Showing results for "Twelve" in Marketing

ChatGPT Mastery: 12 Books in 1 is a comprehensive guide that encapsulates the breadth and depth of using ChatGPT across a range of professional contexts. This book empowers you with the knowledge to unlock the capabilities of ChatGPT, providing an unmatched competitive edge in your field.

The 12 Powers of a Marketing Leader, by former McKinsey Partner Thomas Barta and senior London Business School professor Patrick Barwise, is the first research-based leadership book for marketers in the 21st century. Based on the largest ever research study of its kind, with detailed data on over 8,600 leaders in more than 170 countries, this game-changing book identifies 12 specific behaviors - or powers - that drive marketers' business impact and career success.

Influencers have always deployed the power of hype to get what they want. But never in history have people been so susceptible to propaganda and persuasion as they are now. Hype truly runs our world. Imagine if you could generate and leverage hype for positive purposes - like legitimate business success, helping people, or effecting positive change in your community. Michael F. Schein teaches you how.

In this groundbreaking and timely program from master marketer MaryEllen Tribby, you'll discover how to "channelize" your marketing efforts across a range of new and traditional outlets in order to get maximum profits and exposure for a minimum investment of creativity and capital.

With decades of hands-on experience, expert strategist and writer Drew Neisser has witnessed the dramatic evolution of business-to-business marketing. Working alongside giant brands like IBM, as well as start-ups and midsize companies, and interviewing more than 400 top practitioners, Neisser uncovered the top four characteristics that all successful marketers have in common: They are Courageous, Artful, Thoughtful, and Scientific (CATS).

Masterson and Tribby understand the importance of multi-channel marketing. Through their combined 59 years of business experiences - working with companies such as Agora Inc. and their Early to Rise e-newsletter, as well as other distinct products - they know what it takes to increase business success and now share their invaluable insights with you. Written in a straightforward and accessible style, they offer a detailed look at 12 of today's most important marketing channels.

If you're aspiring to satisfy your customers, then you’re aspiring to mediocrity. That's the fascinating premise of From Impressed to Obsessed, a book that will fundamentally change how you think about creating a successful, beloved business. Acclaimed customer experience expert Jon Picoult explains why building customer loyalty requires leaving indelible positive impressions on everyone you work with - not just shaping their experiences, but also shaping their memories.

Stop wasting money, sending traffic to a webpage that doesn't convert. Stop paying an expensive copywriter who may or may not have any idea what they're doing. Stop staring at a blank screen, frustrated and clueless when it comes to writing your own sales pages. My name's Nathan Fraser and I'm a direct response copywriter and internet marketer. As more and more business moves to the internet, it means I'm also writing a lot more sales pages. Over the years, I've developed a formula for laying out sales pages that seems to work every time.

Pye Jirsa, world renowned photographer and educator, brings you unabridged, authentic conversations about life with industry leaders from across the globe.

Über Kommunikation reden, ohne Sprechblasen zu produzieren? Geht das? „TWELVE CAST“ – der neue Podcast der Serviceplan Group – versucht es zumindest. Benjamin Majeron, Head of Digital bei Serviceplan PR & Content, trifft führende Köpfe, Ideengeber:innen und Meinungsmacher:innen aus der Kommunikationsbranche. Ernsthaft, aber nie bierernst, diskutiert er mit seinen Gästen über Hypes und Highlights einer Industrie, die niemals stillsteht und niemals etwas von ihrer Faszination verlieren wird. Impressum: https://www.serviceplan.com/de/footer/imprint.html

Welcome to 12 Hats Radio, where The Hero's Journey Begins, and listen in each Monday and Friday when we chat to inspiring and funky people from around the world. It is often said that entrepreneurs wear many hats when creating their vision. Creating something out of nothing, finding strength from vulnerabilities, learning lessons from failures. All entrepreneurs are heroes in their individual way. On 12 Hats Radio, we celebrate their journey by getting them to open up about their personal lives and even share some light-hearted moments.

