• Ep. 61 Why key account growth should be about creating a win/win

  • Mar 19 2024
  • Length: 40 mins
  • Podcast

Ep. 61 Why key account growth should be about creating a win/win

  • Summary

  • Securing and retaining strategic accounts can be challenging, especially in complex industries like life sciences. In this episode, Jerid Lydic from Pfizer draws on his 25 years of experience to offer battle-tested strategies for winning a greater share of your most valuable customers.

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