Tackling the negative perception of physical print in a digitally-focused world can be challenging. But one campaign aims to change that – through evidence, research and providing consumers with the right information.  

This episode of Print Matters – A Canon Podcast sees host Jacky Hobson speak to Two Sides' Jonathan Tame about the dangers of misinformation about print, the impact of ‘greenwashing’ and why print has an important role to play in successful, sustainable marketing.  

Finding ways to evolve and grow a print business in an increasingly digitally-focused world can be challenging. But providing fast, high-quality solutions to the issues faced by your customers can be a great way to go above and beyond – and build up the reputation of your business. 

This episode of Print Matters – A Canon Podcast sees host Jacky Hobson speak to XIC’s ‘Ideas Man’, Jason Moir, about how providing design, project management and other creative services that your customers need can open up doors for print businesses, and why it’s so important to take the customer along the creative journey with you. 

Post-COVID, businesses have faced a perfect storm of spiralling costs, supply chain problems and energy prices. And for print companies, that means it’s more important than ever to find and hold onto talented employees who are passionate about the opportunities available in print.

This episode of Print Matters – A Canon Podcast sees co-host Jacky Hobson speak to CustomerKNECT’s Financial and Commercial Director, Neil Hoban, about the wide variety of roles available in print companies, what kind of benefits really matter to employees, and why supporting colleagues at the start of their career can leave such a lasting impact.