The Unified Brand - Branding Podcast

By: Elements Brand Management
  • Summary

  • The Unified Brand, a branding podcast that touches on brand building and brand strategy to help directors, founders, owners, marketers and entrepreneurs to unlock their brand's potential so they can stand out from the competition and create impact. Discover and uncover your businesses often neglected superpower and how you can harness this and use it to create an impact in a way that delights and enriches your customers. The biggest and fastest-growing brands in the world understand branding, they make sure every brand touchpoint is unified and on-brand and is fuelled by purpose and clear brand vision. Join Chris Outlaw as he demystifies and simplifies this often misunderstood practice. Chris is also occasionally joined by expert branding guests who will give you a wider understanding of the topic.
    Elements Brand Management
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Episodes
  • Is It Time to Rebrand? Unlock Your Product’s Full Potential
    Nov 7 2024

    Is your brand failing to captivate your audience or struggling to stand out in the crowded market?

    On this episode of The Unified Brand Podcast, brought to you by Elements Brand Management, we dive deep into the art of rebranding as a game-changing strategy to unlock your product’s full potential.

    From comprehensive brand audits to successful rebrand rollouts, we walk you through each critical step to create a memorable, differentiated brand that resonates.

    Listen in for real-world examples from Old Spice, Netflix, and MailChimp to inspire your journey.

    This episode is essential for founders, marketers, and business pros ready to make a lasting impact.

    Start branding smarter, not harder, with expert insights, actionable advice, and transformational stories.

    How strong is your brand? Take our brand assessment and find out - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2VksUSj⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

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    7 mins
  • Unlocking the Power of Community Marketing for Multi-Unit Brands with Brett Campbell
    Oct 25 2024

    How can multi-unit brands stand out in crowded markets?

    In this episode of The Unified Brand Podcast, we dive into community marketing with Brett Campbell, Co-Founder and CMO of LOMA. With over 25 years of transformative marketing leadership, Brett shares insights on integrating local businesses into their communities, fostering genuine connections, and overcoming the challenges of scalability.

    Discover how franchise giants like Papa John’s leverage community presence to differentiate in competitive landscapes. Tune in for actionable strategies to elevate your brand through community engagement.


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    Brett's links


    Brett's linkedin - ⁠https://www.linkedin.com/in/brettpcampbell/

    Loma Website - ⁠https://www.lomaplatform.com


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    Do Feel like your brand could use improving but not sure where to start?Or are you looking to build upon and grow your existing brand to create more impact? Or are you seeking an impactful, iconic and memorable logo and brand identity system?

    Schedule a brand discovery consultation call here - ⁠⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠⁠


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    Social Channels

    YouTube - ⁠⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠⁠

    Instagram - ⁠⁠https://www.instagram.com/elementsbrandmanagement/⁠⁠

    Facebook - ⁠⁠https://www.facebook.com/ElementsBrandManagement/⁠⁠

    X - ⁠⁠https://twitter.com/ElementsBrand ⁠⁠

    Website - ⁠⁠https://bit.ly/36BQX00⁠⁠


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - ⁠⁠https://bit.ly/2VksUSj⁠⁠


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠⁠http://bit.ly/2Zw5dos

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    31 mins
  • Unleash Your Brand's Personality: Stand Out and Connect
    Oct 17 2024

    In this episode of The Unified Brand Podcast, we explore the essential role brand personality plays in shaping how your audience perceives your business.

    Dive into why a distinct, authentic brand personality can make your brand memorable, drive emotional connections, and create lasting loyalty.

    We’ll look at iconic brands like IKEA, Ben & Jerry’s, Tesla, Nike, and Red Bull to show how they’ve crafted unique identities that resonate globally.

    If you’re ready to humanize your brand, foster deeper customer connections, and stand out in a crowded market, this episode is for you. Plus, learn how to assess your brand’s current strength with our exclusive Brand Power Assessment. Don’t miss it!


    Do Feel like your brand could use improving but not sure where to start?

    Or are you looking to build upon and grow your existing brand to create more impact?

    Or are you seeking an impactful, iconic and memorable logo and brand identity system?Schedule a brand discovery consultation call here - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.elementsbrandmanagement.o.uk/schedule-a-call⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    Other Social Channels

    YouTube - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.youtube.com/channel/UCB1DttwtvyIL5wOAewMSeRw⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Instagram - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/elementsbrandmanagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Facebook - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/ElementsBrandManagement/⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Twitter - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://twitter.com/ElementsBrand ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠

    Website - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/36BQX00⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    Support the show


    Free Brand Development Resources


    How strong is your brand? Take our brand assessment and find out - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://bit.ly/2VksUSj⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


    Brand Building Course - Learn how to build a magnetic brand that stands out from the competition and grows your business - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠http://bit.ly/2Zw5dos⁠⁠

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    7 mins

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