In this episode, Wendy and Krystal highlight the importance of validating your offer before spending time, money, and energy on a product or service that may not be aligned with your personal goals—or your audience’s needs. They discuss setting a clear vision for your business (including the profit you need to make), researching your target market, and understanding whether your offer is truly scalable and sustainable. You’ll learn why upfront self-awareness, market insight, and thoughtful planning can save you from wasted resources and help you create a business model that’s both profitable and fulfilling.

Key Takeaways:

• Know Your Goals: Determine how much money you need to make and how much time/energy you can realistically invest.
• Align Your Strengths & Values: The best offers fit both your personal aspirations and your audience’s actual demands.
• Run the Numbers: Pricing, scalability, and sustainability are crucial factors—avoid underpricing or over-delivering in ways that drain you.
• Embrace Curiosity: Approach new ideas with a “testing” mindset instead of fear or shame. This way, you’ll spot winning offers faster—and pivot when needed.

Ready to delve deeper into building a business that lets you truly savor life? Join the waitlist for our private podcast, the Savour Podcast, where we continue the conversation and share exclusive insights. Visit serendipitousrebel.com/savourpodcast to sign up now!

Resources:

Are you feeling a little lost as a business owner? Whether its help with marketing strategy, funnels, funnel tech or just getting over the overwhelm of everything you need to do, Savour Coaching is the answer. Let us help you navigate the journey of online business. Check out Savour Coaching Today at https://serendipitousrebel.com/savourcoaching

Interested in our private Savour Podcast? For more real conversations between Wendy and Krystal check out the Savour Podcast launching this spring. Sign up for the waitlist at https://serendipitousrebel.com/savourpodcast.com

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and build an aligned business to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serendipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/company/serendipitous-rebel/

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebel.com/blog

Loved this episode? Leave us a review and rating!

Harnessing VIA Character Strengths for Personal and Professional Growth

In this session of the Savour Summit, Wendy Guth and co-host discuss the importance of self-reflection, personal growth, and understanding one's character strengths through the VIA Character Strengths assessment. The conversation covers Wendy's transition from a meeting planner to a coaching role, the value of knowing your strengths and lesser strengths, and how this knowledge applies to solopreneurship, coaching, and creating effective business models. They also delve into how character strengths can help you navigate both good and tough times, align your business with personal values, and improve resilience. Key takeaways include leveraging opportunities, aligning business practices with strengths, and the importance of continual assessment and adaptation.

00:00 Introduction to Savour Summit

00:57 Wendy's Journey: From Meeting Planner to Coach

03:41 The Importance of VIA Character Strengths

07:58 Applying Character Strengths in Coaching

13:06 Leveraging Strengths for Personal and Professional Growth

35:04 Conclusion and Key Takeaways

Resources:

Are you feeling a little lost as a business owner? Whether its help with marketing strategy, funnels, funnel tech or just getting over the overwhelm of everything you need to do, Savour Coaching is the answer. Let us help you navigate the journey of online business. Check out Savour Coaching Today at https://serendipitousrebel.com/savourcoaching

Interested in our private Savour Podcast? For more real conversations between Wendy and Krystal check out the Savour Podcast launching this spring. Sign up for the waitlist at https://serendipitousrebel.com/savourpodcast.com

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and build an aligned business to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serendipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/company/serendipitous-rebel/

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebel.com/blog

Loved this episode? Leave us a review and rating!

In this kickoff to their Savour Summit for female entrepreneurs, Wendy and Krystal introduce the concept of self-awareness as the vital foundation for building a successful, fulfilling business. They emphasize how knowing your strengths, preferences, and alignment can help you make smarter decisions, avoid shiny-object distractions, and stay authentic to your purpose.

They also outline their holistic SAVOR model—Step Out of Your Comfort Zone, Align Your Passions & Interests, Venture Under Your Own Power, Open Yourself to Connections, Unwind with Self Care and Ritualize Gratitude & Celebration—as a framework for guiding both personal and professional growth. When you are aligned with what lights you up, you can tap into a state of flow and maintain momentum without burning out.

Finally, Wendy and Krystal highlight the first part of the Savour Summit's lineup of expert speakers, each sharing insights on self-awareness, including human design, intuitive gifts, character strengths, and more. They invite listeners to soak up the lessons, take notes, and reach out with feedback—emphasizing that true success in entrepreneurship begins with understanding yourself first.

Check out our private podcast for more behind the scenes conversations: https://serendipitousrebel.com/savourpodcast

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and define their voices to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and launch podcasts to help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serndipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/serendipitousrebel

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebelpodcast.com

Loved this episode? Leave us a review and rating!

