The Digital Slice

By: Brad Friedman
  • Summary

  • The Digital Slice Podcast is the podcast that brings you a slice of the digital marketing news, tools and tactics you need to succeed.
    The Friedman Group, LLC
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Episodes
  • Episode 174 - Forcing Your Workers Back To The Office? Do This!
    Jan 28 2025

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Join Brad and Andrew Howlett as they chat about creating engaging, interesting and inspiring workplaces that keep our employees and clients coming back.

    Andrew Howlett is the CEO of Struck, an agency that excels in transforming brands in the destination marketing, outdoor recreation, and biotech industries. Strategically boosting brand awareness, engagement, and growth and with expertise in rebranding, repositioning, and preparing for fundraising, Struck is at the forefront of brand transformation. As Struck’s CEO, Andrew is a visionary leader dedicated to reshaping brands in destination marketing, outdoor recreation, and biotech. With a penchant for big-picture thinking, he’s constantly ahead of the curve, anticipating industry shifts and client needs, pushing Struck to excel.

    Andrew’s career path, from finance and tech to agency work, reveals his passion for innovation. His approach balances diligence and ease, guiding Struck’s strategic path to deliver exceptional client results. Andrew is actively involved in prominent professional organizations, chairing SoDA and contributing to Forbes Agency Council and YPO.

    The Digital Slice Podcast is brought to you by Magai, up your AI game at https://friedmansocialmedia.com/magai

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    26 mins
  • Episode 173 - Less Tech Can Mean Better Customer Relations
    Jan 21 2025

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Join Brad Friedman and Chris Zeunstrom as they chat about businesses that build relationships and Chris' work improving relationships between people and the technology they use.

    Chris Zeunstrom is the Founder and CEO of Ruca and Yorba. Since July 2017, Chris has led Ruca, a full-service global design cooperative, overseeing its design practice, ventures, philanthropy, and investments in bootstrapping startups. Chris also founded Yorba, a company dedicated to creating a decentralized internet based on trust, which emerged from beta in January 2024.

    Previously, Chris was a Limited Partner at NextGen Venture Partners (2015-2018), where he supported entrepreneurs through a network-driven venture firm. He also co-founded Advocate, serving as CEO from September 2015 to January 2018, focusing on integrating technology and civic engagement for inclusive representation. Chris is based in Lisbon.

    The Digital Slice Podcast is brought to you by Magai, up your AI game at https://friedmansocialmedia.com/magai

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    34 mins
  • Episode 172 - The #1 Marketing Metric Business Owners Need To Track
    Jan 14 2025

    Visit thedigitalslicepodcast.com for complete show notes of every podcast episode.

    Join Brad Friedman and Katie Smith as they chat about the Customer Journey, marketing stagnation and the #1 marketing metric business owners need to track.

    Katie Smith, known as the Queen of the Customer Journey, is a visionary marketer dedicated to transforming chaos and stagnation into strategic success. Her approach empowers businesses to connect with consumers, promote shared values, and be a force for good in today’s world.

    Based in Livingston, Montana, Katie infuses her love for adventure and public lands into her work. With a background in environmental science and psychology, Katie’s unique journey from outdoor guiding to a Masters in Public Relations led her to found Wild Path Consulting, where she assists rebels and disruptors in bringing their business visions to life.

    Dedicated to providing the best experience for the customer, Katie crafts tailored marketing strategies that align with company goals, foster strong teams, and drive sustainable growth.

    The Digital Slice Podcast is brought to you by Magai, up your AI game at https://friedmansocialmedia.com/magai

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    26 mins

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