Episodes

  • 027: Redefining Hospitality Branding & Marketing with Sebastian Stahl
    Nov 14 2024

    In Episode 27 of The Pineapple Perspective, host Troy Hooper welcomes Sebastian Stahl, founder of Breadth Marketing, for a discussion on redefining restaurant branding and marketing. Sebastian delves into the critical role hospitality plays in creating human connections, how a strategic brand vision helps businesses thrive, and the common challenges restaurants face when aligning brand identity with evolving customer expectations. He highlights actionable insights and data-driven strategies restaurant owners can implement to strengthen their customer base, adapt to market trends, and build lasting brand value.

    Together, Troy and Sebastian share industry-tested methods on leveraging restaurant events, maximizing private dining opportunities, and balancing customer preferences with operational efficiency.

    Topics Discussed in This Episode:

    • The role of hospitality in cultivating lasting customer relationships

    • Strategies for aligning restaurant branding with target demographics

    • Practical approaches to maximizing revenue through private events and catering

    • Understanding the importance of adaptable, long-term brand strategies

    • Insights on balancing operational efficiency with consistent brand messaging

    Connect with Sebastian:

    Website: www.breadthmarketing.com

    Instagram: Breadth Restaurant Marketing 🍴 (@breadthrestaurantmarketing) • Instagram photos and videos

    LinkedIn: Sebastian Stahl - Breadth | LinkedIn

    Facebook: Breadth Marketing

    YouTube: https://www.youtube.com/@breadth2836

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    41 mins
  • 026: How Gaming and Hospitality Intersect: A New Era of Brand Loyalty with Devour’s CEO Shelly Rupel
    Nov 7 2024

    In this episode of The Pineapple Perspective, host Troy Hooper dives into the innovative intersection of hospitality, gaming, and technology with industry leader Shelly Rupel, co-founder and CEO of Devour. Together, they explore how the worlds of hospitality and gaming are merging in creative ways, providing new opportunities for restaurants to connect with Gen Z and digitally savvy consumers in immersive, virtual environments.

    Shelly shares insights into Devour’s role as a pioneer in bridging restaurants with digital platforms and how these collaborations can engage younger audiences authentically, delivering personalized loyalty rewards and dynamic experiences directly within gaming platforms. Tune in for a thought-provoking discussion on the future of digital loyalty and what this means for the hospitality industry as brands explore fresh ways to reach audiences in the spaces where they naturally interact and play.

    Topics Discussed in the Episode:

    • How Devour brings restaurants into virtual spaces and rewards gaming achievements

    • The importance of authenticity for brands aiming to reach Gen Z and digital audiences

    • Innovative loyalty programs and gaming rewards in the restaurant industry

    • Ways restaurants can leverage Web 3.0 technology for brand engagement

    • The future of hospitality as a digitally connected, personalized experience

    Connect with Shelly:

    Website: Devour.io

    Company LinkedIn: Devour | LinkedIn

    Instagram: DevourGO (@go_devour) • Instagram photos and videos

    Facebook: Devour

    Twitter/X: Devour (@GoDevour) / X

    Order: DevourGO

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    39 mins
  • 025: Revolutionizing Quick-Service: Insights from Wow Bao’s CEO Geoff Alexander
    Oct 31 2024

    In Episode 25 of The Pineapple Perspective, Troy Hooper dives deep into a compelling conversation with Geoff Alexander, a trailblazer in the restaurant and hospitality industry. Known for his leadership at Wow Bao, Geoff shares his journey from growing up in New York to running a renowned brand that has revolutionized quick-service dining with innovative strategies like self-ordering kiosks, mobile apps, and even virtual kitchens. He reveals the key lessons he's learned along the way, from being scrappy and thinking outside the box to growing a business without relying on huge capital investments. Geoff also shares stories about his passion for hospitality, from personal anecdotes that shaped his philosophy to the modern challenges of maintaining value and delivering exceptional service.

