The P.T. Entrepreneur Podcast

By: Dr. Danny Matta PT DPT OCS CSCS & Entrepreneur
  • Summary

  • The PT Entrepreneur Podcast with Danny Matta brings you interviews and insights from top physical therapy business owners. Topics range from starting and running a cash physical therapy practice to creating digital products and even physical products. The PT Entrepreneur Podcast gives you an inside look of the minds and businesses of some of the most successful physical therapists today. No empty fluff.... just actionable, helpful information you can use TODAY.
    Copyright 2023 The P.T. Entrepreneur Podcast
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Episodes
  • Ep801 | How One Patient Interaction Changed My Business
    Mar 27 2025

    In this episode, Doc Danny shares a powerful story from the early days of his clinic that completely changed how he views client care. After proudly boasting about his low visit average, a 50-year-old marathoner sat him down and explained exactly why she wanted ongoing care—and how he was missing the bigger picture.

    🔑 Key Takeaways:

    ✔️ Stop chasing the lowest visit average – You’re not winning by rushing clients out the door.
    ✔️ People want a guide – Especially when they have big physical goals. Be that person.
    ✔️ Ask better questions – “What do you want to do now that you’re out of pain?” can change lives.
    ✔️ Performance care = recurring revenue – And happier clients who stick around.
    ✔️ Don’t wait to learn the hard way – Build this into your process from day one.

    🎯 Whether it’s helping someone run a marathon in all 50 states, row across the Atlantic, or hike across Ireland—your business can be a launchpad for big dreams.

    💡 Inspired by this? Share it with a fellow clinician and leave a review to spread the message.

    🔹 Ready to build a practice that helps people beyond pain? Book a strategy call: physicaltherapybiz.com

    🚀 Try Clare AI for free → MeetClaire.ai

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    14 mins
  • Ep800 | What I Wish I Knew 10 Years Ago: Business and Life at 40
    Mar 25 2025

    In this powerful episode, Doc Danny reflects on his journey from military PT to business owner, sharing the 10 most important lessons he’s learned since starting his first clinic a decade ago. Whether you're just launching or years into your practice, this episode will hit home.

    🔑 Key Takeaways:

    ✔️ Comparison is the thief of joy – Focus on your path, not someone else's curated highlight reel.
    ✔️ Progress > Perfection – You don’t need the whole roadmap. Just know your direction and move forward.
    ✔️ Your kids don’t care how much money you make – They care if you’re there. Time and presence matter more than income.
    ✔️ Take care of your health – You’re your greatest asset. Don’t sacrifice your physical or emotional well-being for the grind.
    ✔️ Wolves don’t concern themselves with the opinions of sheep – Stop letting fear of judgment hold you back from taking big swings.
    ✔️ Delay gratification early on – Live below your means to build a strong financial foundation and reinvest in your business.
    ✔️ But don’t wait forever – Experiences matter. Use money to create memories with people you love now.
    ✔️ Cash flow is king – High revenue doesn’t mean success. Profit and cash in your pocket are what allow freedom.
    ✔️ Recurring revenue = freedom – Build a model where clients stick around. Predictability lowers stress and improves growth.
    ✔️ Live a full life, not just a profitable one – Success isn’t just revenue; it’s health, relationships, impact, and freedom.

    🎁 Danny’s 40th birthday lesson?
    Time is limited. Use your business as a tool to create a life you love—with the people who matter most.

    💡 Inspired by this episode? Share it with a friend and leave a 5-star review to help more clinicians live life on their terms.

    🔹 Want help designing your ideal business and life?
    Book a free strategy call at physicaltherapybiz.com

    🚀 Try Clare AI for free → MeetClaire.ai

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    50 mins
  • Ep799 | The Power Of The First Phone Call
    Mar 20 2025

    🎙️ In this episode, Doc Danny breaks down why the first phone call can make or break your practice’s success. Whether you’re handling these calls yourself or training a front desk team, how you communicate matters.

    Key Takeaways:

    Sell the destination, not the journey – Patients care about getting back to their life, not clinical features.
    Founders convert better – Clinic owners typically convert 80-90% of calls, while staff convert around 60-70%.
    Price sensitivity drops when trust increases – Understanding why a patient wants care improves compliance and willingness to pay.
    Train your team – If handing off calls, role-play, share patient success stories, and teach them how to ask the right questions.

    💡 Enjoyed this episode? Drop a 5-star review & share with a fellow PT! 🚀

    🔹 Try Clare AI for free → MeetClaire.ai

    👉 Want to improve patient conversions? Book a free strategy call at physicaltherapybiz.com and learn how to optimize your sales process!

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    13 mins

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