Discover the game-changing impact of AI in marketing. Stu and Im discuss AI marketing technologies and explore how businesses can leverage AI to gain valuable insights into customer preferences and meaningfully engage with customers at scale.

2024 presents business owners with a raft of opportunities and challenges as AI technology, buyer behaviour and economic conditions keep changing at pace. Im and Stu discuss the key trends that will help keep you ahead.

Facebook and Instagram offer incredible opportunities for brands to find and connect with new customers but advertising on these platforms can feel confusing and sometimes overwhelming. Join seasoned marketers Stu & Im as they share invaluable insights and proven strategies for crafting successful ad campaigns on these powerhouse platforms.

Did you know Gen Z consumers now use social media platforms for brand searches more than they use Google? Social media engagement is now ubiquitous across all market segments.

Join Im and Stu as they discuss why social media advertising must be on the agenda for brands.

In this, the second of a two-part series on Google Ads, Im and Stu dig deeper into the technical aspects that drive Google Ads performance. So you can extract more from your Ads budget.

Google makes a lot of money from your Ads revenue, running to hundreds of billions of dollars. For the unwary marketer, it's like a drug that costs a lot and only satisfies when you're on it. So it pays to maximise the ROI of Google Ads and consider it part of a holistic organic and paid approach to search marketing. In this first of two-part focus on Google Ads, Im and Stu discuss the key foundation points.

In the second of our two-part dive into SEO, Im and Stu discuss how to improve SEO performance that drives more of the right people to your website with organic search.

Search Engine Optimisation, or SEO, exists to maximise the organic search traffic your website receives from Google and other search engines. Every business should aim to make organic search the #1 source of website traffic because it delivers more of the right people - those who are most likely to become customers. In this first round of a two-part SEO conversation, Im and Stu discuss the concept of SEO, why it matters, how it works, and how to structure content to increase your SEO performance.