Showing titles in Advertising
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This I Know
- Marketing Lessons from Under the Influence
- By: Terry O'Reilly
- Narrated by: Terry O'Reilly
- Length: 9 hrs and 10 mins
- Unabridged
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Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host Terry O'Reilly one question more than any other: How does a little business compete with the big guys? After decades at the helm of an award-winning advertising production company, and over a decade exploring the art and science of marketing for CBC Radio, O'Reilly delivers all the answers they - and anyone with something to sell - ever wanted to know.
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This I Know
- Marketing Lessons from Under the Influence
- Narrated by: Terry O'Reilly
- Length: 9 hrs and 10 mins
- Release date: 27-02-18
- Language: English
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The Art of the Pitch
- Persuasion and Presentation Skills that Win Business
- By: Peter Coughter
- Narrated by: TJ Johnson
- Length: 4 hrs and 35 mins
- Unabridged
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Through an engaging and humorous narrative, Peter Coughter presents the tools he designed to help advertising and marketing professionals develop persuasive presentations that deliver business. Listeners will learn how to develop skills to create the perfect presentation.
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The Art of the Pitch
- Persuasion and Presentation Skills that Win Business
- Narrated by: TJ Johnson
- Length: 4 hrs and 35 mins
- Release date: 27-05-20
- Language: English
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Hacks of Copywriting: A Book to Create Persuasive Content to Attract More Traffic for Sales in 2021
- By: Ryan Farrell
- Narrated by: Jim Clark
- Length: 6 hrs and 11 mins
- Unabridged
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Do you want to learn copywriting hacks? Do you want to increase sales with persuasive content? Then this audiobook is for you. Nobody is born knowing how to sell. But the truth is, you can learn how to sell more, a lot more, when you discover the right words that make people buy. Putting the right words on paper and online is the single most profitable skill everyone can learn. If you want to make a lot more money, have a lot more time off, and enjoy a lot more freedom, this audiobook is for you, especially if you're not making as many sales as you want to right now.
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Hacks of Copywriting: A Book to Create Persuasive Content to Attract More Traffic for Sales in 2021
- Narrated by: Jim Clark
- Length: 6 hrs and 11 mins
- Release date: 30-03-20
- Language: English
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Quantum Marketing
- Mastering the New Marketing Mindset for Tomorrow's Consumers
- By: Raja Rajamannar
- Narrated by: Josh Childs
- Length: 6 hrs and 12 mins
- Unabridged
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Quantum Marketing is for all business people who seek to understand how rapidly marketing is evolving, what marketers are doing to get ready for this shift, and what the new world will look like for companies, consumers, and society as the race to develop revolutionary marketing strategies reaches a whole new level.
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Good Marketing Book
- By Reality Reviewer on 14-02-21
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Quantum Marketing
- Mastering the New Marketing Mindset for Tomorrow's Consumers
- Narrated by: Josh Childs
- Length: 6 hrs and 12 mins
- Release date: 09-02-21
- Language: English
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Instagram for Business for Dummies (2nd Edition)
- By: Jenn Herman, Corey Walker, Eric Butow
- Narrated by: Chelsea Stephens
- Length: 8 hrs and 40 mins
- Unabridged
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The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers.
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Physical book is needed to follow properly
- By Elena on 21-09-22
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Instagram for Business for Dummies (2nd Edition)
- Narrated by: Chelsea Stephens
- Length: 8 hrs and 40 mins
- Release date: 16-03-21
- Language: English
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The Anatomy of Humbug
- How to Think Differently About Advertising
- By: Paul Feldwick
- Narrated by: Paul Feldwick
- Length: 5 hrs
- Unabridged
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How does advertising work? Does it have to attract conscious attention in order to transmit a unique selling proposition? Or does it insinuate emotional associations into the subconscious mind? Or is it just about being famous or maybe, something else? In Paul Feldwick's radical new view, all theories of how advertising works have their uses, and all are dangerous, if they are taken too literally as the truth.
