Seller to Seller

By: BSM Podcast Network
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  • Summary

  • Each week, Jeff Caves leads a discussion about selling air time in the broadcast industry with some of the leading earners in the business.
    Copyright 2024 Seller to Seller
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Economics Marketing
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Episodes
  • Cody Welling, COX Media Group

    Cody Welling, COX Media Group
    Dec 19 2022

    We all like to talk about prioritizing clients' needs, but Cody Welling has every advertising product at his disposal. He trains his staff to educate and assist buyers so that they know how to make smart advertising decisions.
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    24 mins
  • Greg Leader, SiriusXM

    Greg Leader, SiriusXM
    Dec 12 2022

    Greg Leader explains the advantages podcasts present sellers when it comes to reaching an audience and why a skilled seller should have no trouble moving from the radio world to the podcast world.
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    23 mins
  • Adam Shifrin, Westwood One

    Adam Shifrin, Westwood One
    Dec 5 2022

    Education, research, and creativity help Adam Shifrin bring new partners to Westwood One's sports properties.
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    22 mins

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