Imagine this: a cozy girls' night out, a welcome break from the daily grind of our own masterminding sessions. We decided to take a breather, to step away from the chaos for a moment, and enjoy a light-hearted movie - Barbie. At first glance, just a fun film, but as we watched, it felt like Barbie was speaking directly to us, echoing the struggles we face every day.

Barbie, the epitome of perfection, dealing with her own midlife crisis, societal pressures, and the delicate balance of self and societies' expectations. It was a reminder that even the seemingly flawless have their own battles. As mothers and entrepreneurs, her journey struck a chord with us, leaving us not only entertained but also inspired to embrace our imperfections and dream bigger.

Now, let's dive into some important topics that'll light a spark in your soul.

First up, let's talk about change. It's daunting, sure, but there's power in stepping out of our comfort zones and embracing the unknown.

Then, there's the delicate balance of navigating societal norms. It's about finding our own path while acknowledging the expectations placed upon us.

And of course, chasing our ambitions. It's a journey filled with ups and downs, but with perseverance, we can turn our dreams into reality.

But let's not forget to embrace our flaws and celebrate our journey. Imperfections are what make us unique, after all.

So grab your favorite snack, settle in, and let's navigate this journey together, one step at a time.

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and define their voices to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and launch podcasts to help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serndipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/serendipitousrebel

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebelpodcast.com

Loved this episode? Leave us a review and rating!

Have you ever heard these myths about business systems? Myth 1: Systems are only about workflows and databases. Myth 2: Transitioning business models doesn't require new systems. Myth 3: Using complex tools like Asana or Trello is the best approach. In this episode we share the truth about business systemization, but first, let's debunk these myths. Stay tuned for a game-changing revelation!

In this episode, you will be able to:

• Discover the power of efficient systems for boosting productivity and business growth.
• Uncover the secrets to smoothly transitioning your business models and systems for long-term success.
• Explore the essential tools that will revolutionize your business systemization and streamline your operations.
• Learn how to create a seamless and straightforward workflow that enhances efficiency and reduces stress.
• Master the art of crafting effective Standard Operating Procedures (SOPs) to elevate your small business to the next level.

Unleash Efficiency with the Right Tools

Choosing the right tools for business systemization is crucial for unleashing efficiency and productivity. Tools like calendars, task management apps, and note-taking programs can streamline processes and enhance workflow effectiveness. Tailoring these tools to fit your business needs and working style can significantly optimize your operations and drive sustainable success.

The resources mentioned in this episode are:

• Google Workspace: A suite of cloud computing, productivity, and collaboration tools, including Gmail, Calendar, Drive, and more. It's a simple and effective system for communication and task management.
• GoodNotes: An app for taking handwritten notes and annotating PDFs. It allows for organization and categorization of notes, making it a game changer for staying organized.
• Google Tasks: A simple task list that's part of Google Workspace. It's a straightforward way to keep track of to-dos and manage tasks without a steep learning curve.
• QuickBooks: A popular accounting software for small and medium-sized businesses. It's essential for bookkeeping and financial management, providing a system for tracking income and expenses.
• Standard Operating Procedures (SOPs): These are detailed, written instructions to achieve uniformity of the performance of a specific function. They are crucial for documenting processes and ensuring consistency in operations.

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and define their voices to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and launch podcasts to help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serndipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/serendipitousrebel

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebelpodcast.com

Loved this episode? Leave us a review and rating!

Curiosity piqued? What if we told you that the key to effective communication and personal growth lies in a surprising tool? This podcast conversation uncovers the hidden gems of empathy and curiosity that can change the game in business and relationships. Ready to unlock the power of genuine connection? Let's dive in and discover the unexpected tool that's been right in front of us all along.

In this episode, you will be able to:

• Mastering effective communication for personal growth leads to stronger relationships and greater professional success.
• Building empathy in conversations enhances understanding and fosters deeper connections with colleagues and clients.
• Utilizing Brene Brown's communication tools empowers you to create a culture of trust and belonging in your professional environment.
• Implementing strategies for conflict resolution in business ensures smoother operations and a more positive work environment.
• Embracing the importance of curiosity in professional relationships opens doors to new opportunities and innovative collaborations.

Mastering Effective Communication

In this episode, we explore the importance of effective communication for personal growth. Understanding how to communicate openly and honestly can lead to greater success in both personal and professional relationships. By mastering effective communication, we can express our thoughts and emotions clearly, fostering understanding and collaboration.

The resources mentioned in this episode are:

• Subscribe to the Purposeful Podcasting to stay updated on new episodes and upcoming challenges and workshops. You can do this by visiting their website or using your preferred podcast platform.
• Rate and review the podcast to provide feedback on what resonates with you and to help the hosts understand what their audience enjoys.
• Join the Purposeful Podcasting email list to be notified about upcoming challenges, workshops, and other valuable content related to purpose-driven profits.
• Check out the Purposeful Podcasting website at serendipitousrebel.com to submit topics you'd like to hear about in future episodes.
• Stay engaged with Purposeful Podcasting on social media to participate in discussions, share your thoughts, and connect with the hosts and other listeners.

