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  • The Wizard of Ads

  • Turning Words into Magic and Dreamers into Millionaires
  • By: Roy H. Williams
  • Length: 4 hrs and 41 mins
  • 4.6 out of 5 stars (8 ratings)

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The Wizard of Ads

By: Roy H. Williams
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Summary

Turning Words into Magic And Dreamers into Millionaires.

With the knowledge of a seasoned business consultant and the warmth and wit of a natural storyteller, the Wizard will help you to:

  • multiply the effectiveness of your advertising
  • understand the tug-of-war between intellect and emotion
  • plant a mental trigger in the mind of your customer
  • create totally new concepts from combinations of old ones
  • see the opportunities around you- avoid the danger of overchoice
  • escape the need to advertise "Sale! Sale! Sale!"
  • find the genius that hides within you- receive the best others have to give
  • focus your advertising, your business, and your life

    Along the way, the Wizard will:

  • share the power of encouragement
  • talk to you about your Ruby Red Slippers
  • make you understand how lucky you are
  • show you how to avoid the mistakes that others have already made
  • convince you of the need to rest.
    •
    ©1998 Roy Williams (P)2000 Roy Williams
    Employment Advertising Career Magic Users Business Wizardry
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    What listeners say about The Wizard of Ads

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      5 out of 5 stars
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      5 out of 5 stars
    Profile Image for Craig J Todd

    Loved it!

    An incredibly funny, witty and inspiring book that will help you see the world with fresh eyes. Whether you're a copyrighter, a salesperson or a business owner - this book will be like gold dust to you. It goes way beyond other books covering these topics, touching on subjects such as ethics, spirituality, and even romance. The audiobook presentation of the book is also one of the best I've heard. Narrated by lively professional actors and brought to life with sound effects and music. Don't hesitate to purchase this book. You won't regret it.

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    • Overall
      4 out of 5 stars
    Profile Image for LMW

    True wizardry

    Move over Harry potter this guy is a true wizard... Of words and clever thinking

    Creatively written and engaging. Will make your mind wake up in areas you didn't know you had...

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