Showing results for "Kaplan" in Marketing

Linda Kaplan Thaler and Robin Koval have moved to the top of the advertising industry by following a simple but powerful philosophy: it pays to be nice. While so many companies encourage a dog-eat-dog mentality, The Kaplan Thaler Group has succeeded through chocolate and flowers.

We all want to have our message heard. In Bang! Linda Kaplan Thaler and Robin Koval tell us how. They and their talented colleagues are the brains behind a host of memorable and highly successful ads, from the enormously successful AFLAC duck to the irresistibly sentimental "Kodak moment" to Herbal Essences' outrageous "Totally Organic Experience." Kaplan Thaler and Koval offer savvy advice and proven strategies for getting out a loud, clear, attention-grabbing message about any product or service.

Wir sind Ele und Doro und in "Good Comms/Bad Comms – So wirkt Kommunikation" beleuchten wir in jeder Folge ein neues Thema aus dem Bereich Kommunikation, Marketing, PR & Co. von zwei Seiten. Mit unseren zusammen rund 30 Jahren Erfahrung sind wir Themen, Erkenntnissen, Fails und Anekdoten aus der Welt der Kommunikation auf der Spur. 

BRANDED is the podcast where bold ideas meet brilliant minds. From the unconventional marketing of Liquid Death to the visionary leadership of Nike’s former CMO, we uncover the stories behind the world’s most iconic brands. Hosted by top industry leaders, BRANDED takes you behind the scenes to explore the strategies, risks, and creative sparks that make brands stand out. Whether you’re a seasoned marketer, a business enthusiast, or just curious about the magic behind the labels, BRANDED delivers insights and inspiration in every episode.

Welcome to ShopTok Live, your ultimate guide to mastering TikTok Shop and live selling! Dive into the dynamic world of social e-commerce as we unlock the secrets to building a successful TikTok Shop, driving engagement, and boosting sales.Hosted by the experts at MomentIQ, the leading agency specializing in TikTok Shop marketing, ShopTok Live is your go-to resource for everything you need to thrive in the social commerce space. Each episode features valuable insights, practical tips, and exclusive interviews with top creators who are crushing it on TikTok Shop.What You’ll Learn:Getting ...