To build a successful GTM team you must have alignment across all teams, particularly revenue and customer success.

The focus should always be the customer, so in this week's episode, we sit down with Natasha Evans, Head of Customer at Hook to discuss working with your sales counterpart, aligning account plans, and focusing on communication on empathy. To wrap up the conversation we dive into how leaders can make sure they ensure their CS teams are working in harmony with sales discussing setting the standards, customer centricity, and commission plans.

Natasha Evans is one of the most respected CS Leaders in the industry leading teams for brands such as LinkedIn, Salesloft, and now Hook.

If you are in Customer Success, this episode is a must-listen!


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• Follow Tash on LinkedIn
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• Learn more about Hook

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• SDRs of London
• AEs of London
• Retention Seekers (AM & CS)
• Making Moves (Women In Tech Sales)
• GTM Leaders

If you've enjoyed this episode, please do let us know what you think by leaving us a quick review and subscribing.

See you next week! 🚀

2 million posts, articles, and videos are published on LinkedIn every day.

But how can it help you drive revenue?

Sales Unfiltered is back with an episode from the King of Social Selling, Daniel Disney.

Daniel is a 4x Best selling LinkedIn author, International keynote speaker and founder, owner & CEO of The Daily Sales.

He is here to talk about the power of LinkedIn, how you can drive revenue from posting, and how to use Sales Navigator to have a competitive edge.

Purchase Daniels's newest book here; 500 LinkedIn content ideas

https://www.amazon.co.uk/500-LinkedIn-Content-Ideas-Prompts/dp/B0D1NXG3DM

👋 0-4:44- Introduction

🔥 4:45- Most engaged posts

👀 6:29- Which style of LinkedIn post gives the most ROI

🤔 8:00- Can you be successful in sales with no personal brand?

💰 9:35- How to convert your posts to revenue

🗓️ 16:00- Scheduling Framework

🪝 21:20- Best hook to grab someone’s attention

💥 22:54- The power of Sales Navigator

1️⃣ 27:32- One challenge Daniels faced that shaped him to where he is today- Daniel's biggest regret.


Stay Social:

• Follow Daniel on LinkedIn
• Follow Izzy on LinkedIn
• Learn more about Wiser Elite

Check out our Sales Communities:

• SDRs of London
• AEs of London
• Retention Seekers (AM & CS)
• Making Moves (Women In Tech Sales)
• GTM Leaders

If you've enjoyed this episode, please do let us know what you think by leaving us a quick review and subscribing.

See you next week! 🚀

24% of the industry is made up of women - what can businesses & leadership do to change that?

Joining us on the channel this week & for the Season 2 finale we have Pete Crosby, CEO & Co-Founder of Revelesco, coach advisor and lecturer... sharing his wisdom this week on removing the glass ceiling for women in the industry.

👋 00:00 Intro

🔥 1:18 The importance of diversity in the workplace

🙌 4:00 How to diversify your hiring

🗣️ 07:10 Changing the language in your job specs

🤝 15:15 Embracing intentionality, curiosity and courage

🤔 20:15 Should you put salaries in the job spec?

👀 26:30 Do you believe in imposter syndrome?

👉 32:31 What are the key barriers for women’s career progression

❓ 40:50 Why is an emotional response a bad thing?

🙏 47:10 One challenge that’s shaped you

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Making Moves

“Create an ecosystem that pushes your business forward…”

Joining us on the channel this week is Corey Cummins, Director of Regional Partners at Snowflake, a global network where thousands of organisations mobilise data with near-unlimited scale, concurrency, and performance.

👋 00:00 Intro

🚀 00:45 What made you transition from new business to partnerships?

👉 04:20 How to define partnerships?

🤔 10:50 How does your role differ to the life of a new business sales person?

👀 13:40 Partners vs Champions

🙌 17:10 How would you advise people to start implementing this into their teams?

🏆 20:04 Partnership success stories → creating harmony across the business

🔥 25:30 Partner Marketing

🔎 27:45 What sort of information are you looking to get from your partner for a successful partnership?

💡 29:50 Learnings from building my own business

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SDRs of London

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Making Moves

“Almost a million women have left the workplace because they hadn’t got the support they needed with menopause…” 🤯

In this week’s episode we’re joined by Haley White, Founder of Menospace, a menopause training company specialising in workshops, events & webinars.

👋 00:00 Intro

🧐 01:18 What is the menopause?

💪 07:47 The need to be raising awareness on this

👀 15:06 What are the biggest misconceptions with the menopause?🔥 16:25 Creating policies to support women going through the menopause

🤝 19:25 How to approach the conversation with your employer

👉 22:52 Do you think that the workplace is set up for men’s health?

🔎 24:17 Experiencing the menopause whilst in full time employment

🗣️ 31:25 Educating your workplace

🙏 36:46 Overcoming bullying in the workplace

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Making Moves

"Customer Success & Account Management needs to think more like sellers & familiarise themselves with different methodologies..."

Wise words from this week's guest, Ejieme Eromosele, GM of EMEA at Quiq to discuss understanding the state of your book of business, account mapping & identifying the white space 🙌

👋 00:00 Intro

🚗 00:40 Taking your customer on a journey


🚀 03:40 Customer Success being more revenue focused

👀 05:58 Do you think AMs and CS need to think more like sellers?

⬜️ 08:43 Asking the right questions to identify the white space

💪 13:42 Building a mutual success plan with the customer

🔥 15:21 Figuring out which accounts to prioritise & prioritising your time

🤝 23:23 Customer advocacy

❤️ 29:06 Overcoming bullying & being an introvert

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Making Moves

"Culture is what happens when you're not in the room..."

In this week's episode we're joined by Neil Ryland, Chief Customer Officer at Normative.io to discuss scaling businesses to exit, building strong cultures in different regions and his learnings overcoming imposter syndrome.

👋 00:00 Intro

⏰ 00:48 The thing that keeps you ticking, what do I want to do next

👀 09:09 Finding a great founder

😯 14:05 How do you navigate if it’s a founder with unrealistic ideas

🔎 16:20 Nailing your market research

👯‍♂️ 18:35 Finding the magical formula when it comes to people

🙏 21:07 A task to discover loyalty, attitude & tenacity

🔥 28:00 Building cultures in different regions

👉 32:55 What impact to leaders have?

🚀 38:50 Your biggest success when scaling exits

🙌 40:45 Dealing with imposter syndrome → embrace who you are, don’t pretend to be something you’re not

Stay Social:

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Making Moves

Go for the full cookie, not just the crumbs…

In this week’s episode we’re joined by Ed Armishaw, Sales Director at ServiceNow to dive into big deal hunting and how holding the line has been imperative to his success…

👋 00:00 Intro

🍪 00:50 Full Cookie, Not Crumbs

👀 05:15 Are big deals for everyone?

💪 06:25 Holding the line; staying strong & understanding your value

🔥 09:54 Building a virtual internal team within your customer

📈 20:10 Mutual Success Plans → creating customer theatre & leading a successful virtual team

🎨 32:18 Harnessing creativity in your pitches → storytelling framework

👨‍💻 37:29 How I use LinkedIn to improve my writing

📵 39:09 Phones DOWN

🙏 41:17 Overcoming imposter syndrome

Stay Social:

Follow Ed on LinkedIn

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Learn more about Wiser Elite

Check out our Sales Communities:

SDRs of London

AEs of London

Retention Seekers

GTM Leaders

Making Moves