The Employee Advocacy & Influence Podcast

By: DSMN8 - The Employee Advocacy Platform
  • Summary

  • Empower your employees like never before and learn how to own the social share of voice in your industry. Organizations all over the world in every sector are driving strategic competitive advantage by scaling the impact of their employees' voices… and now YOU can too! As we delve beyond the why and get straight to the how so that you can put employee-driven growth at the heart of your organization. Hosted by Bradley Keenan and Lewis Gray of DSMN8.

    © 2024 The Employee Advocacy & Influence Podcast
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Episodes
  • Talkdesk's Jordan Tenenbaum: Maximizing LinkedIn Engagement with Employee Advocacy
    Dec 18 2024

    Join Lewis Gray and Elliot Elsley as they chat with Jordan Tenenbaum, Head of Social Media at Talkdesk. In this episode, Jordan reveals the secrets behind Talkdesk's highly successful employee advocacy program and corporate social media strategy.

    Key Topics Discussed:

    • Why LinkedIn is the go-to platform for employee advocacy and how you can elevate both your company’s brand and your personal brand.

    • How employee advocacy can empower your team to amplify their brand visibility with real-life examples from Talkdesk.

    • Innovative techniques for motivating employees to participate in their employee advocacy program and scaling social media efforts.

    If you're managing an employee advocacy program or looking to start one, this episode is packed with insights to help you succeed.

    Don't forget to download the free Employee Advocacy Benchmark Report: here.

    #EmployeeAdvocacy #SocialMediaTips #MarketingSuccess #LinkedInInsights #CorporateBranding

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    53 mins
  • NielsenIQ's Anna Bertoldini: How to Boost Your Personal and Company Brand
    Dec 4 2024

    Lewis Gray and Elliot Elsley chat with Anna Bertoldini, Senior Social Media Brand Manager at NielsenIQ, to uncover strategies for launching and measuring the impact of employee advocacy. Anna brings her brand-building expertise and shares practical steps to start a program that aligns with your business goals.

    Key Topics Discussed :

    • Understanding ROI – From reach and engagement to website traffic, Anna outlines various ways to track the success of your advocacy efforts.

    • Empowering Employees through Personal Branding – Get tips on how employees can build their personal brands for career growth, visibility, and networking.

    • The Long-term Value of Advocacy – Learn why advocacy programs benefit businesses and employees, including real success stories and practical advice.

    Tune in if you're a marketing or employer brand leader looking to leverage employee advocacy and personal branding to amplify your brand's reach and employee engagement.

    Links & Resources:

    • The Employee Advocacy Benchmark Report
    • Connect with Anna Bertoldini on LinkedIn
    • Connect with Lewis on LinkedIn
    • Connect with Elliot on LinkedIn

    #EmployeeAdvocacy #PersonalBranding #SocialMediaMarketing #ROI


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    57 mins
  • The Employee Advocacy Benchmark Report
    Oct 23 2024

    Key takeaways from the Employee Advocacy Benchmark Report.

    Join us in our latest episode to explore eye-opening insights from our Employee Advocacy Benchmark Report. Lewis and Elliot highlight standout points from the report and discuss the role employee advocacy can in boosting brand visibility and engagement.

    Key Topics Discussed:

    • Employees having formal social media training
    • The surprising resistance to social media among employees and how to overcome it.
    • How companies are using technology to streamline their employee advocacy efforts.
    • The best departments to start with for employee advocacy.

    Download your free copy of the report: here.

    #EmployeeAdvocacy #SocialMediaMarketing #EmployeeEngagement #BenchmarkReport


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    36 mins

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