Welcome to Coach's Corner on the Double Duty Agent Podcast! I’m your host, Carla Higgins, and today we're tackling a challenge that many double-duty agents face: the fear of talking to people about real estate because they worry they don’t know enough. This episode is here to break down those fears and help you approach real estate conversations with confidence.

In this episode, we'll discuss:

• Understanding the Core Fears: We’ll dig into the two main fears that hold agents back – the fear of rejection and the fear of failure – and how these fears are rooted in limiting beliefs.
• Embracing the Learning Curve: You don’t need to know everything to start talking to clients! Real estate is ever-evolving, and even the most seasoned agents don’t have all the answers. Learn how to turn uncertainty into a powerful tool by committing to finding the "best right answer."
• Creating Your Support System: As a double-duty agent, knowing your resources is more valuable than knowing every answer. Identify who in your brokerage, market center, or community can support you when questions arise.
• Overcoming Limiting Beliefs: We’ll walk through the four steps to overcome limiting beliefs that may be holding you back. Learn how to identify, challenge, and rewrite the stories you tell yourself to unlock your potential and start making confident connections.
• Practical Tips for Conversations: Get a simple, reassuring script for when you need to get back to someone with an answer. Your honesty will build trust, not harm it!

This episode is a reminder that every agent, including those we’ve interviewed, started somewhere – no one knows it all. With these strategies, you’ll have what you need to move past hesitation and start building relationships with confidence.

If you found this episode helpful, share it with a fellow agent who might feel the same way. Remember, you don’t need to know everything – you only need to know your resources!

Connect with Us:

• Got a question or a challenge you’d like to hear on Coach’s Corner? Head over to doubledutypodcast.com to submit it!
• Join our November Gratitude Challenge or sign up for the Lead Generation Mastery Workshop – details on the website.

Until next time, keep rising as a double-duty agent, and remember: you've got this!

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Host: Carla Higgins

Episode Summary: Welcome back to the Double Duty Agent Podcast! In today’s episode, Carla Higgins, your host and coach, is diving into a timely topic: making lead generation feel natural, especially with the holiday season just around the corner. Carla highlights insights from her recent Lead Generation Mastery Workshop, where agents transformed from feeling intimidated by lead generation to feeling empowered and motivated. As we head into November and December, these months offer a unique gift: the perfect opportunity to connect with your database in a meaningful, authentic way.

Key Takeaways:

1. Transformation Through the Lead Generation Mastery Workshop:
   • At the workshop, many agents initially expressed feelings of fear and intimidation around lead generation. Terms like "fear of rejection," "being judged," and "cold calling" were common.
   • By the end of the workshop, agents reported feeling confident and empowered, equipped with practical tools to turn lead generation into a consistent, manageable part of their business.
2. The Holidays: A Natural Lead Generation Opportunity:
   • November and December, though often quieter for transactions, are ideal for building connections.
   • The holiday season gives agents a natural, non-intrusive reason to reach out, allowing them to reconnect and express gratitude while staying top of mind for potential future business.
3. Scripts for Warm Holiday Outreach:
   • Call Script: Reach out to confirm mailing addresses for holiday cards, ending with a gentle offer to help with any real estate questions or updates.
   • Text Message Script: Ask contacts if you can confirm their mailing address for a holiday greeting, subtly inviting a conversation about real estate.
   • Direct Message Script (Social Media): Perfect for casual contacts, this script is friendly and focused on keeping connections alive.
4. The Power of the “Magic Question”:
   • By asking, “Who do you know that might need my help with real estate?” you plant a seed that encourages contacts to consider potential referrals, keeping lead generation light and natural.
   • If asked five times daily, this simple question can create over 150 new opportunities each month.
5. Holiday Gratitude Challenge:
   • Carla’s November Gratitude Challenge is open to all! Join for free, and each week you’ll have a chance to win prizes while spreading gratitude and strengthening relationships with handwritten notes.
6. Special Offer: Lead Generation Mastery Workshop Access:
   • If you’re ready to transform your lead generation approach, the full Lead Generation Mastery Workshop is available for just $49. This includes recordings and all workshop resources, so you can work through it at your own pace and create a system that works for you.