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and define their voices to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and launch podcasts to help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serndipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/serendipitousrebel

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebelpodcast.com

Loved this episode? Leave us a review and rating!

Ever felt like you're constantly juggling work, family, and personal time without finding the right balance? You've probably been told to simply "manage your time better" and "make time for yourself," but let's face it, that advice often leaves you feeling overwhelmed and burnt out, right? It's time to break free from the cycle of exhaustion and discover the real secrets to sustaining your energy and achieving a healthy work-life balance. Let's dive in and uncover the game-changing strategies that actually work.

In this episode, you will be able to:

• Discover the key to maintaining sustained energy levels as an entrepreneur.
• Prioritize your physical well-being to unlock a powerful energy boost for your business.
• Master effective communication strategies for successful business partnerships.
• Learn the art of strategic planning to optimize your workflow and boost productivity.
• Embrace the importance of setting boundaries for achieving a healthy work-life balance.

Master Effective Communication for Business Partnerships

In a professional environment, effective communication goes a long way in building and sustaining fruitful business partnerships. Transparent and clear communication helps keep expectations aligned, fosters mutual respect, and ensures each party knows their responsibilities. Thus, mastering communication skills is crucial for entrepreneurial success, as it fosters stronger ties and builds productive business relationships.

The resources mentioned in this episode are:

• Subscribe to the Purposeful Podcasting show and leave a rating if you enjoyed the content.
• Connect with the hosts on social media to engage in discussions about strategies for achieving balance and prioritizing tasks.
• Explore the website to find resources and tools that can help in forecasting and prioritizing tasks for a more balanced life.
• Reach out to the hosts for assistance with implementing strategies to achieve balance and prioritize tasks effectively.

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and define their voices to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and launch podcasts to help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serndipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/serendipitousrebel

Website: https://serendipitousrebel.com

Blog: https://serendiptousrebelpodcast.com

Loved this episode? Leave us a review and rating!

If you're feeling overwhelmed by the endless options and investments for your business, and finding that generic courses and large-scale programs are leaving you with more questions than answers, then you are not alone! The struggle to figure out what to prioritize and where to invest can often lead to wasted time, money, and energy, with little to show for it.

In this episode, you will be able to:

• Maximize profitability to secure long-term success for your business.
• Invest in foundational business elements to build a strong and sustainable company.
• Attract leads with a CRM system for enhanced customer relationships and increased sales opportunities.
• Implement autoresponder for effective and targeted email marketing strategies.
• Obtain industry-specific certifications to boost your business's credibility and reputation.

Establish Strong Foundation

Establishing a robust foundation for your business is crucial to its long-term success and sustainability. It involves making strategic decisions about your business's core needs and investing in foundational business elements such as a functional website, a CRM system, and industry-specific certifications. This creates a sturdy framework that enables further growth and development.

The resources mentioned in this episode are:

• FG Funnels - Customer Relationship Management (CRM) software. This tool is recommended for attracting leads, capturing leads, and making sales. It is an all-in-one tool with autoresponder capability for emailing your audience. It is suggested as a foundational necessity for any business.
• Captivate - A podcast distribution player recommended for podcasters. This tool is mentioned as a must-have for podcasters like the hosts of the purposeful podcasting show. It is noted to cost around $19 to $20 per month.
• Social Media Presence - The hosts emphasize the importance of having a presence on social media, specifically recommending starting with one platform where the ideal client lives. They advise against investing in expensive courses or programs that promise rapid growth in social media following.
• Lean Business Operations - The hosts advocate for running a lean business and encourage their clients to do the same. They stress the importance of working smarter, not harder, and avoiding unnecessary expenses that do not contribute to profitability.
• Coaching - The hosts express the value of investing in coaching tailored to the specific needs of the individual or business. They highlight the benefits of personalized guidance and strategies over generic group programs or courses.

Meet your podcast hosts:

We are Wendy and Krystal - two travel entrepreneurs turned business and marketing coaches, respectively. We help female entrepreneurs create the life they want and define their voices to make more impact in the world. We do this through various programs that help female coaches and consultants launch masterminds, achieve short term goals in their businesses through private coaching, and launch podcasts to help grow their community and establish themselves as thought leaders.

Our podcast covers all the issues we face as female entrepreneurs - from juggling our multiple roles as mothers and business owners to the ever changing landscape of online business.

Connect with us:

Instagram: https://www.instagram.com/serndipitousrebel

Facebook: https://www.facebook.com/serendipitousrebel

YouTube: https://www.youtube.com/serendipitousrebel

LinkedIn: https://www.linkedin.com/serendipitousrebel

Website:...