Not all social media platforms are created equal, especially when it comes to marketing your VA services.

Choosing the right platform isn’t just about where you like to spend time—it’s about where your ideal clients are spending their time.

If you’re putting all your effort into a platform where your audience isn’t active, you’re working harder than you need to.

Before we get into specifics, consider these key questions:

• Who is your ideal client?

• Where do they hang out online?

• What type of content are you comfortable creating consistently?

Your answers to these questions will help determine which platform makes the most sense for you.

The best social media platform for your VA business isn’t a one-size-fits-all answer—it’s the one where your ideal clients are most active and where you can show up consistently.

Focus on cultivating relationships, not on promoting your VA business.

So, I challenge you this week to do a little research. Look at where your past or ideal clients are spending their time online, and decide which platform you want to focus on moving forward.

When you focus on the relationships you are going to go much farther, much faster. It’s about the people. You don’t need hundreds of connections to get one client, or 10 clients. You need just enough. Think quality over quantity, every time when marketing your VA business.

I’d love to hear your thoughts! Which platform has worked best for you? Connect with me on Threads or Instagram, or drop a comment in our Facebook VA community: The Virtual Assistant Lounge

And if you’re looking for more personalized guidance on growing your VA business, be sure to check out The VIrtual Circle. We are currently on winter hiatus but we pick up the group again in March and I’d love to have you join us.

It’s the only reason I do this, folks, is to help you become a ridiculously good virtual assistant.

I’ll see you next week!

Today we are talking with VA Jacki Hollywood Brown about data organization, data management and records management.

Jacki is an organization specialist who helps her clients by designing structures and procedures to help them improve their efficiency and productivity.

Tune in to learn about:

• Mistakes VAs (and business owners!) make with data and records management
• Why your brain should not be a storage facility
• How to turn data into usable information
• Privacy and security best practices
• Password management
• And a whole lot more!

To get in touch with Jacki to discuss your support needs, connect with her here:

Website: https://productivelyorganized.com
LinkedIn: https://[https://linkedin.com/in/jackihollywoodbrown
or book a discovery call with her here:
https://productivelyorganized.com/contact/

Jacki Hollywood Brown is a military spouse and professional organizer-turned Virtual Assistant, and she brings her outstanding organizational skills to her VA clients by offering boutique VA services. I spoke with Jacki about the importance of creating and updating procedures and processes in our business (and in our client's businesses). We also talked about what you should have in place to protect your business data, and so much more.

Enjoy!

Whether you’re just starting out or ready to take your VA business to the next level, you’re in the right place.

Today, we’re diving into a topic that I get asked about all the time: how to find clients for your virtual assistant business using Instagram.

Now I’m going to let you know that I am not an Instagram expert, but I do know some things that will be helpful and that’s what I want to share with you in this episode.

Instagram isn’t just a platform for sharing pretty pictures; it’s a powerful tool for networking, building relationships, and landing clients.

If you’ve been unsure how to use Instagram effectively for your business, you’ll get some actionable strategies today that you can implement right away.

Here's where you can find me on Instagram: https://www.instagram.com/virtualassistant.coach

After you listen to this episode, then it’s your turn.

Take one of the steps we discussed today and put it into action. If you have specific questions or want to share your progress, send me a DM or tag me in your post. I’d love to cheer you on and help you get where you want to go!

Thank you so much for tuning in to this episode of The Ridiculously Good VA Show.

If you found it helpful, please subscribe, leave a review, and share it with your fellow VAs.

Until next time, keep taking those confident steps forward!