Communication Queen | entrepreneurship, marketing, storytelling, public speaking, and podcasting

By: Kimberly Spencer | Master NLP Performance Coach for Entrepreneurs CEO of Communication Queens TEDx Speaker Author and Entrepreneur for 17+ years
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  • Summary

  • Welcome to Communication Queens, the podcast for service-based entrepreneurs, creatives, coaches, and consultants who want to hone their storytelling craft and oratory skillset and leverage podcasting as a form of lead generation. Our mission is to help you get booked on podcast interviews as a guest, share your story in a way that connects, serves, and sells, and ultimately grow your business through the power of podcasting. Each episode, your host Kimberly Spencer, and her guests will share actionable tips and strategies for optimizing your communication skills, crafting compelling stories, and networking with podcast hosts to secure high-value interview opportunities. From live coaching to eliminate any subconscious blocks to your voice or just create more cohesiveness and impact with your story, to interviews with Global Top 100 Podcasters, and 7-figure CEOs, we bring on expert guests from a variety of industries to share their insights and experiences, and to inspire you to take your podcasting game to the next level. Whether you're a seasoned podcast guest or just getting started, Communication Queens is the go-to resource for mastering the art of communication and leveraging podcasting as a lead generation tool. Join us each week as we share our knowledge, expertise, and passion for helping service-based entrepreneurs succeed in the world of podcasting. Subscribe now and let's dive in! Follow us on Youtube @communicationqueens and on Instagram at @communicationqueensagency
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Episodes
  • Transform Your Podcast Interviews: The Essential Role of Storytelling

    Transform Your Podcast Interviews: The Essential Role of Storytelling
    Sep 24 2024
    Want to captivate your audience like never before? In this episode of the Communication Queens podcast, host Kimberly Spencer passionately explores the transformative power of storytelling for visionary leaders, speakers, service providers, and podcasters. With her engaging and energetic style, Kimberly illustrates how compelling narratives can boost visibility, influence, and income, particularly during podcast interviews. She shares the legend of the Blarney Stone to highlight the captivating nature of stories and contrasts this with the dry delivery of mere facts and figures. Kimberly also delves into the psychological and social significance of storytelling, promoting her upcoming book, "Make Every Podcast Want You," set for release on International Podcast Day. 😎Get booked on the TOP 5% of podcasts that can build your brand awareness and your bottom line. Book your $100K Profit from Guest Podcasting Planning Call here: https://www.communicationqueens.com/get-booked-on-the-top-podcasts 🦄Join us for our next Podcast Party! Meet other 6 & 7 figure podcast guests, get booked on podcast interviews, and find your soulmate sponsors! https://www.communicationqueens.com/prosperity-purpose-podcasting-party Want an epic guest for your podcast? Explore our Communication Queen celebrities, and we will support you in getting them booked for your next podcast interview: https://www.communicationqueens.com/our-clients Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. What You’ll Learn in this Episode: The significance of storytelling in communication for leaders, speakers, service providers, and podcasters.How effective storytelling enhances visibility, influence, and income.The example of the Blarney Stone as a captivating narrative that engages audiences.The contrast between storytelling and the limitations of facts and figures in holding attention.Personal anecdotes illustrating the importance of context and narrative in learning and retention.The relationship between storytelling and the relevance of facts, strategies, and information.The evolutionary role of storytelling in human survival, social cohesion, and cognitive development.The prevalence of storytelling in daily conversations and its impact on engagement.Promotion of the upcoming book "Make Every Podcast Want You" and its relevance to storytelling.The transformative power of storytelling in fostering connections and inspiring action. Quotes: “Not all top podcasters have kissed the Blarney Stone, but all great podcasters know how to captivate and engage audiences through a great story. They've got the gift of the gab.” ~ Kimberly Spencer “The power of storytelling lies in your ability to convey messages in a way that resonates with the human experience. Whether you're aiming to persuade, inspire, or build connections, a good story is a versatile, potent asset for influence.” ~ Kimberly Spencer “Remember, your story has the power to save one life. Let your story and your voice be heard.” ~ Kimberly Spencer Links & Additional Resources: Tools and Websites "Make Every Podcast Want You": "00:06:02" Books "Make Every Podcast Want You": "00:06:02" Social Media "Communication Queens Agency": "00:07:00" Moments of Note: Introduction to Storytelling (00:00:04) Kimberly introduces the podcast's focus on storytelling for leaders and communicators. The Blarney Stone Legend (00:00:05) Discussion of the Blarney Stone and its captivating stories that draw visitors to Ireland. Engagement Through Storytelling (00:01:24) Importance of storytelling in engaging audiences compared to boring facts and figures. Personal Connection to Storytelling (00:02:28) Kimberly shares her personal experiences with storytelling and its impact on confidence. The Relationship Between Facts and Stories (00:03:38) Explains how stories create meaning and connection with facts and information. The Power of Storytelling (00:04:54) Storytelling's role in human connection and its significance in persuasion and influence. Storytelling in Daily Conversations (00:06:02) Overview of how storytelling permeates daily conversations and fosters connections. Book Announcement (00:06:02) Promotion of Kimberly's upcoming book "Make Every Podcast Want You" releasing on September 30th. Conclusion (00:07:14) Encouragement to share personal stories for impact and connection. Transcript: For a full episode transcript, it can be found here. [LINK TO BLOG PAGE] Sharables: For shareable images, quotes, and other social media posts to add some royal sparkle to your socials (with proper tagging and credit, of course), they can be found here. 💕 Say “hi” on social: Communication Queen Facebook: https://www.facebook.com/communicationqueens Communication Queen Instagram: ...
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    7 mins
  • Unlocking the Secrets of Podcast Guesting: Your Path to Influence with Cliff Ravenscraft

