for Physicians: Concierge medicine offers an alternative for doctors feeling overwhelmed by traditional practice models, helping them regain control of their schedules and reconnect with their purpose.

Hospitality in Healthcare: Creating irresistible patient experiences through empathy and personal touches, such as handwritten notes, can make a significant impact on patient relationships.

Combating Physician Burnout: Michael encourages physicians to surround themselves with a strong support network, embrace gratitude, and consider career changes like concierge medicine if traditional models no longer serve them.

The Importance of Gratitude: Simple acts like writing thank-you notes or offering compliments can improve relationships and create a positive ripple effect for both patients and healthcare providers.

Timeline Summary:

[00:00] - Introduction to Michael Trout and the world of concierge medicine.

[02:00] - How Michael entered the concierge medicine field and became an advocate for physicians.

[05:00] - Dispelling myths about concierge medicine and its accessibility.

[08:00] - Addressing physician burnout and the need for work-life balance.

[12:00] - Incorporating hospitality into healthcare to foster deeper patient relationships.

[15:00] - How small gestures, like thank-you notes, create a lasting impact in patient care.

[20:00] - Final thoughts on building a fulfilling career in healthcare with gratitude and intention.

Links & Resources: