Digital Business Evolution cover art

Digital Business Evolution

By: Jessica DeRose
  • Summary

  • How do I monetize my social media? How do I overcome imposter syndrome? How do I start an online business? How do I use organic social media marketing to grow my audience and my income? Welcome to the Digital Business Evolution podcast where your host, Jess Glazer DeRose, will be answering all of these questions and so much more. Each week she will bring you solo episodes and expert guests to guide you with the latest strategies, tools, and mindset hacks. Jess will also be sharing the lessons she has learned in life and business in an effort to help you in yours so you can go out and create an even bigger impact in this world! As always, Cheers to your evolution!
    2022
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Episodes
  • DBE 0216: Understanding Buyer Behavior for Your Online Business
    Jul 4 2024

    In this episode of the Digital Business Evolution podcast, Jess is back with segments from her FREE live coaching calls! These powerful excerpts are great to quickly binge and take action in your business.

    And we know some of you love watching content on YouTube so you can head over to the DBE YouTube Channel: https://www.youtube.com/@jessicaderose/videos

    In this segment today, we delve into a crucial question asked by Ashley, a dog trainer from San Diego. Ashley is torn between whether or not to display her prices on her website as she relaunches her business. Jess discusses the complexities of pricing in the digital space, emphasizing the importance of understanding the value of transformation rather than solely focusing on the price tag. From split testing landing pages to navigating discovery calls, Jess provides valuable insights for anyone considering how to present their services online. Tune in to gain valuable knowledge on setting up your sales page for success in the digital business world.

    As always, cheers to your evolution!

    Key Takeaways:

    • Pricing and Sales Page Strategy

    • Nuanced messaging for different ideal clients

    • The importance of intake questions and discovery calls

    Episode Resources

    • Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe!

    • For all the juicy details of The Club Membership, CLICK HERE: https://www.jessglazer.com/theclub

    📸 Current Gear/Camera Setup:

    • Roost V3 Laptop Stand

    • Rode Wireless GO II (Mic For Solo Episodes)

    • Blue Yeti (Mic For Guest Episodes)

    Connect with Jess

    Instagram: @iamjessicaderose

    TikTok: @iamjessicaderose

    Youtube: @jessicaderose

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    19 mins
  • How to Show Up on Social Media with Jera Foster Fell
    Jul 3 2024

    In this episode of the Digital Business Evolution podcast, Social Media coach, Speaker and Content Creator Jera Foster Fell aka Jera Bean( by her loyal following) joins Jess as they unpack the secrets to building a loyal and engaged community on social media by showing up as your most authentic self. Learn how to find your uniqueness or as Jess and Jera like to call it, your secret sauce in the social media landscape. Listen in on guidelines to be more vulnerable on social media and take in information on how to address and deal with criticisms and trolls.

    With 1.5 million followers on TikTok, Jera talks about her shift to to the Tik Tok platform and why it opened up a door to show up as her most authentic self. If you really want to connect with your audience it comes down to the small things you do that you might not realize will bring you closer than ever before to them. Jera closes out the episode with 3 big tips on how to film short form videos and even a segment detailing batching content.

    Key Takeaways:

    • When thinking of your secret sauce, think about your past and current elements.. If you think your past traumas or experience is not enough there is someone always out there who needs to listen to what you have to say.
    • Why responding to the big trolls will take away your energy as you keep checking for their messages and validating yourself. Keep in mind that they can be going through something in their own lives as we are all mirrors to each other.
    • Learn all the components to short form video.

    Key Timestamps

    [05:30] – What is your secret sauce?

    [9:34] – How to be more vulnerable on social media;

    [20:00] – Dealing with criticism and trolls;

    [27:03] – Trusting your community to know what they are interested in;

    [35:00] – 3 Tricks to creating short form videos;

    [42:30] – Batching content;

    Episode Quotes

    • Trust the community to tune into what they are interested in and what they are not. That's the beauty of the secret sauce: the more “you” you bring into your content the more you are going to pull in the right people and repeal the wrong ones. .” –Jera Bean

    Episode Resources

    • Official Social Media Saloon Website: https://www.jerabean.com/saloon/
    • For all the juicy details of The Club Membership, CLICK HERE: https://www.jessglazer.com/theclub

    Connect with Jessica

    Instagram: @iamjessicaderose | @thedigitalbusinessevolution

    TikTok: @iamjessicaderose

    YouTube: Jessica DeRose

    Connect with Jera Bean

    Instagram:@JeraBean

    TikTok: https://www.tiktok.com/@jera.bean

    Website: https://www.jerabean.com/saloon/

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    56 mins
  • DBE 0215: Breaking the Mold: Creating a Life and Business That Defies the Status Quo
    Jul 2 2024

    In this episode of the Digital Business Evolution podcast, we challenge the status quo and empower you to make big moves in your business and life. Jess talks about the idea that as ambitious individuals, we are not considered the “norm”. She shares her insights on the importance of taking non-status quo actions and strengthening everything behind the scenes to achieve success. From detaching from outcomes to falling in love with the process, Jess encourages listeners to celebrate their journey and keep evolving.

    Tune in for a powerful reminder to embrace the extraordinary in all aspects of your life!

    As always, cheers to your evolution!

    Key Takeaways:

    • Embracing the Non-Normal

    • The necessity to be emotionally and mentally prepared to handle success.

    • Detaching from Outcome and Embracing the Process

    Episode Resources

    • For all the juicy details of The Club Membership, CLICK HERE: https://www.jessglazer.com/theclub

    • Check out the YouTube video for today's podcast right here: https://www.youtube.com/@jessicaderose/videos and don't forget to like, comment and subscribe!

    📸 Current Gear/Camera Setup:

    • Roost V3 Laptop Stand

    • Rode Wireless GO II (Mic For Solo Episodes)

    • Blue Yeti (Mic For Guest Episodes)

    Connect with Jess

    Instagram: @iamjessicaderose

    TikTok: @iamjessicaderose

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    17 mins

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