    Unlocking the Secrets of Podcast Guesting: Your Path to Influence with Cliff Ravenscraft
    Jul 23 2024
    Ever considered the impact of being a podcast guest? In this episode of the Communication Queens podcast, host Kimberly Spencer and seasoned podcaster Cliff Ravenscraft dive into the evolving landscape of podcasting. Cliff, with his extensive experience since 2005, emphasizes the power of podcast guesting for exposure and audience growth. Kimberly, a master communications coach, highlights the importance of storytelling and authenticity in building connections. They discuss overcoming limiting beliefs, the pitfalls of ad-heavy content, and the need for genuine engagement. Together, they provide actionable insights for aspiring podcasters, stressing the value of delivering meaningful content and fostering relationships over mere monetization. Cliff Ravenscraft a Master Business Coach, Mentor & Speaker. His focus is to help you break free from any beliefs and/or behaviors that are holding you back from living the life of your dreams and doing the work you feel most called to do in this world. What you will learn from this episode… Evolution and trends in podcasting since its inception.The significance of podcast guesting for gaining exposure and building a following.The impact of storytelling and authenticity in podcast guesting.The importance of providing value and nurturing relationships with audiences.Concerns about the increasing prevalence of advertisements in podcasts.Strategies for effective outreach and securing podcast guest spots.The role of personal stories in creating connections with listeners.Overcoming limiting beliefs related to earning money in podcasting.The necessity of capturing listener attention in the first few seconds of an episode.The collaborative nature of the podcasting community and sharing resources for improvement. Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on Youtube. Moments of Note: Introduction to Podcasting Trends (00:00:00) Cliff discusses the vast number of podcasts and the potential follower growth through guest appearances. Welcome to Communication Queens (00:00:50) Kimberly introduces the podcast and its purpose for leaders and speakers to share their stories. Book Announcement (00:01:13) Kimberly shares her excitement about her book release, focusing on podcast guesting strategies. Cliff's Podcasting Journey (00:02:36) Cliff reflects on his long experience in podcasting and the changes he has witnessed. Podcasting's Early Adoption (00:02:56) Cliff discusses the initial growth of podcasting, particularly its adoption by Apple. Podcasting's Peak and Misconceptions (00:04:43) Cliff addresses the misconception that podcasting peaked in 2008 and its ongoing relevance. Trends in Podcasting Platforms (00:05:48) Cliff mentions the involvement of tech giants like Microsoft and Google in podcasting. YouTube and Podcast Confusion (00:06:01) Cliff critiques the blending of podcasting definitions with YouTube's content format. The Impact of 'Serial' on Podcasting (00:07:55) Cliff highlights how the podcast 'Serial' popularized the medium, particularly true crime. Advertising Trends in Podcasting (00:08:56) Cliff discusses the rise of ads in podcasts and listener frustrations with excessive advertising. Monetization Beyond Ads (00:09:04) Kimberly emphasizes the importance of providing value in podcasting beyond just monetization. Host Endorsements vs. Standard Ads (00:11:04) Kimberly contrasts effective host endorsements with generic advertisements in podcasts. Challenges in Podcast Advertising (00:12:08) Cliff shares concerns about the sustainability of traditional advertising models in podcasting. Trends in Podcast Guesting (00:16:01) Cliff discusses the growing trend of podcast guesting and its value for exposure. The Impotance of Being a Podcast Guest (00:16:54) Cliff emphasizes that podcast guesting is a powerful strategy for reaching target audiences. Maximizing Podcast Guesting Opportunities (00:20:42) Cliff explains how being a guest can lead to significant follower and client growth. Intentions Behind Podcast Guesting (00:21:15) Kimberly stresses the need for genuine intentions and value delivery when guesting. Clarity in Podcast Guesting Goals (00:22:16) Cliff advises on understanding your audience and goals for effective podcast guesting. Podcast Guesting Strategies (00:23:30) Cliff discusses hiring experts for effective podcast guesting and avoiding generic outreach. Coaching and Communication Skills (00:24:38) Kimberly emphasizes the importance of storytelling and coaching in enhancing communication skills for podcasting. Building Audience Relationships (00:25:15) Kimberly explains the need for podcasters to connect with audiences through relatable storytelling. The Importance of Storytelling (00:26:39) Cliff highlights storytelling as essential for creating intimacy and connection with podcast audiences. Kimberly's ...
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    54 mins
  • The Hilarious Chaos of Parenting and Podcasting with Verity Sangan

