In this episode of the Ease and Impact podcast, host Frankie Jay guides solopreneurs through a practical digital decluttering process to start the new year with clarity and focus. Learn about the science behind fresh starts and how to create a more streamlined digital workspace for your business.

• The "Fresh Start Effect" and why our brains are wired to embrace new beginnings
• Why digital clutter impacts our mental state and business productivity
• Five actionable steps to declutter your digital life

1. Email Clean-Up: How to handle those "saved for later" emails that are 3-6 months old
2. Subscription Management: Tips for unsubscribing from non-essential email lists
3. App Audit: A step-by-step guide to clearing unused apps (including iPhone-specific instructions)
4. Desktop Organization: The psychological benefits of a clean desktop and how to achieve it
5. Software Subscription Audit: A four-column system to evaluate your business tools and subscriptions

• How to avoid using organization as a procrastination tool
• Creating a spreadsheet to track software subscriptions
• Questions to ask yourself when evaluating business tools
• Ways to consolidate tools and reduce unnecessary expenses

The episode emphasizes that digital decluttering isn't just about tidiness—it's about creating space for creativity, innovation, and growth in your business.

As Frankie says, "Your business thrives when you thrive."

Next Episode: Tune in next week at 10am New Zealand time for more solopreneur insights and strategies. Want to shape future episodes?

Leave a comment below with your questions, challenges, or feedback about this episode.

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