• AI in Pharma: Working Smarter With Generative AI
    Dec 4 2024

    The way we work and partner with clients is being reshaped by generative AI. And in this episode of the #HealthyPerspectives podcast, we talk with a special guest from Jasper AI about platforms that are enabling smarter, more efficient content creation and automation.

    Show More Show Less
    40 mins
  • AI in Pharma: Addressing Real Business Challenges Now
    Oct 31 2024

    How can AI solve the marketing challenges of today—and help you get ahead? Our Chief Experience Officer, John Deely, offers some practical advice on the latest episode of the #HealthyPerspectives podcast.

    Show More Show Less
    21 mins
  • AI in Pharma: Busting Myths & Hype
    Oct 7 2024

    You can’t believe everything you read about AI in healthcare marketing. So join us for our latest episode of the #HealthyPerspectives podcast to bust some of the most common AI myths.

    Show More Show Less
    25 mins
  • Patient Stories: How to Lead With Authenticity
    May 8 2024

    How can brands tell more authentic, compelling patient stories? In this episode, we get tips from 2 of our creative directors on capturing content on and off set and the importance of diversity both behind and in front of the camera.

    Show More Show Less
    15 mins
  • Patient Stories: What Makes for a Great Shoot
    Apr 8 2024

    What’s the difference between a good patient story and a great one? In our latest podcast episode, we get tips from 2 of our creative directors on what makes for an amazing shoot and more.

    Show More Show Less
    16 mins
  • How Grassroots Campaigns Can Go Far
    Jul 27 2023

    How can smaller brands with limited media budgets make a meaningful impact?

    In the latest episode of the Healthy Perspectives podcast, we talk with Ilyssa Berger, a Creative Director at Patients & Purpose, about an impactful campaign highlighting period poverty in the US. Learn how a powerful brand voice, social media savvy, and community collaboration helped the campaign reach more than 32 million people—with no media spend. Give it a listen!

    #HealthyPerspectives #periodpoverty #periodpositivity #poweraperiod #nomoresecrets[

    Show More Show Less
    25 mins
  • How Omnichannel Can Automagically Transform Your Brand
    Jan 31 2023

    How do you get started with omnichannel, and how could it automagically transform your healthcare brand?

    In the latest episode of the Healthy Perspectives podcast, we talk with Katie Manty, VP, Omnichannel Strategist at Omnicom Health Group’s Omnichannel Center of Excellence, and discuss how taking meaningful steps toward omnichannel can help you reach your marketing goals. Give it a listen!

    #HealthyPerspectives #omnichannel

    Show More Show Less
    31 mins
  • Why Podcasts Have the Ear of Every Audience in Healthcare
    Sep 14 2022

    Since 2020, patients and healthcare professionals have been listening to more podcasts than ever before. So, in this latest episode of the Healthy Perspectives podcast, we talk with P&P Strategy & Innovation lead, Steph Parker, about how healthcare brands can capitalize on that trend. Give it a listen here!

    #HealthyPerspectives #podcasting #podcastmarketing

    Show More Show Less
    28 mins