What is it worth to you to be able to live in your customers’ minds 24/7? You can access all that staying power, and the success that comes with it, with a few well-planned (and well-placed) marketing moves.

On this episode of The Hidden Falls Media Experience, Alex and Zach dig into the psychology secrets used by the best marketers and sales teams out there, mind tricks you can use to price your products more effectively, what it takes to pull away from the dishonest Internet “experts” and create engagement-worthy content, and how to use sensory elements in your brand and products to completely revolutionize your customer experience. Tune in to learn how to carve out your place as a trusted authority in the minds of your target audience.

What You’ll Learn:

• What marketing really means without all the trends, showmanship, and bad advice - and what you need to know about marketing directly to your customers’ brains
• How to build customer trust, and raise your prices in the process, with just one short sentence
• Why our favorite smells (and the memories associated with them) have more power than we think over what we buy and how buying makes us feel
• And much more!

Favorite Quote:

“How do we create behavioral patterns? How do we take and hijack systems and behaviors to modify them to what we want? They use it in the context of counseling, but it's the same context for business. It's looking at human behavior, figuring out where your business or product or service overlaps with the habits they already have, and then starting to stack and deconstruct those in ways that we want.”

• Alex Vonderhaar

How to Get Involved:

Alex Vonderhaar is the founder and CEO of Hidden Falls Media, where he merged his background in neuroscience and psychology with his digital marketing experience. Alex has built a brand that helps large and small business owners achieve their goals by increasing brand awareness through natural messaging and research-backed strategies. You can find Alex on LinkedIn, Twitter, and Instagram.

If you enjoyed this episode, head over and visit us on Apple Podcasts - leave a review and let us know what you thought! Your feedback keeps us going. Thanks for helping us spread the word!

Tony Whatley is a business mentor, speaker, best-selling author, and podcast host. He is best known as Co-Founder of LS1Tech, an online automotive community which grew into the largest of its kind, with over 300,000 registered members. This business sold for millions in only five years after starting. Amazingly; it was just his part-time business!

Tony once led a successful corporate career with over 27 years experience in oil/gas, managing $100MM+ international EPIC projects. He has built and scaled project management departments, and consulted within Fortune 100 corporations on systems, processes, and leadership. Tony also has extensive experience in procurement and contract laws, as well as contract negotiation. In 2015, Tony decided to focus on building businesses full-time, and left behind a multiple six-figure salary range to do what he loves.

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Guest: Tony Whatley

https://365driven.com/

https://365driven.com/book/

https://www.instagram.com/365driven/

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Host: Alex Vonderhaar

Alex is a serial entrepreneur and the Founder of Hidden Falls Media, a neuro-marketing agency servicing SMB clients across the globe.

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Instagram: http://instagram.com/alex.vonderhaar

LinkedIn:https://www.linkedin.com/in/alex-vonderhaar

Facebook: http://facebook.com/hiddenfallsmedia

Website: http://www.hiddenfallsmedia.com

Weekly playlist: http://bit.ly/HiddenFallsMedia

We have all done it. You turn on the TV and, without thinking, start scrolling through social media while the nightly news plays aimlessly in the background. This isn’t because you are addicted to your feed – you are distracted by it. Distracted behavior is likely to present in aspects of your life you haven’t even noticed.

Nir Eyal is an expert on the intersection of psychology, technology, and business. His most recent bestseller, Indistractable: How to Control Your Attention and Choose Your Life, breaks down the habit of distraction many people fall victim to every day.

In this episode of the Hidden Falls Media Experience, Nir and Alex dive into what constitutes addiction, habits, and triggers to give a comprehensive take on how to overcome distraction in your life. Listen in for an episode that will realign the way you approach productivity.

What You'll Learn:

• What is pseudo-work, and why it is harmful to your productivity
• How internal and external triggers influence your response to uncomfortable emotional states
• Why any task can’t become a habit and how activities that are performed within this stream of unconscious thought don’t necessarily make you more productive
• And much more!

Favorite Quote:

“When you tell people they're addicted to something; they believe there's nothing they can do. Because addiction is this compulsive dependency; because it is a pathology – we medicalize and moralize behavior that we can control.”

• Nir Eyal

Connect with Nir:

nirandfar.com

How to Get Involved:

Alex Vonderhaar is the founder and CEO of Hidden Falls Media, where he merged his background in neuroscience and psychology with his digital marketing experience. Alex has built a brand that helps large and small business owners achieve their goals by increasing brand awareness through natural messaging and research-backed strategies. You can find Alex on LinkedIn, Twitter, and Instagram.

If you enjoyed this episode, head over and visit us on Apple Podcasts - leave a review and let us know what you thought! Your feedback keeps us going. Thanks for helping us spread the word!

This will blow your mind!

Tony Piloseno is one of the top content creators in the world with over 2 MILLION followers across all platforms. But not only is this young man social media savvy, he’s also a successful entrepreneur! He has got a wealth of knowledge you NEED to hear!

The only way to get ahead in the social media game AND EVERY OTHER AREA OF YOUR LIFE is to outwork everyone else… but how?

In this interview, Tony is sharing his unfiltered and authentic secrets about how to build a massive following on social media and revealing the HUSTLE behind the success.

He wasn’t just waiting around to live an average life. Tony went out and HUSTLED follower by follower to grow his reach, but not just for his own brand, but for Sherwin Williams. He was later fired after taking their social media accounts VIRAL, and later picked up a local Florida company where he is now building his entrepreneurial passions.

