In this episode of The Unified Brand Podcast, we’re joined by Jesse Wroblewski, CEO and founder of Decommoditized and author of the game-changing book "Marketing For Supervillains."

Jesse dives deep into how brands unintentionally become commodities and reveals his unique approach to “decommoditize” businesses by injecting personality and creating differentiation.

Discover how supervillain thinking can help you break free from the crowd, command premium pricing, and thrive in any market. If you're ready to stop competing in the race to the bottom and start owning your space, this episode is for you.

Key Takeaways:

• Identifying early warning signs that your brand is becoming a commodity
• How to reposition and find powerful differentiators in your market
• Why embracing the supervillain mindset can help you disrupt your competition

Tune in and learn how to unleash your brand’s true potential.

---------------------------------------------------------------Jesse's links

Personal

Jesse linkedin - ⁠https://www.linkedin.com/in/jesse-wroblewski/

Book - ⁠Marketing for supervillains

Website - https://decommoditized.com

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