• Nerdology: Social Proof - Why We Follow the Crowd and What It Means for Brands

  • Oct 23 2024
  • Length: 5 mins
  • Podcast

Nerdology: Social Proof - Why We Follow the Crowd and What It Means for Brands

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  • Summary

  • In this episode of Nerdology, we’re breaking down the science of social proof—why we tend to follow the crowd and how this psychological phenomenon is shaping the way we buy. From TikTok beauty trends to influencer endorsements, social proof is everywhere. We’ll also dive into memetics—how ideas and trends spread—and what it all means for product developers in the consumer packaged goods space. If you're curious about how brands like Glossier and The Ordinary are using social proof to build trust and grow, this one’s for you! Visit www.nerdoscientist.com for more! #FacialCoding #ConsumerResearch #BehavioralScience #Neuroscience #ConstructedEmotion #LisaFeldmanBarrett #ImplicitAssociation #ConsumerBehavior #EmotionScience #NerdologyPodcast #MarketingInsights #Neuromarketing #PsychologyInBusiness #BehavioralFrameworks #EmotionalIntelligence #ConsumerPsychology #nerdoscientist
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