Matt’s journey from Portland, Oregon to Boise, Idaho wasn’t a straight line, and neither was his career path. With his passion for helping other people reach their full potential and his degree in Psychology, Matt envisioned a career as a clinical therapist. Although he found himself in sales roles instead, Matt found his background in psychology to be beneficial to his marketing career. Listen in as Kyle and Matt discuss the basics of marketing and branding, Matt’s philosophy and approach to helping business owners market their businesses successfully, and the role of AI in the future of marketing.

Need marketing help? Contact Matt at www.mattcwillis.com

Produced by TMA Studios

Kyle is joined by Andrew and Steve from Agema Labs, and their diverse team loves problem-solving. In fact, it’s their specialty! They know starting a business isn’t easy and their goal is to help struggling business owners reach their potential by identifying inefficiencies, building business processes, and coaching management to make the right strategic decisions for their business. Listen in as Kyle, Steve and Andrew discuss the backgrounds of Agema and their team, the programs they offer, and the importance of people in the technological world we live in.

If you got a problem, yo, they’ll solve it! agemalabs.com

Recorded and produced by TMA Studios

Another boomerang Idaho resident, Sheila Francis found herself back in Boise after living in Austin, TX and Chicago, IL. Her experiences away, along with her time helping her brother with his new-at-the-time brewery, led to the start of Idaho Brewers United in 2012. The goal of IBU is to help the brewery industry through legislation, education, and promotion. Grab your pint glasses and join Kyle and Shelia as they talk all things beer in this episode, from barley and hop production to the alcohol excise tax.

April is Idaho Craft Beer Month! See what IBU has in store: https://idahobrewers.org/idaho-craft-beer-month

Recorded and produced by TMA Studios