Boutique Chat

By: The Boutique Hub with Ashley Alderson
  • Summary

  • Explore real-life strategies, growth hacks, and proven marketing advice through powerful interviews with top leaders and retailers in the retail industry. Join Ashley Alderson, the Founder of The Boutique Hub, as she talks with retailers, boutiques, wholesale brands, vendors, and industry insiders. Discover the invaluable secrets that have propelled companies to success while maintaining a healthy balance between life and business. Embrace the spirit of Community over Competition, and uncover the next great idea or connection for your small business.
    The Boutique Hub, Inc 2018
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Episodes
  • Five Minute Friday: Holiday Retail Tip: Promotions vs Sales
    Nov 29 2024

    Today's topic is one I'm hoping will save you a lot of stress this holiday season! Too often, I see retailers hustle, hustle, hustle during this time of year, but they're chasing the wrong goal—and missing out on precious holiday moments with their loved ones for nothing. So in this episode, I'm breaking down why you should not be aiming to sell more than you did last year, and what you should be aiming for instead. I also cover how to think about promotions vs sales so you can use both to make sure you're coming out ahead this holiday season.

    Resources:

    Join The Boutique Hub Community

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    7 mins
  • #635: Mastering Storytelling to Build a Memorable Brand
    Nov 26 2024
    Should you work with influencers? What’s it like to work with influencers? Why don’t influencers support small businesses? Or do they? Flourish in Frills owner Geordian Abel has the answers to these common questions and more, and she joins us today to shed light on how to leverage influence in your own business. Learn More About the Boutique Hub Here: https://theboutiquehub.com/join/boutique Resources: Geordian Abel: Website Pink Friday 2024Pink Friday Map Join The Boutique Hub Community2025 Boutique Boss Planner Ashley Alderson: Instagram The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube
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    42 mins
  • Five Minute Friday: Pink Friday: Support Small First
    Nov 22 2024

    It's Pink Friday! This is the day when we see small business owners of all types coming together to collaborate and encourage the mission of shopping small first. And what better way to celebrate small businesses than breaking down how to calculate a very important number for every small business? I'm talking about your local economic impact. Listen in to learn how to figure out this number for your business, as well as how to use it to spread the word.

    Resources:

    Join The Boutique Hub Community

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    6 mins

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