From humble beginnings selling comic books out of a spare room to owning a thriving brick-and-mortar store, Ralph Watts, the soul behind Comics and Paperbacks Plus, shares his fascinating entrepreneurial journey with us. Ever wondered how to kickstart your small business? Ralph emphasizes the value of starting small, making measured leaps and understanding your market to pave the way to success.

In an era dominated by digital, our conversation with Ralph uncovers the intricacies of navigating a retail business. He shares insider tips on how to keep your customers coming back for more and the art of offering unique products. Ralph's experience during the pandemic, where he leveraged standing order customers and built genuine relationships, resulting in soaring mail order revenues, is a lesson in resilience and innovation.

Wrapping up our enlightening chat, Ralph imparts pearls of wisdom from his entrepreneurial journey. His philosophy of embracing risk, surrounding himself with the right people, and treating people with decency, offers invaluable insights for aspiring entrepreneurs. As we bid adieu, we touch upon the power of tools like Facebook. So, want to get a head start on your business dreams? Sit back and get inspired by Ralph's journey of running a successful business for over three decades.

Thanks for listening! Find even more tips and tricks on how to make your small business a success HERE. Don't keep all this incredibly helpful info to yourself, subscribe to this podcast and share The Big Small Expert with your small business friends.

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