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essential Marketing and Advertising resource
- By Chris Jones on 14-01-22
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The Anatomy of Humbug
- How to Think Differently About Advertising
- Narrated by: Paul Feldwick
- Length: 5 hrs
- Release date: 18-12-19
- Language: English
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The Wizard of Ads
- Turning Words into Magic and Dreamers into Millionaires
- By: Roy H. Williams
- Length: 4 hrs and 41 mins
- Unabridged
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With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to multiply the effectiveness of your advertising, understand the tug-of-war between intellect and emotion, and more.
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Loved it!
- By Craig J Todd on 12-05-19
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The Wizard of Ads
- Turning Words into Magic and Dreamers into Millionaires
- Length: 4 hrs and 41 mins
- Release date: 02-01-09
- Language: English
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Brand Seduction
- How Neuroscience Can Help Marketers Build Memorable Brands
- By: Daryl Weber
- Narrated by: Jeff Cummings
- Length: 6 hrs and 38 mins
- Unabridged
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For many marketing professionals, "science" is a four-letter word. They see brand-building as an unteachable art guided by their intuition and experience. But at its core, marketing aims to seed ideas into people's minds, make them feel a certain way, and, ultimately, get them to act. In Brand Seduction, Daryl reveals the latest psychological and neuroscientific discoveries about how our minds process brand information and make decisions, and the important roles our emotions and unconscious play in our selections.
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A 'must-read' for entrepreneurs
- By Anon on 02-12-20
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Brand Seduction
- How Neuroscience Can Help Marketers Build Memorable Brands
- Narrated by: Jeff Cummings
- Length: 6 hrs and 38 mins
- Release date: 27-12-15
- Language: English
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Top of Mind
- Use Content to Unleash Your Influence and Engage Those Who Matter to You
- By: John Hall
- Narrated by: Scott Pollak
- Length: 5 hrs and 14 mins
- Unabridged
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What do many successful businesses and leaders have in common? They're the first names that come to mind when people think about their particular industries. How do you achieve this level of trust that influences people to think of you in the right way at the right time? By developing habits and strategies that focus on engaging your audience, creating meaningful relationships, and delivering value consistently, day in and day out. It's the winning approach John Hall used to build Influence & Co. into one of “America's Most Promising Companies”, according to Forbes.
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Top of Mind
- Use Content to Unleash Your Influence and Engage Those Who Matter to You
- Narrated by: Scott Pollak
- Length: 5 hrs and 14 mins
- Release date: 20-07-21
- Language: English
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Branding
- What You Need to Know About Building a Personal Brand and Growing Your Small Business Using Social Media Marketing and Offline Guerrilla Tactics
- By: Chase Barlow
- Narrated by: Ivan Busenius
- Length: 3 hrs and 29 mins
- Unabridged
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In a market dominated by conglomerates, competition between small businesses is at its peak. Branding is a way for a business to make it to the top, plus improve its operations. It’s all right if you suddenly feel overwhelmed by the almost infinite branding techniques available. Fortunately for you, this audiobook is here to set the record straight for branding.
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Amazing
- By Martin Chapman on 11-11-21
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Branding
- What You Need to Know About Building a Personal Brand and Growing Your Small Business Using Social Media Marketing and Offline Guerrilla Tactics
- Narrated by: Ivan Busenius
- Length: 3 hrs and 29 mins
- Release date: 21-08-20
- Language: English
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Digital Marketing Mastery 2-in-1 Ultimate Bundle
- Build a 7-Figure Business with Digital Marketing Proven Strategies, Grow Your Brand with High Quality Scalable Content, and Leverage Social Media Tools
- By: Mike Rayford
- Narrated by: Isaac Padilla
- Length: 10 hrs and 8 mins
- Unabridged
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Author Mike Rayford presents an amazing tool for any marketing professional or small business owner who wants to create and market their digital products, curate high-quality scalable content, and leverage social media tools to build a seven-figure online business. The internet quickly progressed from a small research network to a robust commercial infrastructure with an ever-increasing user base. As a result, new business functions such as e-commerce and digital marketing change how companies reach out to and connect with customers.
