In this episode of "Reality of Realty," 🏠 we have the privilege of interviewing Kyle Cassano, a digital marketing expert 🎓 who has dedicated the past ten years to mastering the intricate field of online marketing. As a self-employed entrepreneur, Kyle has honed his skills in creating digital identities 🆔 specifically for multi-location healthcare organizations. Throughout our conversation, we delve deep into Kyle's personal journey, which, like many entrepreneurial endeavors, was far from easy, especially considering he started his business during the challenging times of the 2008 recession. 💸

One of the highlights of our discussion revolves around a pivotal moment in Kyle's career. He recounts an encounter with an industry professional that completely changed his perspective on the untapped potential of online advertising. 💡 We explore the challenges he faced when establishing his digital marketing business in a highly competitive networking environment. 🌐 Additionally, Kyle shares his experiences in striving for a balanced work-life dynamic, a shift that proved to be crucial for his personal and professional growth. ⚖️

Furthermore, Kyle emphasizes the significance of looking beyond financial wealth and redefining the concept of success. 🏆 He highlights the importance of continuous self-development, creating a stable financial future, and the immense power of maintaining an open mindset. 🧠 By sharing these insights, Kyle provides valuable guidance for aspiring entrepreneurs and digital marketers seeking to navigate the complexities of the industry. 🗺️

Through this interview, we aim to gain a comprehensive understanding of Kyle's journey, his expertise in building digital identities for healthcare organizations, the challenges he encountered along the way, and the valuable lessons he has learned. 🎙️📈

00:00:47: Introduction and Personal Background
00:01:27: Importance of Work-Life Balance
00:02:03: Career Beginnings and Challenges
00:04:18: Starting the Digital Marketing Business
00:05:32: Business Pivot and Personal Challenges
00:06:54: Changing Focus from Money to Happiness
00:08:12: A Day in the Life
00:09:50: Importance of Recovery
00:11:41: Redefining Success
00:12:04: Thoughts on gurus and finding happiness
00:13:28: Shifting focus for true success
00:14:27: The misconception of money and happiness
00:15:13: Tips and strategies for money management
00:16:23: Learning about investments and regret of starting late
00:16:58: Investing in crypto and its outcomes
00:18:04: Experience with weed stocks
00:18:25: Sticking to professional strength and not getting swayed by quick money opportunities
00:19:06: Importance of saving
00:20:12: Learning from losses and investing in self
00:21:16: Staying away from quick money deals and focus on retirement planning
00:21:47: Importance of Starting Early
00:22:03: Acceptance of Being Wrong
00:22:30: Value of Experience and Advice
00:24:38: Concept of Frugality and Humility
00:25:23: Freedom from the Fear of Missing Out
00:25:54: Journey in Digital Marketing
00:27:50: Specializing in Local Search Engine Optimization
00:30:03: Combining Organic and Paid Marketing Strategies
00:30:34: Meeting Business Partner and Early Misunderstandings
00:31:21: Partnership and learning from each other
00:33:07: Role in digital marketing
00:34:57: Importance of understanding technical aspects of digital marketing
00:36:57: Introduction of AI in SEO and advertising
00:39:53: The impact and transition due to AI in the marketing industry
00:40:35: AI related concerns and conspiracy theories.
41:05: Panic and collapse of the financial system
41:52: AI taking over creative space
43:30: The application and utility of AI in SEO and content creation
44:19: AI hiring humans to complete tasks
45:00: Early adoption of technology and its advantages
46:57: A philosophical perspective on AI and its power
48:45: Identifying opportunities in challenging situations like COVID-
49:47: Metaphor for understanding adoption of new trends - California Gold Rush.
00:50:11: Recent Development
00:50:20: End of Discussion and Thanks to Kyle
00:50:42: Final statements and advice

🎙️🏠 Get ready for an exciting episode of our podcast! In this episode, we dive deep into the world of real estate with our special guest, Dan Reynolds, a seasoned mortgage broker. 🤝💼

Join us as we take a trip down memory lane, reminiscing about our junior high days and celebrating the success of old friends. 🎉✨ Dan shares his journey into the mortgage industry, from taking a leap of faith to passing the challenging licensing exam. 📚💪

We discuss the common misconceptions people have about mortgages and the importance of understanding your financial situation before purchasing a property. 💰🏡 Dan's advice? Talk to a mortgage broker first to determine your budget and explore the best mortgage plan for you. 📝💡

But that's not all! We also delve into the impact of technology on the mortgage industry, embracing AI and leveraging technology to better serve clients. 🤖💻 And we can't forget about the California Dream for All program, a game-changer for first-time homebuyers. 🌟🏡

So grab your favorite beverage, sit back, and join us for an engaging and informative conversation about the people behind the properties. 🎧🔥 Don't miss out on this episode filled with valuable insights and a sprinkle of nostalgia. 😉✨

🔔 Don't forget to hit that subscribe button and turn on notifications to stay updated on future episodes! 🎉🔔

[00:01:46] Introducing himself and his career. 
[00:04:53] Licensing in every state. 
[00:06:23] Learning about the mortgage business. 
[00:10:40] Long-term goals.
[00:14:32] Common misconceptions about mortgages. 
[00:17:21] Changes in real estate market.
[00:18:37] Focusing on the purchase market. 
[00:22:02] Financial literacy and saving money. 
[00:24:25] Embracing technology in real estate. 
[00:28:25] The California Dream for All program.
[00:30:34] Grant program for buying houses. 
[00:34:43] Finding residual income. 
[00:36:58] Shopping around for mortgage brokers. 
[00:39:24] FHA loan requirements.

Creators & Guests

• Kevin Hutty - Host
• Daniel Reynolds - Guest

In this episode of Reality of Realty, we have the pleasure of hearing from a guest named Joy. Throughout the conversation, Joy shares her experiences and insights in the real estate industry. 

Joy talks about the challenges she has faced in her career, including the long process of showing a particular house to a client for six years before it finally sold. She emphasizes the importance of perseverance and viewing every experience, even if it doesn't result in a successful sale, as a valuable learning opportunity. 

The host praises Joy for her success and expertise in the field, highlighting her ability to build strong relationships with her clients. Joy mentions how she often becomes close with her clients, as she communicates with them frequently and helps them navigate the home-buying process. She recalls heartwarming moments when her clients expressed their appreciation and joy upon finding their dream homes. 

Joy also shares the challenges faced by her friends who have gone through traumatic pregnancies or deliveries. She empathizes with them and acknowledges the strength required to overcome such difficulties. 

The conversation concludes with Joy expressing her dedication to her work, even when it means juggling multiple tasks simultaneously. She shares an example of working on a deal while being physically present in Santa Cruz, managing both her professional responsibilities and personal commitments. 

The episode wraps up with the host thanking Joy for her time and recognizing her as a first-time guest on the podcast. 

Tune in to this insightful episode to gain valuable knowledge and perspectives from Joy, a seasoned real estate professional.

Chapter 1: The Misconception of Real Estate (0:00-1:10)
Chapter 2: The Downside of Social Media (1:10-2:39)
Chapter 3: The Roller Coaster of Emotions (2:39-4:07)
Chapter 4: Overcoming Challenges in Selling Properties (4:07-6:20)
Chapter 5: The Constant Learning and Troubleshooting (6:20-8:09)
Chapter 6: Appreciation and Sign-off (8:09-9:00)
Chapter 7: Starting in Real Estate and Unexpected Success (9:00-11:31)
Chapter 8: The Frustration of Dealing with Non-Serious Clients (11:31-12:28)

Creators & Guests

• Kevin Hutty - Host
• Joy Mahrle - Guest