• Make more of your Google Ads budget Part 1. Season 1. Episode 9

  • Jul 7 2023
  • Length: 12 mins
  • Podcast

Make more of your Google Ads budget Part 1. Season 1. Episode 9

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  • Summary

  • Google makes a lot of money from your Ads revenue, running to hundreds of billions of dollars. For the unwary marketer, it's like a drug that costs a lot and only satisfies when you're on it. So it pays to maximise the ROI of Google Ads and consider it part of a holistic organic and paid approach to search marketing. In this first of two-part focus on Google Ads, Im and Stu discuss the key foundation points.
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Marketing Economics
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