Strategy First

No one is born a leader. But through sheer determination and by confronting life’s challenges, Ant Middleton has come to know the meaning of true leadership. In First Man In, he shares the core lessons he’s learned over the course of his fascinating, exhilarating life. Special forces training is no walk in the park. The rules are strict, and they make sure you learn the hard way, pushing you beyond the limits of what is physically possible. There is no mercy. Even when you are bleeding and broken, to admit defeat is failure.

Rick Howard, the Chief Security Officer, Chief Analyst, and Senior fellow at The Cyberwire, challenges the conventional wisdom of current cybersecurity best practices, strategy, and tactics and makes the case that the profession needs to get back to first principles.

In The Grand Strategy of the Roman Empire, seasoned defense analyst Edward N. Luttwak reveals how the Romans were able to combine military strength, diplomacy, and fortifications to effectively respond to changing threats. Rome's secret was not ceaseless fighting, but comprehensive strategies that unified force, diplomacy, and an immense infrastructure of roads, forts, walls, and barriers. Finally, as barbarians began to penetrate the empire, Rome filed large armies in a strategy of "defense-in-depth," allowing invaders to pierce Rome's borders.

In November 1864, just days after the reelection of President Abraham Lincoln, General William T. Sherman vowed to "make Georgia howl." The hero of Shiloh and his 65,000 Federal troops destroyed the great city of Atlanta, captured Savannah, and cut a wide swath of destruction through Georgia and the Carolinas on their way to Virginia. A scorched-earth campaign that continues to haunt the Southern imagination, Sherman's "March to the Sea" and ensuing drive north was a crucial turning point in the War between the States.

In The Win-Win Wealth Strategy: 7 Investments the Government Will Pay You to Make, celebrated entrepreneur, investor, and bestselling author Tom Wheelwright, CPA, transforms the way you think about building wealth and challenges the paradigm that tax incentives are immoral loopholes. Backed by deep research in fifteen countries, he identifies seven investing strategies that are A-OK with governments worldwide and will fatten your wallet while making the world a better place.

War Transformed provides insights for those involved in the design of military strategy, and the forces that must execute that strategy. Emphasizing the impacts of technology, strategic competition, demography, and climate change, Mick Ryan uses historical and contemporary anecdotes to highlight key challenges faced by nations in a new era of great power rivalry. Just as previous industrial revolutions have advanced societies, the nascent fourth industrial revolution will have a similar impact on how humans fight, compete, and build military power in the twenty-first century.

Surprisingly neglected in accounts of Allied wartime triumphs, in 1941 British and Commonwealth forces completed a stunning and important victory in East Africa against an overwhelmingly superior Italian opponent. A hastily formed British-led force, never larger than 70,000 strong, advanced along two fronts to defeat nearly 300,000 Italian and colonial troops.

Discover why not every lender is created equal, how to talk the language of real estate, so you can converse on an even playing field. Discover the loan programs that offer no and low down payment options, favorable rates, and easy qualifying.

Was the outcome of the First World War on a knife edge? In this major new account of German wartime politics and strategy Holger Afflerbach argues that the outcome of the war was actually in the balance until relatively late in the war. Using new evidence from diaries, letters, and memoirs, he fundamentally revises our understanding of German strategy from the decision to go to war and the failure of the western offensive to the radicalization of Germany's war effort under Hindenburg and Ludendorff and the ultimate collapse of the Central Powers.

This book is for first-time startup founders in the B2B space. Maybe you’re a software engineer, product manager, salesperson, doctor, or lawyer building your first startup. My bet is that although you’re an expert at your technical skill, you yourself recognize that there’s a lot to learn when it comes to building a product, marketing it to a specific audience and overall running a company.

In this formative period, from 1941-78, Buffett developed and honed the investment philosophy that would lead him to become so successful as his career progressed. But it was not all plain sailing - Buffett made mistakes along the way - and Arnold shows how Buffett learned through success and failure how to select companies worth backing. Arnold also includes insightful "learning points" at the end of each chapter, which reveal how investors can learn from the craft of Warren Buffett to improve their own investing.

During the Persian Wars, Sparta and Athens worked in tandem to defeat what was, in terms of relative resources and power, the greatest empire in human history. For the decade and a half that followed, they continued their collaboration until a rift opened and an intense, strategic rivalry began. In a continuation of his series on ancient Sparta, noted historian Paul Rahe examines the grounds for their alliance, the reasons for its eventual collapse, and the first stage in an enduring conflict that would wreak havoc on Greece for six decades.

Edited by three of the policymakers who led the government's response to the crisis, with chapters written by the teams tasked with finding policy solutions, this book provides a comprehensive accounting of the internal debates and controversies surrounding the measures that were taken to stabilize the financial system and the economy. Offering previously untold insight into the key choices (including rejected options) and a frank evaluation of successes and failures, this volume is both an important historical document and an indispensable guide for confronting future financial calamities.

Did you know that 71 percent of marketing efforts fail because companies are using outdated methods that fall short when it comes to reaching their goals? Believe it or not, but it’s quite common even among the most experienced marketers to struggle in this area. This problem has become so rampant because most marketers fail to get to know their audience, don’t establish concrete goals, or fail to align marketing and sales goals. Which means that, more often than not, there is a great disconnect between what the company provides and what consumers actually want.

Author, best-selling course instructor, licensed real estate broker, and consultant Symon He lays out the simplest, most practical and straight forward path for new investors eager to ink their first deals and start their journey to building a real estate empire. With over 300,000 students in nearly 180 countries, Symon knows exactly what new investors need to get right, what they should avoid, and how they can protect themselves from risk while breaking into the real estate market on their own terms.

Have you been looking for other ways of making money, but are not quite sure where to start? Have you heard about options trading and would love to learn more about it and make money? If this is you, then this book is definitely something that you need. This book will help you learn the A-to-Z of intraday trading and options trading. From the very basics to the complicated strategies and trading psychology, this book will explain everything in plain and simple language. It will act as a trading guide for beginners.

Recruited from Earth and tasked with putting his gaming skills to work commanding vast fleets of starships, Evan secured a victory considered impossible. Now, the Hegemony is asking him to repeat that accomplishment before the deadly forces of the Children consume their empire. Whilst searching for a suspected enemy base, Evan discovered a secret the Children are desperate to hide. One that will determine the entire course of the war. Victory will require winning in an entirely new theatre of battle. With a new suite of units at his fingertips, the ground assault begins!

It’s the 22nd century. The galaxy has opened up to humanity as a hyperactive beehive of stargates and new technologies, and we suddenly find ourselves in a vast playground of different races, environments, and cultures. There’s just one catch: We are pretty much at the bottom of the food chain, and there’s only one way for humanity to move up - by becoming mercenaries. In every mercenary’s life, though, there comes a time when things go wrong and even the best laid plans go awry.

You wake up this morning and while sleeping you've already made $173 USD - it looks like a good day! You spend the next two hours reading the news and opening a few positions on the market. And your work for the day is done - it's time for fun with your friends and loved ones. Doesn't that sound like the perfect day...no boss, no stress, no boundaries of where you should be or even how much you can earn? Well. Invest in the stock market and this will be your typical day.

Evan was desperate to hit the big time playing Star Commander, the world’s most popular real-time strategy game. While Evan works hard to get the pros to notice him, it's very different eyes that are captivated by Evan's progress. The Kirran Hegemony is at war. Outclassed at every step, the aliens turn to the most warlike race they know - humanity! Abducted from Earth, Evan finds himself fighting for his life, using his skills to command Hegemony forces in desperate battle. Now, helped by fellow humans, Evan must prove victory can be grasped from the jaws of impossible odds.