In this episode of Zero to CEO, I speak to Isaac Saul, the founder of Tangle, a nonpartisan newsletter offering news analysis from both sides of the political spectrum. Isaac shares the inspiring journey that led him from a struggling political reporter facing countless job rejections to bootstrapping Tangle in 2019. Despite starting with minimal resources, Tangle has since grown to over 125,000 subscribers globally and achieved a million dollars in annual revenue through reader subscriptions alone. Isaac discusses his mission-driven approach to media, emphasizing unbiased, open-minded discourse, and the business strategies he used to make Tangle one of the most reliable news sources today. From managing the challenges of scaling a reader-supported platform to standing out in an overcrowded political market, Isaac provides valuable insights for entrepreneurs looking to build impactful, sustainable media companies.

In this episode of Zero to CEO, entrepreneur and growth marketing expert Ross McDaniel unveils his secret formula for attracting and converting high-quality customers. Listeners will learn strategies for generating a steady stream of valuable leads, accumulating five-star reviews, and turning satisfied customers into vocal advocates. Ross dives into the importance of online reviews, how to create a referral system that drives word-of-mouth growth, and the nuanced decision of when to invest in paid advertising. This episode is packed with actionable insights, making it a must-listen for anyone looking to build a robust customer base and achieve measurable revenue growth.

In this episode of Zero to CEO, I speak with Mike Andes, founder and author, about how he transformed Augusta Lawn Care from a small local business into a thriving international franchise. Mike shares his insights on scaling a service business, building a strong brand, and the power of his unique Pay for Performance (P4P) model, which replaces hourly wages with performance-based rewards to drive productivity and growth. We also discuss his experiences turning around struggling businesses, leveraging social media for growth, and the strategies he used to expand his franchise to over 150 locations. This episode is a must-listen for entrepreneurs looking to grow their business sustainably and innovate in their industry.