Maybe you are a stay-at-home mom, and you want to start a business. Maybe it relates to the career you had prior to motherhood, or maybe it’s a completely new idea. Whatever it is, you want to create something new.

Maybe it’s to contribute financially to your family, maybe it’s because you want something that’s “just yours” and the adventure of business sounds fun/exciting to you, or maybe it’s for so many reasons that you can’t even pinpoint them exactly, you just know you’re feeling called to this, passionate about this, and you have capacity to add something else to your plate.

If that’s you, this episode is for you. I’m sharing four pieces of advice I’d give the stay-at-home mom who wants to start a part-time business.

Links Mentioned:

• Read for the full shownotes: https://elizabethmccravy.com/287
• Tune into episode #271 about niching down next: https://elizabethmccravy.com/271
• Shop Showit Website Templates: https://elizabethmccravy.com/shop
• Not sure which template is right for you? Take the quiz: https://elizabethmccravy.com/quiz
• Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy
• Join Booked Out Designer: https://elizabethmccravy.com/bod
• Join Podcast Success Blueprint: https://elizabethmccravy.com/psb

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

No matter where you are in your business journey, you need to hear this. I'm chatting with Maggie Patterson, who is absolutely incredible as you're about to get to hear. She's the editorial director at Scoop Studios and she's the creator of BS Free business. She's an advocate for humane business practices, rooted in respect, empathy, and trust. And she is someone who's really trying to change the way we have been taught to run our businesses and the way we've been taught to market for the better.

In this episode, we talk about:

• What online business has in common with cults, MLMs and self-help culture
• Scammy online business practices to watch out for both from a consumer standpoint
• How you can better market your business without hopping on these “trends”
• What luxury lifestyle marketing is and why it works
• The problem with super expensive coaching and masterminds
• The evolution of online business over the last decade

You're going to love this conversation as much as I did. It’s jam-packed, so let’s dive in!

Links Mentioned:

- Read the full shownotes: https://elizabethmccravy.com/286

- Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy

- Check out Maggie Patterson’s Website: https://bsfreebusiness.com/

- Follow Maggie on Instagram: https://www.instagram.com/bsfreebusiness

- Take Our Website Quiz (+ Get Free Canva Templates!): https://elizabethmccravy.com/quiz

- Join Booked Out Designer: https://elizabethmccravy.com/bod

- Join Podcast Sucess Blueprint: https://elizabethmccravy.com/psb

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

Does booking clients feel slow for you right now? Are you getting ghosted by potential clients? Maybe you have even thought to yourself, “Man, they seemed so interested, but I never heard back from them.” If you’re nodding your head right now, that this episode is for you. I'm teaching you a simple but powerful way to stay top of mind and book more clients that most business owners just completely skip over.

This booking strategy is simple but strategic and honestly? Pretty easy to set up too. Plus, I'm going to give you an EXACT template to use in all the things. So if you're a service business provider and you feel like the ball is getting dropped between the inquiry and someone booking or you keep getting ghosted, this is for you. Let’s get into it!

Links Mentioned:

• Read for the full shownotes: https://elizabethmccravy.com/285
• Grab your FREE Dubsado Templates: https://elizabethmccravy.com/canned
• Shop Showit Website Templates: https://elizabethmccravy.com/shop
• Not sure which template is right for you? Take the quiz: https://elizabethmccravy.com/quiz
• Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy
• Join Booked Out Designer: https://elizabethmccravy.com/bod
• Join Podcast Success Blueprint: https://elizabethmccravy.com/psb

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

Have you considered intentionally working less in your business or career to prioritize your motherhood? Or maybe you desire to take a career pause from your paid work to focus your time and energy on family life?

These decisions can be tough ones to make, especially when it can feel like the world is telling us that we should do it all and just keep pushing harder and harder. If you're craving slowing down, softness, maybe you feel a little over girl bossing right now, or maybe you've decided you don't want a seat in the C-suite right now, but you do still consider yourself an ambitious woman, this episode is for you.

I’m talking to Neha Ruch, creator of Mother Untitled about what it can look like to take a career pause or downshift your work or business. Pausing doesn't mean you're falling behind. It just means you know your priorities for the season and you're pursuing those priorities. So, in this episode, we're really talking about what that can look like and how we can start redefining how to do a pause.

Neha shares about:

• Why the term stay-at-home mom needs a rebrand
• The reality of what it looks like to be a stay-at-home mom in 2024
• How many American women are desiring career pauses and downshifts (and what we can do to pursue one)
• What a pause or downshift even is (if those terms feel new to you)
• What you can do to enjoy a career pause
• How you can use a pause to develop your sense of identity aside from your work

Plus, she also talks about how you can ultimately leverage time away from the traditional workforce to network, explore, and ultimately return stronger than ever. As a mom of little kids, I felt just so honored to get to have Neha on the podcast, and I hope that you love this conversation as much as I did.

Links Mentioned:

- Read the full shownotes: https://elizabethmccravy.com/284

- Pre-order Neha’s Book, The Power Pause: https://rstyle.me/+OBVE57x5GPPhOFuSYFR3OQ

- Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy

- Connect with Mother Untitled on Instagram: https://instagram.com/motheruntitled

- Find more about Mother Untitled: https://motheruntitled.com

- Take Our Website Quiz (+ Get Free Canva Templates!): https://elizabethmccravy.com/quiz

- Join Booked Out Designer: https://elizabethmccravy.com/bod

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

Last week, I shared all about how I just redesigned my whole Showit website from scratch after years of having the same design. And today? I'm sharing six things I learned from designing for myself that you can apply to your own business, whether you're customizing a website template (like one of the ones in my template shop!), or if you're simply updating your current website every now and then.

