• With Marsha Goei, on how Breeze is challenging the dating industry by taking online dating offline
    Nov 16 2024

    When a bunch of students from Delft University of Technology hit on a new way to do online dating, they decided to test their idea on campus armed with printed paper profiles and a mobile phone. Having proven the concept they dropped out of university to build Breeze, a challenger dating brand. Since then, Breeze has facilitated over 250,000 dates and is gearing up for a big expansion into the UK in 2024.


    In this episode, co-founder Marsha Goei shares the story behind Breeze's rapid rise, offering insights into launching a business, tackling early-stage marketing challenges, and navigating the dynamic world of online dating.



    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    32 mins
  • With Stephen Taylor on how to become a multi-category CMO
    Oct 23 2024
    How do you become a CMO? What skills does the modern CMO need? What should you do in the first 100 days? How has the role changed as technology has developed? And how do you become that rare thing - the multi-category CMO? If anyone should know the answers, it's Stephen Taylor. Stephen started his career in the world of FMCG, with Gillette and Procter & Gamble, before rising to CMO for Samsung, PayPal, Nokia Phones and Pizza Express. Thanks to Stephen for sharing his insights and anecdotes along with some good advice for aspiring marketers looking to take on the CMO role themselves.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    43 mins
  • With Poppy Mason-Watts on creating WaterBear, the "Netflix for the planet" streamer
    Sep 20 2024
    Poppy Mason-Watts is co-founder of WaterBear, an 'impact media platform' that brings human stories and action together. We asked Poppy why the founders quit their jobs to start WaterBear, how they've gone from Day 1 to a community of 3m people, how you deal with the content rights to over a thousand films and what advice Poppy would give to CMOs when it comes to the controversial subject of 'Brand Purpose'.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    40 mins
  • With Hugo Barbera, on how AI is transforming the creative process - and whether there's a future for human creatives
    Sep 2 2024
    Hugo Barbera is an award-winning art-director and AI creative specialist. His AI work ranges from the cover of Vogue magazine to exhibitions in Milan and New York. Hugo's talk in Cannes was one of the most interesting things we saw out there, so we were delighted to get him onto the pod to discuss his ideas in more depth. In this wide ranging conversation, we talk about the latest developments in AI creativity, how to prompt an AI image generator for the best results, how brands are using AI to creative more effective campaigns and what the future holds for human creatives.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    48 mins
  • With Jo Fox, on the streaming wars. Who's winning and what's the future for TV?
    Jul 30 2024

    In this episode, Jo Fox provides the insights as we explore the streaming wars. Who's winning? What are the latest trends in the sector? And where are we headed?

    Netflix, Amazon Prime, Disney+, Max, Paramount+, Hulu, Peacock, ESPN+, Apple TV, AMC+, YouTube, Tubi, Pluto... With so many players launching so many brands, the future of TV has never been more exciting - or uncertain. Jo has has been right at the heart of this battle in recent years, as the former SVP, Consumer & Content Marketing, for NBCU, former Director of Marketing for NOW TV and former Director of Content Marketing for Sky. With experience of launching Peacock into the US market and driving growth for NOW TV and Sky in the UK, Jo shares some top insights on this dynamic sector as well as revealing her passion for paleontology.


    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    38 mins
  • With Jimmy McLoughlin, former special advisor to the PM, on the jobs of the future.
    May 30 2024
    Jimmy McLoughlin OBE, is a former special advisor to the Prime Minister on business, technology and entrepreneurship. During his 3 years at No.10, Jimmy's role was to brief the Prime Minister on what was happening to the economy and where the jobs of the future were coming from. On leaving No.10 he put all this experience to good use by creating the hit podcast 'Jimmy's Jobs of the Future', which is now in the top 0.5% of global podcasts and has charted as Apple's No.1 careers podcast. We spoke to Jimmy to find out how he went from Downing Street to podcast presenter, what he thinks the future of the British economy looks like and how he fits his passion for stand-up comedy into his day job.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    45 mins
  • With Alfie Ranstead & Matt Falconer, on AI and how they raised $3m at an average age of 21.
    May 8 2024
    Alfie and Matt, founders of Elo AI, are two of the smartest (and youngest) entrepreneurs in the AI sector. We caught up with them to find out how AI actually works, what it means for the creative industries and what it's like to raise $3m at an average age of just 21 years old.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    1 hr
  • With Peter Hutton, former Sports Business Person of the Year, on the rapidly changing world of sports media, marketing and broadcasting.
    Feb 20 2024
    The world of sports media is complex and rapidly changing. New sporting franchises and formats are popping up all around the globe, while VR and AI are threatening to change the way we watch sports forever. To understand what's going on, we spoke with Peter Hutton, former Sports Business Person of the Year. Peter has enjoyed a stellar sports media career, from starting out as a Sky Sports presenter at the dawn of the Premier League to being a Board Member of the Saudi Pro League today (via creating India's first national football league from scratch, directing the biggest Bollywood movie awards show and becoming CEO of Eurosport.) This is a good episode for any sports-fan marketers, with particular relevance for those in sports media, marketing or broadcasting.

    Hosted on Acast. See acast.com/privacy for more information.

    Show More Show Less
    43 mins