• Growing a Supps Brand to $70M in 2.5 Years

  • Jan 14 2025
  • Length: 52 mins
  • Podcast

Growing a Supps Brand to $70M in 2.5 Years

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  • Summary

  • Devyn Merklin, former CMO of Livingood Daily, shares the raw truth behind scaling a supplement brand to $70M in annual revenue. From relentless testing to mastering Shopify funnels, Devyn provides a thoughtful analysis of the strategies that worked, the mistakes that taught valuable lessons, and how brands can apply these insights to their own growth journeys.

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    People

    • Devyn Merklin
    • Dr. Blake Livingood
    • Ezra Firestone
    • Randall Pitch
    • Russell Brunson

    Brands

    • Hoonigan
    • Livingood Daily
    • Offset
    • Smart Marketer

    Apps

    • Printful
    • ViralSweep

    Tools

    • Kajabi
    • ClickFunnels

    Services

    • Flippa
    • Empire Flippers
    • BuyBizSell
    • The XScale
    Sponsors
    • Zipify
    • Cleverific
    • Boost Filter & Search
    Help the show
    • Ask a question in The Unofficial Shopify Podcast Facebook Group
    • Leave a review
    • Subscribe wherever you get your podcasts
    What's Kurt up to?
    • See our recent work at Ethercycle
    • Subscribe to our YouTube Channel
    • Apply to work with Kurt to grow your store.
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