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Hello and welcome to The Colony Spotlight; the first and only weekly audio broadcast dedicated to promoting the people, places and happenings in the City by the Lake. You can find all the Colony Spotlight episodes on iTunes, or by simply going to www.colonyspotlight.com. Just a reminder that the views and opinions expressed in this episode are those of the host and guests solely and this broadcast is not associated with any official communications or under the direction of the City of The Colony, TX. So now, let’s get this boat sailing…. Thank you for listening to The Colony Spotlight. Be ...

We chat with B2B founders, CMOs, marketing & sales leaders about their successes, failures, what is working for them today in the B2B marketing world and everything in between. In each episode we dive deep into B2B topics including account-based marketing (ABM), demand generation, lead nurturing, sales and marketing alignment, automation, content marketing, marketing leadership and many more! Hosted by Shahin Hoda Produced by Shahin Hoda, Alexander Hipwell & Allysa Maywald from xGrowth.