Happy New Year! Welcome to the first podcast episode of 2025. Are you ready to Thrive In 2025?

If you’re doing Dry January, congratulations for making the decision to take a break from alcohol for a month. In this episode, I share resources to help motivate you along the way. One of the tips I always recommend to someone who is not drinking for a period, is that you try alcohol free drinks, so you don’t feel like you’re missing out, as you’re having a delicious adult drink in a nice glass!

So, I’m delighted to have Chrissie Parkinson and Chris Losh, as guests on this episode. Chris and Chrissie are the Co-Founders of the World Alcohol-Free Awards, the only drinks competition dedicated solely to drinks of 0.5% ABV and below.

This is a growing and exciting market, which has so much variety that you may not be aware of. We discuss how the market has changed over the years. What the World Alcohol-Free Awards are and how to enter. Plus, as a consumer what to look out for and how to discover different drinks that you may not be aware exist.

Find out more about the World Alcohol-Free Awards, enter your alcohol-free drink product, or explore and discover last year’s Gold Medal and Trophy Winners via:

• Instagram: @worldafawards
• Website: https://www.worldafawards.com

Dry January Resources Mentioned In This Episode:

• Alcohol Change UK Article: “Why you're definitely not missing out while you take part in the Dry January® challenge” by Dupe Witherick
• The Sober Summit (8th to 10th January)
• Try Dry January 2025 Challenge (January 2025)
• Love Yourself Summit (14th to 16th January)

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