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Digital Marketing Mastery 2-in-1 Ultimate Bundle
- Build a 7-Figure Business with Digital Marketing Proven Strategies, Grow Your Brand with High Quality Scalable Content, and Leverage Social Media Tools
- Narrated by: Isaac Padilla
- Length: 10 hrs and 8 mins
- Release date: 12-11-21
- Language: English
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R.E.D. Marketing
- The Three Ingredients of Leading Brands
- By: Greg Creed, Ken Muench
- Narrated by: Greg Creed, Ken Muench
- Length: 7 hrs and 30 mins
- Unabridged
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Sidestep the marketing books, courses, and even TED talks that offer hypothetical explanations that sound sensible and embrace the proven systematic approach of R.E.D. Marketing, which the recent CEO and current CMO of Yum! Brands applied to lead Taco Bell and KFC to double digit growth. This book, filled with simple frameworks and engaging stories, will help everyone in your company understand what really works for driving sustainable brand growth and business success.
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Devoured this one! :D
- By Kindle Customer on 19-01-23
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R.E.D. Marketing
- The Three Ingredients of Leading Brands
- Narrated by: Greg Creed, Ken Muench
- Length: 7 hrs and 30 mins
- Release date: 08-06-21
- Language: English
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Understanding Digital Marketing
- Marketing Strategies for Engaging the Digital Generation
- By: Damian Ryan
- Narrated by: James Langton
- Length: 16 hrs and 1 min
- Unabridged
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The world of digital media is changing at a phenomenal pace. Constantly evolving technologies are transforming not just how we access our information but how we interact and communicate with one another on a global scale. Understanding Digital Marketing is a practical, no-nonsense guide to web-marketing, the rules of new media, and researching the new generation of digital consumers. This fourth edition has been thoroughly revised with more information, fresh examples and case studies, and the latest developments in the industry.
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Brilliant! How to be a digital marketer.
- By Andrew on 16-05-19
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Understanding Digital Marketing
- Marketing Strategies for Engaging the Digital Generation
- Narrated by: James Langton
- Length: 16 hrs and 1 min
- Release date: 29-01-19
- Language: English
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Regular price: £23.99 or 1 Credit
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Storytelling: Master the Art of Telling a Great Story for Purposes of Public Speaking, Social Media Branding, Building Trust, and Marketing Your Personal Brand
- By: Chase Barlow
- Narrated by: Ivan Busenius
- Length: 3 hrs and 30 mins
- Unabridged
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Use this guide to storytelling as a sturdy foundation to change how you use stories. You can build solid stories to support your goals in business and life. The provided examples are from some of the world's greatest speakers, storytellers, with advice from leading experts. From best-selling authors to generation-changing motivational speakers, this audiobook covers all the fundamentals of outstanding storytelling. It will help you deliver stories to audiences that will leave them personally affected and motivated.
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For a book about storytelling ....
- By Freddy on 29-04-21
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Storytelling: Master the Art of Telling a Great Story for Purposes of Public Speaking, Social Media Branding, Building Trust, and Marketing Your Personal Brand
- Narrated by: Ivan Busenius
- Length: 3 hrs and 30 mins
- Release date: 21-08-20
- Language: English
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The Advertising Effect
- By: Adam Ferrier, Jennifer Fleming
- Narrated by: Nigel Carrington
- Length: 9 hrs and 47 mins
- Unabridged
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In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).
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Interesting Points Raised
- By Phill on 03-08-21
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The Advertising Effect
- Narrated by: Nigel Carrington
- Length: 9 hrs and 47 mins
- Release date: 16-09-14
- Language: English
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Facebook Advertising
- Why Aren't You Making Sales with FB Advertising? Marketing to Turn Ads into Profits
- By: Mark Hollister, Susan Smith
- Narrated by: Heath Douglass
- Length: 3 hrs and 1 min
- Unabridged
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Facebook is the most popular and effective social media to advertise a product or a business. It has more than 1.8 billion active users, and several ad formats. In this era people spend a tremendous amount of time on their phone and if you learn to target the right audience Facebook advertising will help you sell almost anything. This book covers the latest strategies that are working on Facebook right now.