Visit https://doubledutypodcast.com to Sign up for the November Gratitude Challenge and Get access to the Lead Generation Mastery Workshop

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Welcome to Coach's Corner on the Double Duty Agent Podcast! This episode is a bit special. If you’re watching this on YouTube, you might be wondering about my costume choice—I recorded on Halloween. I hope you had a great Halloween!

Now, let’s dive into the exciting announcement: The Note-vember Gratitude Challenge.

This challenge is all about connecting with your Sphere of Influence (SOI) by sending handwritten gratitude notes throughout November. It’s not only a meaningful way to show appreciation, but it’s also a powerful strategy to deepen relationships, build trust, and grow your real estate business. In this episode, we cover why handwritten notes stand out, six transformative benefits of practicing gratitude, and how participating in this challenge can positively shift your mindset and business.

Key Points Discussed:

• The Power of Handwritten Notes:
  A handwritten note shows care and intention, making it a standout gesture in a digital world. We’re often overwhelmed with digital messages, but a handwritten note cuts through the noise and tells the recipient they’re valued.
• Six Ways Gratitude Benefits You:
  • See the Positive Side: Shift focus from frustration to the good things around you.
  • Stay Grounded in What Matters: Gratitude reminds you of what’s important, like health, loved ones, and small joys.
  • Be Present: Expressing gratitude keeps you anchored in the present moment, appreciating life as it happens.
  • Quiet Comparison: Focusing on what you have lessens the urge to compare yourself to others.
  • Boost Your Mood: Regular gratitude improves your mood and creates a positive ripple effect.
  • Strengthen Connections: Sharing gratitude with others deepens relationships, which is the foundation of real estate success.
• Challenge Details and Accountability:
  Set a goal for the number of notes you want to write in November. Join our accountability group for weekly check-ins, track your numbers, and enjoy weekly prize giveaways! Sign up on DoubleDutyPodcast.com to participate and stay motivated all month long.
• Celebrate Wins and Grow Together:
  This challenge isn’t just about checking a box; it’s a journey that builds relationships, enhances your outlook, and lays a strong foundation for business growth as we approach the new year.

Join the Challenge!
Sign up on our portal at http://DoubleDutyPodcast.com and set your commitment. You will receive the link to set your goals and the link to join the Note-vember Gratitude Challenge Facebook group to share stories, celebrate wins, and connect with other agents participating in the challenge.

Closing Message:
Thank you for tuning in! Let’s make this November a month of gratitude and growth. Share the Note-vember Challenge with agents in your community to spread the gratitude and deepen connections.

Join me next week for another episode of Coach’s Corner—minus the costume!

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In this episode, we welcome Laurie Gayton, a double-duty agent from Atlanta, Georgia. Laurie has balanced her long-standing career as a hairstylist with her passion for real estate. With roots in the industry, Laurie shares her inspiring journey, her challenges, and the strategies she used to build a successful real estate business.

Key Topics Discussed:

• Laurie’s journey from hairstylist to real estate agent
• The advantages and challenges of being a double-duty agent
• Using her existing clientele as her lead generation source
• The importance of leveraging a transaction coordinator early in her career
• Managing time blocks and transitioning to full-time real estate

Choices, Actions, and Mindset Shifts Highlighted:

• Key choices: Career pivot, time management, and leveraging existing networks
• Key actions: Hiring a transaction coordinator, lead generation, and organizing schedules
• Mindset shifts: Service over sales, overcoming social media fears, and continual learning

Key Takeaways:

• Real estate success doesn’t require knowing everything upfront—get started and learn as you go.
• Leverage your existing networks in your other career to help grow your real estate business.
• Surround yourself with a supportive team and don’t be afraid to ask for help.

Contact Information for the Guest:
Laurie Gayton can be contacted for referrals in the Atlanta, Georgia, area at:
Email: lauriedgayton@kw.com
TikTok: @Laurie.Dabbs.Gayton

Social Media Links for the Guest:
TikTok: Laurie Gayton’s Viral Rollercoaster Video

If you enjoyed this episode, please subscribe, rate, and review the Double Duty Agent Podcast. Share these inspiring stories with fellow agents who could benefit from the insights shared. To receive our weekly newsletter, please visit https://doubledutypodcast.com. Until next week, stay motivated, stay focused, and keep pushing towards your goals!

