Showing results by author "April Dunford" in All Categories
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Sales Pitch
- How to Craft a Story to Stand Out and Win
- By: April Dunford
- Narrated by: April Dunford
- Length: 2 hrs and 57 mins
- Unabridged
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World-renowned product positioning and marketing expert April Dunford knows that standing out in a crowded market is the key to getting sales. In Sales Pitch, she shows entrepreneurs, salespeople, marketers, and business leaders how they can achieve success by building a narrative that clearly communicates how your product is different and better than anything else on the market.
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Sales Pitch
- How to Craft a Story to Stand Out and Win
- Narrated by: April Dunford
- Length: 2 hrs and 57 mins
- Release date: 20-12-23
- Language: English
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Regular price: £6.99 or 1 Credit
Sale price: £6.99 or 1 Credit
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Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- By: April Dunford
- Narrated by: April Dunford
- Length: 3 hrs and 31 mins
- Unabridged
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You know your product is awesome, but does anybody else? Forget everything you thought you knew about positioning. Successfully connecting your product with consumers isn’t a matter of following trends, comparing yourself to the competition, or trying to attract the widest customer base. So, what is it? April Dunford, positioning guru and tech executive, will enlighten you.
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It was boring I couldn’t listen. Maybe just irrelevant but then it needs a new name. Maybe positioning for corporations.
- By Angela P. on 27-09-24
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Obviously Awesome
- How to Nail Product Positioning so Customers Get It, Buy It, Love It
- Narrated by: April Dunford
- Length: 3 hrs and 31 mins
- Release date: 10-03-20
- Language: English
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Regular price: £11.99 or 1 Credit
Sale price: £11.99 or 1 Credit
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Positioning with April Dunford
- By: April Dunford
- Original Recording
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Want to make your product stand out in a crowded market? It all starts with great positioning. I’m April Dunford, the expert high-growth tech companies go to when they have a positioning problem. With over two decades of experience as a startup executive and consultant, I have positioned and re-positioned hundreds of products and companies. Using my battle-tested methodology, I'll teach you the nitty-gritty of positioning so that you can unlock better marketing and sales performance. If you're an entrepreneur, marketer, or business leader who wants to stand out, this podcast is for you.
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