Erfahren Sie, wie Sie als Führungskraft Ziele strategisch definieren und angehen, Mitarbeiter fordern und fördern, neue Kunden...

Are you ready to finally bring your creative ideas to life on social media? Welcome to Now or Never: The Content Creator’s Guide, the podcast designed to help aspiring creators and entrepreneurs take action and build their online presence. Whether you're just starting out or looking to elevate your digital game, each episode is packed with practical tips, inspiring stories, and expert insights to empower you to start creating content today. From mastering social media platforms to developing a content strategy, this is your guide to making an impact in the fast-paced digital world. It’s ...

バリュー株投資のバイブルである四季報を読みこなし、その銘柄の理論値を知り、株価が収束するべき水準を知ることで、投資パフォーマンスはより確実なモノとなります。これまでの著書やセミナーのポイントを解説し、新著、『バリュー株投資の強化書』(パンローリング)で導かれる株式投資の完成形について、著者の角山氏が熱く語ります。「黄金の方程式」、「銘柄選択のルール」、「損切り水準」など、角山式バリュー株投資法の根幹を成す戦略パーツが発案者自らの言葉で定義され、それぞれの戦略的意義が、これまでになかった形で明確化されます。【悲観論も出ている日本株の現状は、5年に一度のバーゲンセール】【割安感のある成長株を拾う中長期的なチャンス】【資本主義経済では、キャピタリストのゲームに参加しろ】など、メッセージ性の強いコメントと共に、先々の株価動向を予想するのではなく、相対的で流動的な割安・割高認識ではなく、明確な収束水準を前提とした株式投資のスタイルがここで紹介されています!

From writing regularly to embracing marketing and promotion, each of the 10 tips outlined in this book has been tried and tested by successful authors. Learn how to build a strong online presence, network with other writers and industry professionals, and attend conferences and events to make valuable connections. Work with a professional editor to refine your work and be open to constructive criticism to improve your craft.

Watch for episodes every other Thursday on Spotify, iTunes, or whatever platform you listen. We look forward to exploring thought leadership in education on this season of Build Momentum!

この「スティーブ・ジョブズのプレゼン」というシリーズは、高木利弘氏と大谷和利氏のお二人が、ジョブズのプレゼンテーションの神髄について語ります。第12話は2010年1月に発表された初代iPadのプレゼンです。PCキラーともいわれ、これまたタブレット型PCではなく、iPadという存在が確立されたプレゼンと言えます。この発表に際してジョブズはモバイルデバイスのNo.1カンパニーになると表明します。iPhoneに続き時代を画するプレゼンをご覧になりながら、このお話しをお聞き下さい。(C) Pamlink Corp.

Each month, an estimated 500 million people are pitched a network marketing or multi-level marketing opportunity that offers them good money and flexible hours. But for every Avon or Amway, there are a hundred charlatan companies offering nothing but empty promises and outright lies. In this no-holds-barred book, Mark Davenport reveals the tricks and tactics of unscrupulous scammers who have perverted a once-viable enterprise.

会社経営・企業・就職・政党etc…、誰もが気になる堀江さんの持論を、毎週約20分間収録したものです。VOL.12は前途多難なJAL再建

Lernen Sie die Strategie kennen, wie wir unsere Kunden innerhalb von 3 Monaten (anstatt 12) auf Google Seite #1 ranken können. Mit unserer innovativen SEO SPRINT Methodologie. In diesem Buch lernen Sie die Grundlagen & Herangehensweise für einen SEO Sprint kennen. Dieses Buch behandelt nicht die einzelnen SEO-Maßnahmen im Detail (wie baut man Backlinks auf, wie erstellt man SEO-Content, wie findet und korrigiert man technische Probleme, was ist UX-SEO..). Das steht bereits in vielen SEO-Büchern und Blogs.