• How Relationships are Key to Maximizing CLTV w/ George Bryant

  • Jun 2 2022
  • Length: 25 mins
  • Podcast

How Relationships are Key to Maximizing CLTV w/ George Bryant

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  • Summary


  • -What is the MET (Minimum Effective Time) to generate X result
    -How to build relationships with intentionality
    -Using the “Mom test” to make communication accessible
    -Consistency in touchpoints
    -Personalization at scale
    -What extra things are you doing to build customer love?
    -Not B2B. Not B2C. H2H. Human to Human
    -Building product associations through relationships
    -Psychology of positioning
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