• Controversial Marketing Myth

  • Dec 2 2024
  • Length: 21 mins
  • Podcast

Controversial Marketing Myth

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  • Summary

  • Today we've got another controversy on our hands. Jon comes out with a bold statement… Split Tests are B.S. here's why…

    Timestamps:

    00:00 Introduction

    01:11 Controversial Statement: Split Tests are B.S.

    01:28 The Problem with Split Tests

    06:40 Valid Split Testing: What It Takes

    07:01 Optimization vs. Maximization

    08:54 Real-World Examples and Lessons

    19:58 Conclusion and Final Thoughts

    20:16 Outro and Contact Information

    Stay Connected:

    Visit us at: https://www.marketingedgepod.com/

    Join our community of entrepreneurs: https://www.skool.com/marketing-edge

    Get more free valuable content to watch: https://youtube.com/@codyalexandermkt

    Follow Jon on LinkedIn: www.linkedin.com/in/jon-alexander-ceo

    Follow Cody on LinkedIn: https://www.linkedin.com/in/codyalexander2

    Follow Cody on X: https://x.com/codyalexander2

    For feedback, episode ideas, and guest suggestions, contact:

    cody@marketingedgepod.com
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