• From Random Acts to Revenue: Building a 3-Stage Marketing System That Actually Works

  • Jan 15 2025
  • Length: 42 mins
  • Podcast

From Random Acts to Revenue: Building a 3-Stage Marketing System That Actually Works

  • Summary

  • Did you know that 97% of potential healthcare tech clients aren't ready to buy right now?

    For founders generating $2M+, this statistic often leads to scattered marketing efforts and wasted resources.

    🎧 In our latest podcast episode, we break down how successful healthcare tech companies build systematic marketing approaches that create predictable revenue without constant tactical shifts.

    What you'll learn:

    🔑 Why most healthcare tech marketing efforts fail and how to fix them

    🔑 The three-stage conversion system that turns prospects into clients

    🔑 How to identify and market to five distinct buyer types in healthcare tech

    🔑 Building repeatable processes that VCs love and teams can execute

    🔑 Creating marketing systems that scale with your company

    🔑 Converting "not ready" prospects into future clients

    🔑 Implementing a 90-day plan for systematic marketing success

    This episode is essential for healthcare tech founders ready to move beyond random marketing acts and create predictable revenue systems.

    Ready to transform your marketing strategy?

    Join the conversation and learn how to build a marketing engine that consistently attracts and converts enterprise clients.

    🎙️ Listen to the full episode on Apple Podcasts, Spotify, or your favorite platform.

    Share your thoughts: What's your biggest challenge in creating consistent marketing results?


    Episode Timeline:

    00:00:00 - Why Healthcare Marketing Fails

    00:01:01 - Meet Cat: The Marketing Multiplier

    00:06:12 - The Three-Stage Marketing System

    00:11:04 - The Psychology of Marketing Strategies

    00:17:50 - Defining Buyer Types and Tailoring Engagement

    00:15:25 - The Importance of Repeatability and Documentation

    00:24:18 - Navigating Challenges in Marketing Execution

    00:29:15 - Leveraging Relationships Over Leads

    00:33:14 - Aligning Marketing with Buyer Evolution

    00:36:36 - Closing Reflections: Building Impactful Marketing Systems


    Listen 🔊to this episode now and Subscribe to the Provider’s Edge to never miss an episode❗

    🎧 SabrinaRunbeck.com/Podcast

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    We love to hear your feedback.

    Send me a personal message on Linkedin.com/in/SabrinaRunbeck or share a post and tag me @SabrinaRunbeck

    Let me know how you like to uplevel your success!

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