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Welcome back, Double Duty Agents, to another powerful episode of Coach’s Corner on the Double Duty Agent Podcast! I’m your host, Carla Higgins, and today’s episode is an exciting deep dive into the transformative Double Duty Success System. Whether you’re balancing a full-time job, family, or other commitments while growing your real estate business, this program is tailor-made for agents just like you.

In this episode, we’ll break down the RISE framework, the cornerstone of the Double Duty Success System:

• R – Reason: Discover why connecting your business goals to your 'why' is essential to overcoming challenges and staying motivated.
• I – Intention: Learn how to time block effectively and prioritize tasks that truly align with your life and business goals.
• S – System: Unlock the power of the Double Duty 5x5 lead generation system, designed for busy agents to generate consistent leads without overwhelming your schedule.
• E – Execute: Understand why consistent action is the key to success and how this system keeps you on track, even when life gets in the way.

I’ll also share real-world results from my own experience using the Double Duty 5x5 system and why it’s so effective for busy agents. Plus, I’ll explain exactly how you can join this program starting on November 7th to take your real estate business to the next level.

If you’re feeling overwhelmed by balancing your commitments, this episode is for you! Tune in to learn how to create a thriving business that works for you, not the other way around.

In This Episode, You’ll Learn:

• The four steps of the RISE framework and how they will transform your business
• The secret behind the Double Duty 5x5 lead generation system
• How to stay consistent and execute your plan, even with limited time
• Real-life results from applying the Double Duty Success System in just 21 days

Join the Double Duty Success System Coaching Program: Ready to RISE as a Double Duty Agent? Visit doubledutypodcast.com to secure your spot in the Double Duty Success System coaching program, starting November 7th! Spaces are limited to ensure personalized coaching, so don’t wait!

Don’t Forget to Subscribe and Leave a Review! If you found value in today’s episode, make sure to subscribe to the podcast and leave us a review. Follow us on social media for more tips, strategies, and inspiration to help you succeed in real estate while balancing your full life!

Connect with Carla:

• Website: doubledutypodcast.com

Until next time, Double Duty Agents, keep rising—you’ve got this!

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In this episode of the Double Duty Agent Podcast, we welcome Jeffrey Melvin, an agent and productivity coach from Marietta, Georgia. Jeffrey shares his inspiring journey of transitioning from an hourly retail job to a full-time real estate career and eventually into coaching while maintaining a (counter) balance in his personal and professional life.

Key Topics Discussed:

• Jeffrey’s early career in real estate, starting part-time while balancing another job
• Transitioning from hourly work to full-time real estate
• Building a real estate business through open houses and lead generation
• The importance of coaching, role-play, and continuous learning in real estate
• Embracing a growth mindset and the shift from scarcity to abundance

Choices, Actions, and Mindset Shifts:

• Choices: Letting go of a security-based hourly job, following real estate models, and investing in coaching
• Actions: Practicing scripts and role-playing, understanding contracts in detail, and hosting regular open houses to build leads
• Mindset Shifts: Moving from scarcity to abundance, seeking opportunities for growth, and prioritizing income-producing activities

Key Takeaways:

• Consistent practice of scripts and language can help you confidently navigate real estate conversations.
• Understanding your contracts inside and out is crucial for becoming a trusted advocate for your clients.
• Following proven systems and leveraging coaching can fast-track your success.

Contact Information for the Guest:

• Jeffrey Melvin
  • Email: jeffreymelvin@kw.com

If you enjoyed this episode, please subscribe, rate, and review the Double Duty Agent Podcast. Share these inspiring stories with fellow agents who could benefit from the insights shared. To receive our weekly newsletter, please visit https://doubledutypodcast.com. Until next week, stay motivated, stay focused, and keep pushing towards your goals!

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In this episode of Coach's Corner, Carla tackles a common challenge faced by dual-career real estate agents: balancing limited availability while maintaining a high level of service for clients. Based on a question submitted by Ashley in Austin, Carla shares actionable strategies for communicating your availability, setting client expectations, and leveraging support like showing assistants and transaction coordinators to ensure your clients feel fully supported—even if you’re not available 24/7. She also provides sample scripts for addressing client concerns upfront, so you can maintain professionalism and still close deals while juggling two careers.

