Today’s guest is Rosanna Campbell, a freelance content writer who writes “non-boring content” for B2B SaaS clients like Dock, Lattice, and monday.com. She lives in Madrid, Spain, with her husband, son, and their beagle who eats her furniture.

Rosanna’s been freelancing for eight years. In this episode, we chat in-depth about six tips she shared in a recent LinkedIn post that helped her get clients when she found herself in a “total, terrible, terrifying scramble.”

Rosanna is also consistent on LinkedIn, which we also talk about at the end of the episode. In fact, she is creating a workshop on how to be successful like her on LinkedIn, so I encourage you to follow her on LinkedIn for information on that workshop and lots of other great tips.

In this episode, we talk about:

• Why and how she became a freelancer
• How some freelancers are struggling right now
• How she shifted her mindset to better “sell” herself
• How to think about niching down your service and your industry
• How to evaluate your LinkedIn profile and what it says about you
• How to make cold emails work for you
• The opportunities in your email inbox you’re missing out on
• Why she likes virtual coffee chats
• Why and how she’s become much more consistent with LinkedIn

Resources:

Rosanna’s LinkedIn post: “Need to get a new client, like, NOW?”

Follow Rosanna on LinkedIn

Rosanna’s website

Deliberate Freelancer Facebook group

Support Deliberate Freelancer at Buy Me a Coffee

Episode #127 of Deliberate Freelancer: Embrace LinkedIn to Improve Your Business, with Atlas Katari