Geronimo Unfiltered

By: TBC Studios
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  • Summary

  • Most studio owners decide to open their fitness and wellness businesses because they want to help people and add more meaning into their lives. Their heart is in the right place, but scaling a profitable business that feels incredible to own and run is trickier than ever before. So where they get stuck is no one has ever shown them how to run a wildly successful business, without the overwhelm and chaos. Plus, they’re doing it all alone. Until now. Welcome to The Geronimo Unfiltered Podcast for ambitious boutique studio owners who are allergic to average and know they’re capable of more. They’re just missing the HOW. I’m your host Doza, CEO and Founder of The Geronimo Academy... And together with my crew and my community of owners and managers who are the doers and the implementers, we are on a mission to pioneer a better way to own and operate a health and fitness business, while building a life you love, not hate. So, if you’re ready to push your boundaries, level up your money, meaning and impact & stop doing it all alone… then you’re in the right place ... This is going to be raw and unfiltered, zero bullshit. So take a deep breath, strap yourself in, and let’s get started.
    Geronimo Unfiltered 2023
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Economics Hygiene & Healthy Living Leadership
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Episodes
  • Stop Doing It All Yourself: How to Build a Team That Works (So You Don’t Have To)

    Stop Doing It All Yourself: How to Build a Team That Works (So You Don’t Have To)
    Jan 28 2025
    Are you still the one opening the doors at 5 AM, answering texts about broken equipment, and juggling a million tasks that shouldn’t even be on your plate? If your business falls apart the second you step away, we need to talk. In this episode, I’m sharing exactly how to stop being the bottleneck, build a team that actually performs, and finally take control of your time in 2025. Here’s what we’re covering: The one test that tells you if you’ve actually built a business or just a job Why your team isn’t performing + how to fix it The daily habits you need to get out of burnout and into growth mode How to finally let go, delegate effectively, and reclaim your time The mindset shift that turns overwhelm into control (and results) … and a whole lot more Did you miss part 1? Listen to ‘The Winning Habits That Will Break Your Studio Out of Survival Mode in 2025’ on Spotify or Apple. If you’re looking for more info on how to have 1:1s with your team, queue up ‘The 1:1 Formula You Need to Increase Productivity’ next on Spotify or Apple. Want free resources? DM over over on IG @hey.doza with ‘books’ for my personal recommendations or ‘non negotiables’. Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
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    33 mins
  • The Winning Habits That Will Break Your Studio Out of Survival Mode in 2025

    The Winning Habits That Will Break Your Studio Out of Survival Mode in 2025
    Jan 21 2025
    Are your leads drying up? Is your sales process a mess? Are you just guessing at your numbers? Then this episode is your wake up call. In this episode, I’m breaking down the exact daily, weekly, and monthly habits top studios are using to grow their leads, improve sales, and actually understand their business. These are the non-negotiables that will get you out of survival mode and set you up for a winning year. Here’s what we’re covering: Why most studios can’t hit consistent lead flow + how to fix it The sales process mistakes that are costing you conversions (and money) How to spot the handbrake holding your business back + remove it for good The one habit that will make tracking your metrics simple, so you always know what’s working How to turn email marketing into a lead-generating machine (and why most studios aren’t doing it) … and a whole lot more Want free resources? DM me over at @hey.doza with ‘winning’ to grab the checklist for this episode. Or ‘script’ and I’ll send you our sales script. Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
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    24 mins
  • We Found Over $100K in Savings From Analysing P&Ls … and You Could Too

    We Found Over $100K in Savings From Analysing P&Ls … and You Could Too
    Jan 14 2025
    Do you feel like your costs are creeping up but you don’t know where to start cutting? Or you feel like you’re working crazy hours but STILL never seeing the money hit your bank account? Then this one is for you. Today I’m sitting down with Benny, Geronimo’s COO to talk about what it looks like to have a PROFITABLE business. The conversation we're having today is something usually only people within the academy have access to but after Benny found $100k after auditing just a couple of our studios we knew we had to bring it to the pod. We’re talking about how much you should be spending on wages each month, when is the right time to hire additional staff, and the immediate actions you can take if your expenses are too high. Tune in to find out: Why 10% profit is your new breakeven… and how to hit it Common wage mistakes that are draining your bank account The one thing you NEED to stop doing if you want to make profit in 2025 The quick fixes Benny finds in studio P&Ls that will save you thousands … and a whole lot more Prefer watching to listening? Check out the video version of the podcast here. WANT MORE: To say thank you for listening to the pod we’d like to gift you a FREE session to brainstorm a 3 Step Action Plan for your gym or fitness studio so you know EXACTLY what step you need to take to grow. Book in yours here Want to follow along behind the scenes? Check out @thegeronimoacademy and @hey.doza
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    21 mins

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