Key Topics Discussed:

• The importance of a time-blocked schedule to manage limited availability effectively.
• How to set clear expectations with clients at listing appointments or buyer consultations.
• Using leverage like showing assistants and transaction coordinators to fill in gaps when you’re unavailable.
• Sample scripts for communicating availability and setting expectations with clients.
• Why focusing on quality service during your available hours is more important than quantity.
• How to use proactive communication to build trust and confidence with your clients.

Sample Scripts Mentioned:

1. Setting Availability Expectations:

“I want to make sure you have the best experience possible during our time working together. Because I also have another role, my availability is focused in the evenings and on weekends. During those times, I’m fully dedicated to you and your needs. To make sure we’re both on the same page, we’ll plan all showings, meetings, and calls during those times. I’ve found this schedule works really well, and I’m committed to making sure you feel fully supported throughout the process.”

Explaining Leverage to Clients:

“To give you the best experience, I work with a trusted team. During the day, if a time-sensitive need arises, my showing assistant can show properties while I am handling my other commitments. You’ll always have someone available, and I will personally stay in close communication with you to guide you through every decision.”

Action Items for Listeners:

• Evaluate your current schedule and identify time blocks for evenings and weekends.
• Practice setting client expectations during initial consultations.
• Consider leveraging a showing assistant or transaction coordinator to maximize your client service.
• Download the free workbook from Carla’s website to start setting your "why" and aligning your goals.

Connect with Us:
If you enjoyed this episode or have a question for a future Coach’s Corner, head over to DoubleDutyPodcast.com and submit your challenge. Let’s keep the conversation going!

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Welcome back to the Double Duty Agent Podcast! In this final episode of our 5 Master Keys to Unlock Success mini-series, host Carla Higgins tackles one of the most crucial components of long-term success—Accountability. Over the last few weeks, we’ve explored unlimiting your beliefs, creating a time-blocked schedule, building consistency in lead generation and follow-up, and setting meaningful goals that align with your ‘why.’ Now, it’s time to talk about how to hold yourself accountable for executing those goals.

Accountability is the glue that holds everything together. In this episode, we dive deep into what accountability really means for entrepreneurs, the benefits of having an accountability structure, and how you can create your own system to stay on track. Carla covers the 4 core components of accountability—participation, evaluation, transparency, and feedback—as well as the common traps that cause agents to avoid accountability, like denial, deflection, and diffusion.

Learn how to set up an effective accountability structure and develop the character, courage, commitment, and coaching needed to ensure you achieve your business goals. Plus, Carla shares actionable steps to help you implement an accountability plan that will drive success in your real estate business.

Key Takeaways

• Accountability Defined: At its core, accountability means taking responsibility for your actions and performance, being honest about your results, and committing to continuous improvement.
• The 4 Core Components of Accountability: Carla explains how participation, evaluation, transparency, and feedback create the foundation for holding yourself and your business accountable.
• The 3 D’s of Avoiding Accountability: Beware of denying, deflecting, and diffusing responsibility. These common traps lead to procrastination and a lack of progress.
• The 4 C’s of Accountability: Character, courage, commitment, and coaching are key traits that strengthen your accountability practice.
• Setting Up Your Accountability Structure: Learn how to set clear, measurable goals, establish an accountability routine, track your progress, and schedule regular accountability meetings to stay on track.
• Revisiting Your Why: Staying connected to your ‘why’ is essential to pushing through resistance and staying motivated in your accountability journey.
• Celebrate Wins and Learn from Setbacks: Accountability isn’t just about correcting mistakes; it’s also about recognizing and celebrating successes while learning from challenges.

Action Items for Listeners

1. Set Up Your Accountability Plan: Write down your top 3 business goals for the next quarter. Establish a weekly accountability routine—whether it’s a check-in with yourself or a meeting with an accountability partner.
2. Track Your Progress: Start tracking your daily and weekly tasks and accomplishments using a spreadsheet, app, or planner.
3. Find an Accountability Partner: If you don’t have one, find someone you trust to hold you accountable. This could be a fellow agent, a coach, or an accountability group.

Next Episode Teaser

Next week, Carla is back with a powerful and inspiring interview with Jeffrey Melvin, a productivity coach who began his career as a double duty agent. Jeffrey shares his journey, challenges, and valuable insights on how to build a successful real estate business while juggling multiple commitments. You won’t want to miss it!

Thank You for Listening!

Thank you for joining us on this journey through the 5 Master Keys to Unlock Success! If you found value in today’s episode, please s

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