Radical Disruption

By: Mya Nichol
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  • Summary

  • Are you wanting to make waves in your industry, push the envelope, and change the way things are done in a radical way? Are you looking for tangible, tactical, and actionable steps that will help you build a sustainable business that stands out? You're in the right place! Radical Disruption is home to the disrupters. Here you'll learn how to take your business to the next level, break the status quo, and build a disruptive business. Nursing student turned business and social media expert, host Mya Nichol (hey that’s me!) shares the real and raw of the crazy journey of entrepreneurship and building a multi-six figure business. Through solo episodes and special guest interviews, you can expect honest conversations around throwing out the traditional way of business, scaling in a sustainable way, and becoming the go to expert in your industry. It’s time to build a disruptive business. See you on Tuesdays!
    2023
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Economics Leadership Marketing
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Episodes
  • 92. Paid vs. organic content strategies, money mindset, and hiring w/ Brock Johnson

    92. Paid vs. organic content strategies, money mindset, and hiring w/ Brock Johnson
    Nov 5 2024
    In today’s episode, I’m excited that the one and only Brock Johnson is here to talk about paid vs. organic content strategies, money mindset, and hiring. We also dive into so much more! Brock shares about his upbringing in an entrepreneurial family where the mindset was always “We’ll find a way.” Brock gives us full transparency on so many behind-the-scenes strategies and tactics he uses to run an incredibly successful business.In today’s episode, we cover:Paid vs. organic content strategies and how to integrate them to drive leadsHow finding joy in the process makes a good marketerHow to track leads and conversionsOptimizing tactics and strategies based on the digital landscape and performanceWhat freemiums Brock offers, and how many are active at one timeTips on outsourcing any tasks that give you back your timeFunnel strategy and ideas Connect with Brock: Follow on Instagram @brock11johnsonFollow on Threads @brock11johnsonFollow on TikTok @brock11johnsonFollow on X @brock11johnsonFollow on Facebook @brock11johnsonFollow on YouTube @BuildYourTribePodcastVisit the InstaClubHub websiteListen to his podcasts: Social Media Money Makers and Build Your Tribe Connect with Mya:Follow on Instagram @myanicholJoin my email listCheck out my websiteNow on YouTube Make sure to hit subscribe/follow so you never miss an episode! Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you. Find the complete show notes here: https://myanichol.com/2024/11/05/paid-vs-organic-content-strategies/ Resources & Links:150 Free HooksList Building 101ManychatIG UniversityKajabi 30-day free trial + 20 free story templatesMentioned in...
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    53 mins
  • 91. Behind the scenes of a $67k launch w/ Kelly @businessoftherapy

    91. Behind the scenes of a $67k launch w/ Kelly @businessoftherapy
    Oct 29 2024

    In today's episode, Kelly McKenna is here to go behind the scenes of a $67k launch. Kelly shares her experience and background of becoming a therapist and how she now coaches other therapists. She recaps how she's launched her programs six times and the tactics and strategies she uses to be successful.

    In today’s episode, we cover:

    • Marketing strategy for launches
    • How to make people customers, not just followers
    • Tips for the priming phase of launches
    • Email marketing tips for conversion
    • Ideas for bonuses, including fast-action bonuses
    • Why the messaging in your offer is so important
    • Timing for launches
    • How Kelly has fun in her business!

    Connect with Kelly:

    • Follow on Instagram @businessoftherapy
    • Visit her website, Business of Therapy
    • Listen to her new podcast, Business of Therapy

    Connect with Mya:

    • Follow on Instagram @myanichol
    • Join my email list
    • Check out my website
    • Now on YouTube

    Make sure to hit subscribe/follow so you never miss an episode!

    Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.


    Find the complete show notes here: https://myanichol.com/2024/10/29/behind-the-scenes-of-a-67k-launch/


    Resources & Links:

    • Kelly’s FREEBIE
    • 150 Free Hooks
    • List Building 101
    • Manychat
    • IG University
    • Kajabi 30-day free trial + 20 free story templates

    Mentioned in this episode:

    Join IG University!

    IGU
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    48 mins
  • 90. Running ads with a small budget w/ Tara @tarazirker

    90. Running ads with a small budget w/ Tara @tarazirker
    Oct 22 2024

    In today’s episode, I’m excited to have Tara Zirker here to talk about strategy and execution for running ads with a small budget. Tara shares her background in marketing and how she landed as an expert in the ad world, including how Facebook reached out to her to learn how she was outperforming competitors!

    In this episode, Tara dives deep into tactical and strategic information to help you scale your business through ads. From tips for businesses just starting out to ad budgets that established companies can use, this episode has it all. Ads don’t have to be hard, and Tara shows us how to make the process easy!

    In today’s episode, we cover:

    • Organic vs. paid marketing
    • How to know when to start running paid ads
    • Good lead magnet ideas to run ads to
    • What KPIs you want to look at when running paid ads
    • The power of copy in your ads and what to avoid
    • The value of A/B testing
    • Different types of ad formats
    • What budgeting can look like for ads and when to scale
    • What audience building looks like now

    Connect with Tara:

    • Follow on Instagram @tarazirker
    • Visit her website: Successful Ads Club

    Connect with Mya:

    • Follow on Instagram @myanichol
    • Join my email list
    • Check out my website
    • Now on YouTube

    Make sure to hit subscribe/follow so you never miss an episode!


    Some of the links mentioned are affiliate links, which help to support this podcast at no additional cost to you.


    Find the complete show notes here: https://myanichol.com/2024/10/22/running-ads-with-a-small-budget/


    Resources & Links:

    • Successful Ads Accelerator
    • Tara’s FREE Workshop for Entrepreneurs
    • 150 Free Hooks
    • List Building 101
    • Manychat
    • IG University
    • Kajabi 30-day free trial + 20 free story templates

    Mentioned in this episode:

    Join IG University!

    IGU
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    54 mins

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