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I'm thankful for the writers!
- By Sewag on 30-11-18
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Facebook Advertising
- Why Aren't You Making Sales with FB Advertising? Marketing to Turn Ads into Profits
- Narrated by: Heath Douglass
- Length: 3 hrs and 1 min
- Release date: 14-11-18
- Language: English
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Perfect Pitch
- The Art of Selling Ideas and Winning New Business
- By: Jon Steel
- Narrated by: L J Ganser
- Length: 8 hrs and 48 mins
- Unabridged
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A professional "pitching coach" for one of the world’s largest marketing conglomerates, Jon Steel shares his secrets and explains how you can create presentations and pitches that win hearts, minds, and new business. He identifies the dos and don'ts and uses real-world examples to prove his points. If you make pitches for new business, this is the perfect book for you.
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Highly recommended
- By Mr. David Belton on 12-04-24
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Perfect Pitch
- The Art of Selling Ideas and Winning New Business
- Narrated by: L J Ganser
- Length: 8 hrs and 48 mins
- Release date: 09-07-20
- Language: English
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How to Monetize YouTube Videos
- Youtube secrets for beginners, Youtube marketing & algorithms & Instagram power usage. Guide YouTubers How to Vlog Like a Pro and Become the Best social media Influencers
- By: Donall Kargard
- Narrated by: William Harvey Jr.
- Length: 5 hrs and 1 min
- Unabridged
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Since its launch in 2007, YouTube has formidably established itself as a content creation platform for insanely talented people with mid-tier equipment to broadcast their lives and showcase their talents. In other words, you. Having a YouTube channel has come a long way from being a side gig to a full- time career in 2020. Everyone wants to be the face of the camera and rake in millions in fan following, sipping mojitos in the Bahamas and reviewing Apple Watches.
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Perfect for me!
- By Cornelius S. Marsh on 12-12-20
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How to Monetize YouTube Videos
- Youtube secrets for beginners, Youtube marketing & algorithms & Instagram power usage. Guide YouTubers How to Vlog Like a Pro and Become the Best social media Influencers
- Narrated by: William Harvey Jr.
- Length: 5 hrs and 1 min
- Release date: 12-08-20
- Language: English
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Paid Attention
- Innovative Advertising for a Digital World
- By: Faris Yakob
- Narrated by: Matthew Lloyd Davies
- Length: 6 hrs and 27 mins
- Unabridged
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As ever, the onus is on brands to find compelling ways to earn the attention of the consumer. Yet content scarcity has given way to overload, fixed channels have dissolved into fluid networks, and audiences have become participants in consumer-driven conversations. This shift requires a new course of action for brands; it demands new marketing imperatives. Paid Attention is a guide to modern advertising ideas.
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Paid Attention
- Innovative Advertising for a Digital World
- Narrated by: Matthew Lloyd Davies
- Series: Cambridge Marketing Handbooks
- Length: 6 hrs and 27 mins
- Release date: 07-02-18
- Language: English
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Brandsplaining
- Why Marketing Is (Still) Sexist and How to Fix It
- By: Jane Cunningham, Philippa Roberts
- Narrated by: Sarah Paul
- Length: 7 hrs and 24 mins
- Unabridged
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Brands profit by telling women who they are and how to be. Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the go-viral hashtags, has anything really changed? In Brandsplaining, Jane Cunningham and Philippa Roberts present a data-led analysis of marketing to women and expose the good, the bad and the ugly assumptions that lie behind it.
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Interesting, well-read and informative
- By Bridget Ryan on 08-07-21
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Brandsplaining
- Why Marketing Is (Still) Sexist and How to Fix It
- Narrated by: Sarah Paul
- Length: 7 hrs and 24 mins
- Release date: 18-02-21
- Language: English
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