    This episode is packed with insights on how to stay ahead of the curve in the restaurant industry, build a resilient brand, and leverage technology while never losing sight of the core values of hospitality. Geoff also discusses the rapid growth of Wow Bao's consumer packaged goods, now available in over 10,000 grocery stores, and teases what’s next for the brand, including ventures into food service markets like military bases and cruise lines. If you're in the restaurant business or simply love hearing about innovation in hospitality, this episode is a must-listen!

    Topics Discussed in the Episode:

    • The meaning of hospitality and how to create memorable experiences

    • The evolution and growth of Wow Bao from a small restaurant to a national brand

    • Leveraging technology in the restaurant industry, from kiosks to virtual kitchens

    • The expansion of Wow Bao into consumer packaged goods and grocery stores

    • The importance of delivering value in the hospitality industry amidst rising costs

    Connect with Geoff:

    Geoff Alexander - Wow Bao | LinkedIn

    Wow Bao

    Wow Bao (@wowbao) • Instagram photos and videos

    Wow Bao-Facebook

    Wow Bao (@WowBao) / X

    Wow Bao (@wowbao) | TikTok

    Wow Bao - YouTube

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    51 mins
  • 024: The Future of Hotel F&B: Scot Turner's Perspective on Innovation and Success
    Oct 24 2024

    This week’s hospitality guest is Scot Turner, a hospitality expert, and founder of Auden Hospitality. Listen in as Scot discusses with Troy the challenges and opportunities in the hotel Food & Beverage industry, emphasizing the importance of storytelling, local community focus, and embracing digitization.

    - The significance of crafting a compelling story for Food & Beverage outlets to ensure consistency in the messaging and experience.

    - The need for hotels to benchmark themselves against local independent restaurants rather than just other hotels to foster a stronger connection with the community.

    - The importance of leveraging technology to enhance guest experiences and streamline operations.

    - Recommendation to hotels to focus on reducing friction for guests through digital ordering and automating tasks.

    - Data-driven decision-making: Utilize data to make informed decisions and optimize F&B operations.

    Connect with Scot:

    LinkedIn - Scot

    LinkedIn - Auden Hospitality

    YouTube

    Auden Hospitality Website

    Instagram

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    41 mins
  • 023: Von Miller Tackles Organic Farming: The Story Behind Greener Pastures Chicken
    Oct 17 2024

    Looking for a chicken brand that goes above and beyond organic certifications? Tune in to learn about Greener Pastures Chicken's USDA certified organic, non-GMO, and regenerative organic certifications, and how they're delivering a superior product.

    In this episode of The Pineapple Perspective, host Troy Hooper sits down with Cameron Molberg and Diego Diverde, the founders of Greener Pastures Chicken. They discuss the mission and values behind their poultry farm, highlighting the importance of hospitality in their business model. The conversation delves into the certifications and badges that Greener Pastures Chicken holds, such as USDA certified organic, non-GMO project verified, certified humane, and more. They clarify the difference between free-range and pasture-raised chicken, emphasizing the superior quality and nutritional profile of their product. The discussion also touches on the expansion of Greener Pastures Chicken into the restaurant industry, with the creation of their own restaurant brand and that NFL players Drew Brees and Patrick Mahomes have now joined as partners in the business.

    Topics discussed in this episode:

    - The mission and values of Greener Pastures Chicken

    - The importance of hospitality in the business model

    - The certifications and badges held by Greener Pastures Chicken

    - The difference between free-range and pasture-raised chicken

    - The expansion of Greener Pastures Chicken into the restaurant industry and the involvement of NFL players Drew Brees and Patrick Mahomes.

    Connect with Cameron:

    http://greenerpastureschicken.com

    Connect with Diego:

    https://www.linkedin.com/in/diego-diverde-9b3aa259/

    http://greenerpastureschicken.com

    https://www.linkedin.com/in/cameron-molberg-10850646/

    https://www.facebook.com/GreenerPasturesChicken/

    https://www.instagram.com/greenerpastureschicken/

    https://www.wing-riot.com/

    http://instagram.com/wingriotvon

    http://facebook.com/wingriotvon

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    53 mins
  • 022: Mission-Driven Farming of Greener Pastures Chicken with Diego Diverde
    Oct 10 2024

    Want to know more about Greener Pastures Chicken's commitment to regenerative agriculture and organic practices?