Building a social empire isn’t just about clout. It’s a REAL BUSINESS strategy that requires WORK, DEDICATION, and a RELENTLESS will to win!

Don’t miss out on these never-before shared strategies on how to grow your following and stand out online. PLUS Tony reveals the worst decision any content creator can make!

Social media is a business and this interview is your blueprint.

This episode is not just for Gen-Zers. This interview is for young and old alike who want to increase their productivity in business and digital marketing.

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Guest: Tony Piloseno

https://www.instagram.com/tonesterpaints/

https://www.tiktok.com/@tonesterpaints?lang=en

https://www.youtube.com/channel/UCUhLCpJxt5XmU5d0-LwhLMw

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Host: Alex Vonderhaar

https://www.instagram.com/alex.vonderhaar/

Free Fix Your Marketing Community: bit.ly/HFM-FixYourMarketing

It's not a matter of if, but a matter of when.... burnout is inevitable. Whether you're a surgeon, lawyer, CEO, blue collar worker, or a middle school student. Our bodies and minds are constantly in overdrive, and our society doesn't do us any favors to correct this over stimulated state of being.

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In this episode Erica and Alex breakdown some incredible techniques to help you overcome burnout so you can live your best life!

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If you enjoyed this episode, please take a second and pop us a review… p.s. It would mean the world to me if you hit the subscribe button ;)

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Guest: Erica Cuni

www.theburnoutprofessor.com/burnout-quiz

https://www.instagram.com/theburnoutprofessor/

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Host: Alex Vonderhaar

https://www.instagram.com/alex.vonderhaar/

Free Fix Your Marketing Community: bit.ly/HFM-FixYourMarketing

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Anthony Hammond is an entrepreneur, real estate investor and a 20+ year professional in organizational leadership. Buying his first investment property at 17 yrs old, Anthony has continued to diversify with endeavors that include:

• Founder of Brothers Dojo (Anthony is a black belt in karate and an experienced kickboxer)
• Founder of Redfox Apps
• Founder of SWAGGA™ Apparel
• Founder of The DOWORK Foundation
• Director of Schmick Management & Investment Services Pty Ltd

With an extensive success record in business, from going 0-$50k p/m in less than 6 months to generating a 7-figure Company in less than 12 months, Anthony lives by a very simple philosophy, 'Do The Work'.

If you are looking for MORE in your life, your relationships, your health along with your wealth, including building and / or scaling a business, Anthony can help you get to where you want to go.

anthonyhammond.com.au

https://www.facebook.com/DOWORKFoundation

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If you enjoyed this episode, please take a second and pop us a review… p.s. It would mean the world to me if you hit the subscribe button ;)

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Host: Alex Vonderhaar

Alex is a serial entrepreneur and the Founder of Hidden Falls Media, a neuro-marketing agency servicing SMB clients across the globe.

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Instagram: instagram.com/alex.vonderhaar

LinkedIn: www.linkedin.com/in/alex-vond...

Facebook: facebook.com/hiddenfallsmedia

Website: www.hiddenfallsmedia.com

Weekly playlist: bit.ly/HiddenFallsMedia

Mike Machin is the CEO/Creative Director at Machine Studio, a graphic artist, digital media specialist, and incredible Entrepreneur. In this episode, Alex and Mike cover the impact that good creative inside your business can have.

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If you enjoyed this episode, please take a second and say ‘Hi’ in the comments and let me and my team know what you thought of the video … p.s. It would mean the world to me if you hit the subscribe button ;)

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Alex Vonderhaar is a serial entrepreneur and the Founder of Hidden Falls Media, a neuro-marketing agency servicing SMB clients across the globe.

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Instagram: http://instagram.com/alex.vonderhaar

LinkedIn:https://www.linkedin.com/in/alex-vond...

Facebook: http://facebook.com/hiddenfallsmedia

Website: http://www.hiddenfallsmedia.com

Weekly playlist: http://bit.ly/HiddenFallsMedia

Have you ever wondered what the secret is to living your best life? We all know we have to put in the work to get what we want...but more importantly, it takes being consistent and having good habits to make the work count!

On this episode of “Friday Fast Track,” Alex shares daily habits he’s implemented that have changed his life. They’ve allowed him to grow in his business and achieve many personal goals, getting him to be where he wants to be.

If you want to excel when it comes to your income, fitness, and cognitive capacity, then this episode is for you. Tune in to learn more on how to get work done faster and be performing at a higher level.

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What You'll Learn:

• That you have to be clear when creating your goals.
• How by following these steps you can become more creative, and have less anxiety.
• Why without consistency your time will be wasted and your goals will fail.

Favorite Quote:

“ You really can't expect to get what you want or achieve anything in particular without having a direction.”

– Alex Vonderhaar

How to Get Involved:

Alex Vonderharr is the founder and CEO of Hidden Falls Media, where he merged his background in neuroscience and psychology with his digital marketing experience. Alex has built a brand that helps large and small business owners achieve their goals by increasing brand awareness through natural messaging and research-backed strategies. You can find Alex on LinkedIn, Twitter, and Instagram.

If you enjoyed this episode, head over and visit us on Apple Podcasts - leave a review and let us know what you thought! Your feedback keeps us going. Thanks for helping us spread the word!