    The Hilarious Chaos of Parenting and Podcasting with Verity Sangan
    Jul 16 2024
    Ever wondered if you could start a podcast with a baby in the background? In this episode of the Communication Queens podcast, Kimberly Spencer and Verity Mansfield dive into the world of podcasting with infectious enthusiasm. They discuss the joys and challenges of balancing parenting with podcasting, sharing personal anecdotes that highlight their authenticity and relatability. Verity recounts her journey into podcasting, emphasizing the unexpected success and connections she made. Both hosts stress the importance of authenticity over polished perfection, reflecting on how real-life interruptions, like kids or pets, can actually enhance the listener's experience. They also offer valuable insights into crafting standout podcast pitches, underscoring the need for genuine engagement and quality communication. Verity Sangan is the host of The Lazy Girl’s Guide to Podcasting, mother, and lover of Terry’s Chocolate Orange. Verity’s journey into the world of podcasting may have started by accident, but it quickly became a creative outlet for her. What you will learn from this episode… Challenges and joys of podcastingPersonal anecdotes related to parenting and podcastingBuilding relationships within the podcasting communityApproach to interviewing guestsImportance of authenticity and relatability in podcastingChallenges of being a guest on new podcastsSignificance of considering the long-term vision of a podcastStanding out in podcast pitchesNeed for authenticity and relatability in podcastingIntersection of parenting and podcasting Enjoy, sovereigns! Listen to the episode on Apple Podcasts, Spotify, Google Podcasts, Amazon Music, or your other favorite podcast listening platform. You can also watch the episode on YouTube. Moments of Note: Podcast Interview Slots (00:00:00) Kimberly discusses the limited number of interview slots available for podcast guests and the need to stand out. Starting a Podcast (00:01:03) Verity shares her spontaneous decision to start a podcast after having a baby and the journey of creating and growing her podcast. Benefits of Podcasting (00:04:10) Verity discusses the connections and friendships she has made through podcasting and the joy it has brought her. Asking Forward Questions (00:05:20) Verity talks about asking direct and forward questions to experts on her podcast to provide valuable content to her audience. Guests Hiding Tips (00:07:48) Kimberly and Verity discuss the frustration of guests hiding valuable information behind paywalls and the importance of being generous. Pitchy Podcast Episodes (00:12:14) Verity shares her experience of considering not airing a podcast episode due to it being too pitchy and off-brand. Vetting New Podcasts (00:14:50) Kimberly emphasizes the importance of considering a new podcast's long-term vision before agreeing to be a guest. Parenting and Podcasting (00:18:38) Verity and Kimberly share relatable parenting moments during podcast interviews, highlighting the authenticity and relatability it brings. The challenges of podcasting (00:20:47) Discussion about the challenges of balancing parenting and podcasting, including a humorous anecdote about a serious interview being interrupted by a baby. Authenticity in podcasting (00:22:42) Exploration of the value of authenticity in podcasting, including a comparison to reality TV and the impact of the pandemic on breaking down barriers between work and home life. Perfectionism in the media (00:25:49) Analysis of the impact of perfectionism in the media, including anecdotes about Jennifer Lawrence and Anne Hathaway, and the importance of authenticity in building trust with audiences. Guest selection for podcasts (00:37:00) Insight into the criteria for selecting guests for a podcast, including the importance of authenticity and value, and the rejection of generic pitches. Value and authenticity in podcast guest selection (00:40:34) Further discussion on guest selection, emphasizing the importance of personalization and effort in pitches, with an example of a successful pitch based on creativity and relevance. Pitching to Podcasters (00:41:40) Discussion on the importance of relatability and personalization in pitching to podcast agencies. Authenticity and Audience Consideration (00:43:06) Emphasizing the need for podcast guests to show they care about the podcasters and their audience for a successful episode. Standing Out as a Guest (00:44:17) Highlighting the limited interview slots available for guests and the importance of standing out in pitches to podcasters. The Lazy Girl's Guide to Podcasting (00:45:48) Promotion of Verity Mansfield's podcast, emphasizing its niche specificity and accessibility to all identities. Mentions + Additional Resources: "Podcast Episode Vetting Process": "00:15:56""Lindsey Epperly's Podcast 'Who Made You the Boss?'": "00:16:42""Crystal's Podcast 'She Calls Her Shots'": "00:17:42""Swe Entrepreneur Network": "00:22:04""Make Every Podcast Want You...
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    49 mins

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