In this episode of the podcast, Dylan sits down with Sarah Weiss to chat about the power of social media. Sarah shares her journey from a speech therapist to a social media strategist, offering valuable insights into using TikTok, Instagram, and other platforms to market e-commerce businesses.

She emphasizes the importance of personal branding, authenticity, and engagement in social media to achieve business success. Sarah also discusses practical strategies for content creation, overcoming imposter syndrome, the nuances of different social media platforms, and the benefits of TikTok Shop for product-based businesses. Listeners will learn actionable tips to enhance their social media presence and grow their Etsy shops.

In this episode, we discuss:

[04:14] Understanding TikTok and Instagram for Business

[08:06] The Importance of Personal Branding

[18:46] Navigating TikTok Shop and Storytelling

[23:41] Effective Social Media Strategies and Engagement

[33:02] Working with Sarah Weiss: Services and Offerings

Connect with Sarah:

Website: https://www.go.onbrandbysarah.com

Instagram: https://www.instagram.com/@onbrandbysarah

Freebie: https://onbrandbysarah.ck.page/127ed0c89d

About Sarah Weiss:

Sarah is a business mentor and content marketing strategist specializing in short-form video (LIKE TIKTOK!) She gets brands and biz owners visible online using the power of video so they can tell their stories, sell their ish, and feel GOOD while doing it!

When she's not nailing it on social, Sarah loves going to wineries with her hubby, cuddling her dogs, and jamming out to Broadway show tunes!

Want to get your $1 trial listing? Head to EtSEO and grab it today.

🔗 LINKS

📖 Download my FREE 16-step checklist: https://dylanjahraus.mykajabi.com/opt-in-7cbce5a9-e57e-4967-a4c3-6c85f523eaac

📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast

🏆 Student Results
https://www.dylanjahraus.com/student-testimonials

📷 Instagram - https://www.instagram.com/dylanjahraus/


👋 WHO AM I?
Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

In this episode, I break down the best Etsy tips to blow up your shop in 2024! Whether you just opened a new Etsy shop or you've been selling on Etsy for years, these 3 Etsy Seller secrets will unlock your potential for making more money on Etsy!

Want to get your $1 trial listing? Head to EtSEO and grab it today.

🔗 LINKS

📖 Download my FREE 16-step checklist: https://dylanjahraus.mykajabi.com/opt-in-7cbce5a9-e57e-4967-a4c3-6c85f523eaac

📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast

🏆 Student Results
https://www.dylanjahraus.com/student-testimonials

📷 Instagram - https://www.instagram.com/dylanjahraus/


👋 WHO AM I?
Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!

In this episode, Dylan sits down with Genieva Davidson who shares invaluable insights on achieving free visibility for your Etsy shop through PR and affiliate marketing.

Genieva dives into her background and expertise in pitching, offering practical advice on how to start, find the right platforms, and create engaging pitches. Learn about the balance between traditional PR features and podcasts, how to leverage SEO, and the power of affiliate strategies. Tune in for actionable steps to scale your Etsy business without spending a dime on ads.

In this episode, we discuss:

[01:39] Geneva's Background and Journey to Working on PR

[03:26] Starting with PR and Pitching

[04:40] Effective Pitching Strategies

[09:13] Value of Small vs. Large Publications

[11:13] Cost and Pay-to-Play in PR

[13:58] Pitching Stories and Angles

[26:19] DIY vs. Done-for-You PR Services

Links Mentioned:

Qwoted

HARO

Connect with Genieva:

Website: https://genievablissmedia.com/

Instagram: instagram.com/genievablissmedia

Freebie: genievablissmedia.com/freebie

Want to get your $1 trial listing? Head to EtSEO and grab it today.

🔗 LINKS

📖 Download my FREE 16-step checklist: https://dylanjahraus.mykajabi.com/opt-in-7cbce5a9-e57e-4967-a4c3-6c85f523eaac

📞 Book a call with me to discuss your Etsy Shop and hear more about how I can help you through my program, The Ultimate Etsy Course and 1:1 Coaching! https://calendly.com/dylanjahraus/the-ultimate-etsy-course-qualification-call-podcast

🏆 Student Results
https://www.dylanjahraus.com/student-testimonials

📷 Instagram - https://www.instagram.com/dylanjahraus/


👋 WHO AM I?
Welcome, friends! I am Dylan, a multi-six figure Etsy & Shopify seller. My Etsy shop ranks in the 0.1% of Etsy shops worldwide and we reached $1M+ in sales in just 5 years. I am here to provide value to YOU through tips and tactical advice, either to start your new Etsy shop or to grow your current Etsy shop to the multi-six figure level and beyond. There's no fluff here - only tactics that add to your profit and save you time!