My hope is that tips will help you even as a non-designer. These lessons are fresh because I literally just launched as I'm recording this (the site went live yesterday as the time I recorded this). These are things that I learned in real time that you can apply to your business. Let’s dive in!

Links mentioned:

• Read the shownotes: https://elizabethmccravy.com/283
• Shop Elizabeth McCravy Templates: https://elizabethmccravy.com/shop
• Join Booked Out Designer: https://elizabethmccravy.com/bod
• Join Podcast Success Blueprint: https://elizabethmccravy.com/psb
• Not sure what template is for you? Take the quiz: https://elizabethmccravy.com/quiz
• Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

I have a brand new website and a new brand for my business, and it’s finally live! I'm talking about new fonts, colors, patterns, logos, and a completely new website that I started completely from scratch. This business rebrand has been in the works since LAST October, and so we’ve been working on it for almost a year (and I’ve been dreaming of sharing it with you ever since!).

I’m going to share:

• Exactly why I chose to rebrand my business
• My experience working with a branding agency (as a designer myself!)
• Design decisions we made for the brand (and the why behind those decisions)
• The process we went through (including the nitty gritty of working to redesign and reimagine 100+ pages of my giant website from the ground up).

To celebrate the launch of my new website, I’m also having a sale (on EVERYTHING). For a limited time, until September 3rd, grab some seriously stunning website templates at a sweet discount (25% off!), or snag one of my signature courses (Booked Out Designer or Podcast Success Blueprint) for 15% off. Plus, everyone who makes a purchase is going to get one of my Launch Debrief Template absolutely free! Get all the details here: https://elizabethmccravy.com/website-launch-sale

Links Mentioned:

• Get the full shownotes: https://elizabethmccravy.com/282
• Shop the website launch sale: https://elizabethmccravy.com/website-launch-sale
• Sign up for Podcast Success Blueprint: https://elizabethmccravy.com/psb
• Join me inside Booked Out Designer: https://elizabethmccravy.com/bod
• Shop Elizabeth McCravy Templates: https://elizabethmccravy.com/shop
• Not sure what template is for you? Take the quiz: https://elizabethmccravy.com/quiz
• Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy
• Join Booked Out Designer: https://elizabethmccravy.com/bod

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

Today, I’m sharing a behind-the-scenes look into a very typical work week for me as a mom, as a business owner who works from home, and as a woman in the new baby and toddler phase of parenting. When I asked you guys what you want more of on the podcast, these kinds of episodes are always a favorite. It was actually one of the first 10 episodes of The Breakthrough Brand Podcast (which is fun to think about – because life was so different back then!).

I hope you enjoy this behind the scenes (from what I do on my full work days to what I’m doing in “mom mode”. Personally, I love when people pull back the curtain and just really share the raw and real of what this looks like to run their business. And so that is truly what this is. You'll hear me check in every morning to say what I have planned for that day and then check in the evening as well to let you know how the day actually went. Make sure to head to the full show notes for all the links mentioned!

Links Mentioned:

• Get the full shownotes: https://elizabethmccravy.com/281
• Shop Elizabeth McCravy Templates: https://elizabethmccravy.com/shop
• Join Booked Out Designer: https://elizabethmccravy.com/bod
• Join Podcast Success Blueprint: https://elizabethmccravy.com/psb
• Not sure what template is for you? Take the quiz: https://elizabethmccravy.com/quiz
• Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM

Today, I’m bringing on Stephanie King from My Essential Birth to the podcast. Stephanie has been instrumental in my pregnancy and birth journey with both of my boys. I discovered her podcast early in my first pregnancy and have been a dedicated listener ever since. Her content, courses, and guidance have been invaluable. It's amazing how our paths crossed through social media, and we've since collaborated in a number of ways.

Today, I'm excited to dive into a topic she doesn't often discuss: her business smarts and the journey behind My Essential Birth podcast. We’re talking about how she grew her business, what she would do differently, and what she recommends for new business owners looking to start an online course business and podcast!

And spoiler alert - Stephanie’s podcast now has over 2.3 million downloads and 692 reviews! She’s served over 1500+ students in her online course, so she’s definitely an expert in the field (and it’s especially fun having her talk about the B2C world, since it’s often different from other podcast advice out there (but still highly relevant and worth considering for your own business). Welcome, Stephanie!

Links Mentioned

• Read the full shownotes: https://elizabethmccravy.com/280
• Watch the Episode on Youtube: https://youtu.be/uEml2ZbwG8Q
• Enter The Giveaway On Instagram: https://www.instagram.com/reel/C-nUh5nJiOH/
• Join me inside Podcast Success Blueprint: https://elizabethmccravy.com/psb
• Connect with Elizabeth on Instagram: https://instagram.com/elizabethmccravy
• Connect with Stephanie on Instagram: https://www.instagram.com/myessentialbirth
• Check Out My Essential Birth: https://www.myessentialbirth.com/
• Shop Elizabeth McCravy Templates: https://elizabethmccravy.com/shop
• Not Sure Which Template is Right For You? Take the Quiz: https://elizabethmccravy.com/quiz

Thanks to our sponsor, Christian Heathcare Ministries! CHM is a health cost-sharing ministry and is a faith-based alternative to traditional health insurance. My family LOVES using CHM for our healthcare! You'll save tons of money with CHM, and CHM shares 100% of eligible medical bills. Learn more: elizabethmccravy.com/CHM