• Football FOMO - Amy Sprangers, Seattle Seahawks

  • Sep 16 2020
  • Length: 29 mins
  • Podcast

Football FOMO - Amy Sprangers, Seattle Seahawks

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  • Summary

  • The home field advantage in the NFL is significant. As the 2020 season gets under way, the impact of fanless stadiums - which is the case for the majority of teams in the league - will be seen, heard and definitely felt by players and fans alike. Does it alter competitive balance when one team has fans at games and another doesn't? And in stadiums that literally reverberate with the sound of fan passion, how are those teams and those fans going to keep that vibe going without actually BEING THERE? We spoke with the Seattle Seahawks' Senior Vice President of Revenue, Amy Sprangers, to see how her organization, its sponsoring partners and their fans are dealing with this new reality.
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Marketing Economics
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