    In this episode of The Pineapple Perspective, host Troy Hooper interviews Diego Diverde, a key member of Greener Pastures Chicken. They discuss the concept of hospitality and how it applies to their farm-to-table approach.

    Here are the key topics discussed:

    - The importance of intentionality and communication in providing a unique and high-quality product.

    - The mission of Greener Pastures Chicken: focusing on maintaining organic practices.

    - The challenge of educating consumers and stakeholders about the value of their product and the importance of transparency in the industry.

    - Scaling the business to expand its reach by partnering with like-minded farms.

    - The role of marketing and content creation in conveying the values and mission of Greener Pastures Chicken using different platforms.

    Connect with Diego:

    https://www.linkedin.com/in/diego-diverde-9b3aa259/

    http://greenerpastureschicken.com

    https://www.linkedin.com/in/cameron-molberg-10850646/

    https://www.facebook.com/GreenerPasturesChicken/

    https://www.instagram.com/greenerpastureschicken/

    https://www.wing-riot.com/

    http://instagram.com/wingriotvon

    http://facebook.com/wingriotvon

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    47 mins
  • 021: Revolutionizing the Chicken Supply Chain: Cameron Molberg's Mission at Greener Pastures
    Oct 3 2024

    How is a pasture-raised organic chicken operation in Texas revolutionizing the poultry industry?

    In this episode of The Pineapple Perspective, host Troy Hooper interviews Cameron Molberg, CEO of Greener Pastures Chicken. They discuss Cameron's background in the food industry and his journey from restaurant management to agriculture. They also delve into the benefits of organic and pasture-raised chicken, including the improved nutritional content and the impact on overall health.

    Here are this week’s topics:

    - The concept of hospitality and its role in the restaurant industry.

    - Cameron's background in the food industry and his transition from restaurant management to agriculture.

    - The benefits of organic and pasture-raised chicken, including improved nutritional content and overall health impact.

    - The unique processing plant built by Greener Pastures Chicken and its proximity to the ensuring a shorter supply chain.

    Connect with Cameron:

    http://greenerpastureschicken.com

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    49 mins
  • 020: Thriving in a Challenging Economy: Gregg Majewski's Recipe for Success
    Sep 26 2024

    Are you ready to learn how to navigate the current economic challenges in the restaurant industry and come out stronger than ever?

    In this episode of The Pineapple Perspective, Gregg Majewski, CEO of Craveworthy Brands, shares insights on the current state of the economy and its impact on the restaurant industry. He discusses the significant increase in inflation and how it has affected consumer spending. Gregg emphasizes the importance of restaurants being proactive and finding new ways to drive revenue, such as catering, virtual brands, and exploring alternative revenue streams. He encourages thinking outside the box and adapting to the changing landscape to ensure survival and success in the industry.

    Here are the key points from the interview:

    - How Gregg defines hospitality.

    - The importance of believing in and supporting the people you hire.

    - Gregg’s approach to building successful brands, focusing on quality and creating a unique offering.

    - The current economic climate and the impact of inflation on the restaurant industry.

    - The need for restaurants to think outside the box and adapt to changing circumstances.

    Connect with Gregg:

    https://www.craveworthybrands.com/

    https://www.linkedin.com/in/greggmajewski

    https://twitter.com/CraveworthyUS

    https://www.instagram.com/craveworthybrands/

    https://www.youtube.com/@CraveworthyBrands

    https://www.facebook.com/craveworthybrands

    This show is sponsored by Pepper Lunch. Find a location near you!

    Production and Administration work completed by Smart Podcast Solutions and Elevate Virtual Business Solutions.

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    38 mins