There are so many different ways to monetize your podcast and grow your show strategically. And while we often talk about turning your listeners into leads, we haven’t spent as much time on an equally achievable strategy: turning your podcast guests into leads or potential collaborators. Today’s guest Carol Hamilton is here to talk about making meaningful connections with those who could refer business to her or she could refer business to them all in the attempt to raise up the nonprofit sector. This week, episode 170 of Listeners to Leads is about the value of referral partners through podcast guests!

Carol Hamiltonis the Principal with Grace Social Sector Consulting, LLC, and host of Mission: Impact podcast. She facilitates whole-brain equity-focused strategic planning, evaluation design, and organizational assessments for nonprofits and associations. She combines left-brain strategy and analysis with right-brain wisdom about human complexities for a proven, whole-brain, whole-organization process through which every stakeholder thrives. Carol is also a member of a consultant group focused on equity focused organization development, All In Consulting.

In this episode of Listeners to Leads, Carol Hamilton is sharing the importance of making your podcast guests feel comfortable and actionable steps you can take right now to build lasting business relationships with your podcast guests.

Carol and I also chat about the following:

• Being intentional and consistent with your podcast, even when it’s tempting to take on more.
• Building rapport with guests well before hitting record.
• Monetizing your podcast through referral partnerships.
• Experimenting with different episode types to find what works for you.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Listeners to Leads at www.listenerstoleads.com

CONNECT WITH CAROL HAMILTON:

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Mission: Impact podcast

CONNECT WITH ALESIA GALATI:

Instagram

LinkedIn

Work with Galati Media!

Podcasting allows for everyone to have a voice. This is especially important for people in traditionally marginalized communities whose voices have a history of being silenced. Amy Pons, host of the Women Making Moves podcast, has made it her mission to seek out and provide a platform for women who’s stories are not like her own, and who are creating a new paradigm in the world. She’s here today to share with us what she’s learned from providing a platform for others, launching her podcast in 72 hours, and more! This week, episode 169 of Listeners to Leads is about amplifying women’s voices with podcasting and empathy!

Amy Pons is the Founder and CEO of Unlock the Magic, Host of Women Making Moves, and Head of Marketing for End Workplace Abuse. Amy is a conqueror, a healer, a truth teller, and an activist. She's reached the highest of ladders in the corporate world realizing that the call toward creating for others was now hers to blaze. Amy is on the forefront of re-introducing the divine feminine to create the balance we've never seen in this lifetime. Through Amy's magic, you unlock your own and she guides you to walk in your highest path.

In this episode of Listeners to Leads, Amy Pons is sharing the importance of aligning your values with your podcast and actionable steps you can take right now to incorporate more empathy into your podcasting.

Amy and I also chat about the following:

• Celebrating women who are breaking cycles and doing things differently.
• Podcasting should be aligned with your values and intentions and bring you joy.
• The importance of amplifying diverse voices and stories to foster empathy and understanding.
• The intimate connection listeners feel with podcast hosts and the importance of maintaining authenticity.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Listeners to Leads at www.listenerstoleads.com

CONNECT WITH AMY PONS:

LinkedIn

Instagram

Women Making Moves Podcast

Website

CONNECT WITH ALESIA GALATI:

Instagram

LinkedIn

Work with Galati Media!

Marketing your podcast or business can feel like a balancing act: you know you need to speak to potential clients’ pain points and frustrations, but you also want to make sure they know about you and the values your business holds. How do you blend these two narratives to create one story that showcases the very best about your brand? Lauren Cockerell is here today to talk about the StoryBrand methodology, what to consider in your marketing, and more! This week, episode 168 of Listeners to Leads is about the power of StoryBrand in our podcast content!

Lauren Cockerell is President of Kwedar & Co., a PR/marketing firm that provides the strategy and execution business owners need to achieve balance and sustainably take their businesses to the next level. As a one-stop-shop for strategic communications, they help entrepreneurs enjoy growing their business and feel confident in the direction they’re headed. Lauren is also a board member of the Foundation for the Young Women's Leadership Academy of Fort Worth, empowering the next generation of women leaders.

In this episode of Listeners to Leads, Lauren Cockerell is sharing the importance of utting the customer first and making it easy for them to do business with you and actionable steps you can take right now to ensure your marketing focuses on the needs of your clients.

Lauren and I also chat about the following:

• The loneliness of entrepreneurship and the value of finding a community.
• Understanding StoryBrand and customer-centric storytelling.
• Being clear on the types of clients the business wants to attract and the value of having a niche.
• The balance between providing value and not giving away too much information for free.

Be sure to tune in to all the episodes to receive tons of practical tips on turning your podcast listeners into leads and to hear even more about the points outlined above.

Thank you for listening! If you enjoyed this episode, take a screenshot of the episode to post in your stories and tag me! And don’t forget to follow, rate and review the podcast and tell me your key takeaways!

Learn more about Listeners to Leads at www.listenerstoleads.com

CONNECT WITH LAUREN COCKERELL:

LinkedIn

Instagram

The Impatient Entrepreneur Podcast

Website

CONNECT WITH ALESIA GALATI:

Instagram

LinkedIn

Work with Galati Media!