The Seed: Growing Your Business

By: Lisa Resnick Founder of Dandelion-Inc
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  • Summary

  • Welcome to The Seed: Growing Your Business, brought to you by Dandelion Inc. I’m your host, Lisa Resnick, and this podcast is all about connecting, developing, and supporting women in business. Join me as we explore tips and insights on leadership, business development, and social media strategies that can help you thrive. We’ll also hear from amazing guests who share their stories and experiences, offering inspiration and practical advice for your entrepreneurial journey. So, tune in, download, like, and subscribe. And remember, if you love what you hear, share the love with others. Together, let’s cultivate growth and empower women in business.
    2024, Dandelion-Inc
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Economics Leadership Marketing
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Episodes
  • Ep.70- Key Insights For Social Media

    Ep.70- Key Insights For Social Media
    Jan 29 2025
    Shifting Your Focus to What Matters Here’s the truth: It’s not about going viral. It’s about creating content that sparks meaningful interactions, whether that’s starting a conversation, building trust, or driving someone to take the next step with you. In the episode, I walked through actionable strategies to: Identify and track meaningful metrics that align with your goals. Create content that resonates deeply with your audience. Shift your focus from vanity to value, helping you cultivate relationships that last. Ready to Make the Shift? If you’re tired of feeling stuck in the social media grind, it’s time to step back and reassess. Are you creating content that looks good, or content that truly matters? Take a moment to tune in and reflect on how you approach your social media strategy. The insights in this episode could be just what you need to create more connection, impact, and growth in your business. Final Thoughts Vanity metrics may feel good in the moment, but they’re not the whole story. When you focus on meaningful metrics, you can build a social media presence that aligns with your goals, connects with your audience, and drives real results. I’d love to hear your thoughts! Leave a comment below or share your favorite takeaway from the episode. And if you found it helpful, pass it along to a friend who might need this reminder. Thanks for being part of this amazing community. Remember, success isn’t just about numbers—it’s about connection, purpose, and showing up for what truly matters. Listen to the full conversation here. Don't forget to check out our blog, beyond the podcast, by clicking here.
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    25 mins
  • Ep.69- Mastering Content Strategy: Storytelling, Trust, and AI with Melanie Deziel

    Ep.69- Mastering Content Strategy: Storytelling, Trust, and AI with Melanie Deziel
    Jan 22 2025
    Mastering Content Strategy: Storytelling, Trust, and AI with Melanie Deziel In this episode, I had the pleasure of chatting with Melanie Deziel, a content creation expert and storytelling trailblazer, about how to create content that truly connects. We kicked off with a fun discussion about tech troubles, but quickly got into the good stuff—Melanie’s journey from journalism to marketing and how her unique perspective, shaped by her late autism diagnosis, helps her approach content in a fresh, thoughtful way. We explored: The importance of putting your audience first and creating with their needs in mind. How to generate endless content ideas with her book, "Content Fuel Framework." Building trust through storytelling, as explained in her book, "Prove It." Why quality matters more than quantity in content creation. How to avoid spreading yourself too thin by focusing on fewer platforms where you can shine. The role of AI as a creative tool to enhance—not replace—your unique voice. Tips to balance long-form and short-form content while keeping your audience engaged. Takeaways: Focus on quality over quantity to create impactful content. Use storytelling to build trust and connect with your audience on a deeper level. Find your "why" to stay motivated and passionate about your work. Let AI support your creativity, but don’t let it take over your authentic voice. If you're feeling stuck or overwhelmed by content creation, this episode is full of practical advice and fresh insights to help you refocus and reignite your strategy. Tune in to learn how to simplify the process and create content that truly resonates! Listen to the full conversation here. Don't forget to check out our blog, beyond the podcast, by clicking here.
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    46 mins
  • Ep.68- 3 Powerful Strategies for Entrepreneurs

    Ep.68- 3 Powerful Strategies for Entrepreneurs
    Jan 15 2025
    3 Powerful Insights to Kickstart Your Year with Purpose and Momentum As we step into a new year, there’s an undeniable energy in the air—a fresh start, a blank slate, and endless possibilities. But how do we turn that excitement into meaningful progress? Whether you're an entrepreneur, a dreamer, or someone looking to grow personally, these three insights can serve as your guiding light. They come from a recent conversation I had with Christine, an inspiring entrepreneur whose journey is packed with lessons we can all learn from. Here’s what resonated with me the most: 1. Curiosity is Your Superpower Have you ever wondered how curiosity can transform your life? Christine shared how her childhood, filled with frequent moves and new experiences, cultivated a habit of asking questions and exploring the unknown. As adults, we often forget how powerful curiosity can be. It’s the spark that ignites innovation, helps us navigate challenges, and keeps us moving forward. So, the next time you feel stuck, ask yourself: “What am I not seeing? What’s the next question I should ask?” Pro Tip: Embrace a curious mindset by trying something new this week. Whether it’s a book, a hobby, or a conversation with someone outside your usual circle, you never know where it might lead. 2. Get Clear on Your “Why” Why are you pursuing your goals? Seems simple, right? But Christine challenged this idea by encouraging us to dig deeper. Your “why” doesn’t need to fit society’s expectations. It could be for your family, for a better world, or just for yourself—and that’s perfectly okay. The clarity you gain by uncovering your true motivation will guide your decisions and reignite your passion when things get tough. Pro Tip: Take 10 minutes to write down your “why.” Don’t overthink it—let your thoughts flow. What’s driving you? What’s the endgame? Keep it somewhere visible as a reminder of your purpose. 3. Movement Beats Complacency Christine’s secret to success? Never standing still for too long. She’s a firm believer in taking action—even small steps—and staying visible. Life gets busy, and complacency can creep in when you least expect it. But whether it’s a quick email to a potential client, a social media post, or a coffee chat with someone in your network, the key is to keep moving forward. Pro Tip: Schedule one intentional action every day to build momentum. It doesn’t have to be big—just consistent. Make 2024 Your Year! These three insights—curiosity, clarity, and momentum—aren’t just inspiring; they’re the building blocks for growth. As you navigate the year ahead, remember that even small shifts can lead to big transformations. Want to dive deeper into these strategies and hear Christine’s full story? She shared even more wisdom and practical advice in our latest podcast episode. Listen to the full conversation here. Let’s make this year one of intentionality and action. Here’s to your success! Learn more about Christine Campbell Rapin here. Don't forget to check out our blog, beyond the podcast, by clicking here.
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    55 mins

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